Offshoring Transparency Foundation at Conference on Quality (The Market Research Event 2009) Tom H. C. Anderson of Anderson Analytics, Rahul Shagal Annik Systems

1. The Research Industry Summit on Data Quality The Marketing Research Event Las Vegas, NV 2009 Tom H. C. Anderson CEO, Anderson Analytics Founder & Chairman, Offshoring Transparency Foundation

8. Do “2/3” of Companies Really Offshore MR? (Among MR Suppliers n=586 Client n=145) Clients Suppliers Transparency Gap

10. Mixed Feelings (What Do Client Want/Expect?) All Suppliers Clients/ Buyers Pro Offshoring Wary of Offshoring 69% 61% 31% 40%

11. Most Important (What Client Wants) Suppliers - Who is Offshoring?

15. Transparency (Almost Everyone Agrees!) 68% 31% 73% 26% 61% 38% 90% 8%

17. Most Important (What Client Wants)

18. Thank You www.OffshoringTransparency.org  Register Your Co./Require Your Suppliers to Register  Show your support on LinkedIn, Facebook or Twitter