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Apps@State,[object Object]
Background,[object Object],Office of Innovative Engagement,[object Object],260 Embassies and Consulates in 180 countries,[object Object],R&D on applied tech, social media, mobile,[object Object],Social Media Hub,[object Object],POTUS/Secretary Trips,[object Object]
Tim Receveur - HHS - 091411
Filling the Gaps  ,[object Object],CONX – video chat platform - highly customized, languages, content,[object Object],Facebook in early 2008 – 4 million Fans,[object Object],Data Visualization,[object Object],Twitter relationships,[object Object],SMS Engagement,[object Object],Podcasting,[object Object],Niche markets,[object Object]
CO.NX,[object Object]
Facebook,[object Object]
The Future is Mobile,[object Object],Mobile and Social Media usage is soaring,[object Object],5.3 billion mobile devices – 916mil China, 858mil India,[object Object],Internet vs. mobile disparity,[object Object],Flickr – 55,000,000 - .8%,[object Object],Twitter – 200,000,000 – 3%,[object Object],Facebook – 750,000,000 – 11%,[object Object],Internet – 1,971,000,000 – 29%,[object Object],Mobile – 5,300,000,000 – 77%,[object Object]
Smartphone Growth,[object Object],Gartner (April 2011) estimates that 468 million smartphones will be sold in 2011,[object Object],57.7 percent increase from 2010. Of those phones, 38.5 percent will be powered by the Android operating system.,[object Object],By 2015, 631 million smartphones will be sold, approaching half of those will be Android.,[object Object]
Smartphone Breakdown,[object Object]
Growing App Demand,[object Object]
Apps@State Overview,[object Object],Sponsored by the U.S. Department of State’s Bureau of International Information Programs (IIP), Apps@State provides Tools for 21st Century Statecraft to transform the way U.S. missions communicate, educate, and engage with global audiences through mobile devices.,[object Object],Project Deliverables:,[object Object],[object Object]
Trivia App
Smithsonian Institution App
Study in the USA App
Apps Catalog
Moderated Twitter App for events,[object Object]
Platforms Selected,[object Object],iPhone/iPad,[object Object],Android,[object Object],Mobile Web (HTML4),[object Object],Pilot Countries –China, Argentina, UK, Singapore, Italy, Indonesia, Saudi Arabia,[object Object]
Embassy Media Kit App,[object Object],Mobile Press Kits for Major Events (COP-17, ASEAN, etc.),[object Object],Aggregates social media and web channels,[object Object],English and local language,[object Object]
Embassy Media Kit App,[object Object]
Embassy Media Kit App,[object Object]
Embassy Media Kit App,[object Object]
Embassy Media Kit App,[object Object],Chinese social media feeds,[object Object]
Embassy Media Kit App,[object Object]
Embassy Media Kit App,[object Object]
Embassy Media Kit App,[object Object]
Gaming, scorekeeping, sharing,[object Object],Embed in Facebook, websites,[object Object],Trivia Kit App,[object Object]
Trivia Kit App,[object Object]
Trivia Kit App,[object Object]
Trivia Kit App,[object Object]
Trivia Kit App,[object Object]
Trivia Kit App,[object Object]
Trivia Kit App,[object Object]
Smithsonian App,[object Object],[object Object]
Delivery Date: December 2011
Rotate museums
Pilot countries – China, Indonesia, India
Goal: Promote international awareness of, and interest in the scientific research, scientific literacy, and the extensive collections of the Smithsonian Institution. ,[object Object]
Users can switch back and forth between English and local language. Should encourage English learning.,[object Object]
Smithsonian Visual Design,[object Object],Navigating different topic areas,[object Object]
Study in the USA,[object Object]
App Catalog Design,[object Object],[object Object],[object Object]
Upcoming,[object Object],Where are the gaps?,[object Object],Donating once a day status updates,[object Object],Common APIs across the organization,[object Object],Text campaigns – int’l vs. domestic,[object Object],Ushahidi/ Socrata – disease outbreaks – voting irregularities – human right’s violations,[object Object],Data visualizationJennifer Olsenhow do we efficiently and effectively manage large volumes of internal and external disparate data sources necessary for situational awareness and rapid decision support, as well as discover new indicators and warnings of events of public health significance?,[object Object]
Questions?,[object Object],Tim Receveur (IIP/OIE),[object Object],202-632-2986,[object Object],http://apps.state.gov,[object Object],apps@state.gov,[object Object]

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Tim Receveur - HHS - 091411