2. One Serendra is the Ayala Land Premier development
situated within the Serendra garden residential
condominium project in Bonifacio Global City (BGC).
* For training purposes only.
3. Serendra is a unique residential unit development that
devotes 65% or 7.5 hectares of its entire 12 hectare
area to greenery and open spaces. It has a unique
architecture blending European low to mid-rise housing
design with Filipino “bahay na bato” aesthetics for a
unique suburban lifestyle in the city.
* For training purposes only.
4. PROJECT OWNERSHIP:
STRUCTURE & CONTRIBUTION
SERENDRA The Joint Development
Agreement:
• BCDA contributed the land
• Serendra, Inc. contributed
the resources and expertise
to develop and market the
BCDA SERENDRA, INC. project
• Planning, construction and
development of the 12-
hectare property for
predominantly residential use
ALP/Alveo Other Partners
* For training purposes only.
5. AGENDA
Gracious Suburban
Living in the City
The West Tower at One
Serendra
* For training purposes only.
6. AGENDA
Gracious Suburban
Living in the City
The West Tower at One
Serendra
* For training purposes only.
7. GRACIOUS SUBURBAN LIVING WITHIN THE
CITY
• Unparalleled convenience
• Immediate Escape
* For training purposes only.
8. UNPARALLELED CONVENIENCE
• Centrally located at Bonifacio High Street
which provides a multitude of retail,
dining and entertainment experiences
• Within reach of life’s luxuries and
necessities
* For training purposes only.
9. CITY WITHIN REACH
•SHOPPING
•HOSPITAL
•RESTAURANTS
•SCHOOLS
•SUPERMARKETS
•COUNTRYCLUBS
•CHURCHES
•OFFICES
* For training purposes only.
10. IMMEDIATE ESCAPE
• Living among greens
• Engaging passions
• Thriving community
• Enhanced living experience
* For training purposes only.
11. IMMEDIATE ESCAPE
• Living among greens
• A unique garden environment that
provides the spirit an overwhelming
sense of calm
• Differently themed gardens within
the development
* For training purposes only.
12. AN IMMEDIATE ESCAPE
EAST
TOWER
MAHOGANY
BAMBOO
PALM
NARRA
JASMINE
WEST TOWER
* For training purposes only.
18. IMMEDIATE ESCAPE
• Living among greens
• Engaging passions
• Thriving community
• Enhanced living experience
* For training purposes only.
19. IMMEDIATE ESCAPE
• Amenities for residents to engage their
passions
Half a hectare of area dedicated to Fitness and
Wellness amenities
Various venues for meeting and banqueting functions
Themed play areas for children of different ages
* For training purposes only.
20. HALF A HECTARE OF FITNESS AND WELLNESS AMENITIES
* For training purposes only.
21. HALF A HECTARE OF FITNESS AND WELLNESS ACTIVITIES
* For training purposes only.
22. HALF A HECTARE OF FITNESS AND WELLNESS AMENITIES
JASMINE SWIMMING POOL
* For training purposes only.
23. HALF A HECTARE OF FITNESS AND WELLNESS AMENITIES
JASMINE SWIMMING POOL
* For training purposes only.
24. HALF A HECTARE OF FITNESS AND WELLNESS AMENITIES
PUTTING GREEN
* For training purposes only.
25. VENUES FOR MEETING AND BANQUETING FUNCTIONS
* For training purposes only.
PALM SOCIAL HALL AND VERANDA
26. VENUES FOR MEETING AND BANQUETING FUNCTIONS
* For training purposes only. JASMINE SKY DECK
27. VENUES FOR MEETING AND BANQUETING FUNCTIONS
Views from the Sky
Deck
* For training purposes only.
28. VENUES FOR MEETING AND BANQUETING FUNCTIONS
* For training purposes only.
29. THEMED PLAY AREA FOR CHILDREN OF DIFFERENT AGES
* For training purposes only.
30. THEMED PLAY AREA FOR CHILDREN OF DIFFERENT AGES
* For training purposes only.
31. IMMEDIATE ESCAPE
• Living among greens
• Amenities for residents to engage their
passions
• Thriving community
• Enhanced living experience
* For training purposes only.
32. IMMEDIATE ESCAPE
Thriving community
Social interaction activities have been organized by
residents
A resident-controlled Serendra Condominium
Corporation gives residents a more active involvement
in the management and maintenance of the One
Serendra common areas
* For training purposes only.
33. IMMEDIATE ESCAPE
• Living among greens
• Amenities for residents to engage their
passions
• Thriving community
• Enhanced living experience
* For training purposes only.
34. IMMEDIATE ESCAPE
Enhanced living experience
Reputable Building Management
Full Concierge Services
Dedicated Administration Offices and Mailroom per
phase
24 Hour Building Security
24 Hour Doorman
Personal Storage Spaces for individual purchase/lease
Exclusive laundromat services for use of residents
* For training purposes only.
35. GRACIOUS SUBURBAN LIVING WITHIN THE
CITY
• Unparalleled convenience
• Immediate Escape
* For training purposes only.
36. AGENDA
Gracious Suburban
Living in the City
The West Tower at One
Serendra
* For training purposes only.
38. WHAT IS THE WEST TOWER AT ONE SERENDRA?
The West Tower at One
Serendra is the second
tower at the One Serendra
development.
Located at the corner of 11th
Avenue and 32nd Street and
fronting the Jasmine Section
(E) of One Serendra
This will be the last
installment of the major
phases that will complete
One Serendra
* For training purposes only.
39. ABUNDANCE OF NATURAL LIGHT, VENTILATION AND AIRINESS
9 feet high (2.75 meters)
* For training purposes only.
40. ABUNDANCE OF NATURAL LIGHT, VENTILATION AND AIRINESS
* For training purposes only.
41. ABUNDANCE OF NATURAL LIGHT, VENTILATION AND AIRINESS
* For training purposes only. Open kitchen layouts in selected units
42. ABUNDANCE OF NATURAL LIGHT, VENTILATION AND AIRINESS
Selected Master toilet and bath with natural light
* For training purposes only.
43. THOUGHTFUL UNIT LAYOUT, SPACIOUSNESS AND FREEDOM OF
MOVEMENT
Gourmet and utility kitchens in selected 3BR units
Spacious Master toilet and bath
Double vanity sink in all 3BR units
* For training purposes only.
44. PREMIUM FINISHES AND FIXTURES
Engineered Oak Flooring Homogenous Tiles Granite Countertop
Stone Flooring Kohler ® and Grohe ® toilet and bath fixtures
** Finishes may vary per unit type
* For training purposes only.
45. STANDARD FINISHES FOR WEST TOWER UNITS
• Closets for bedrooms and walk-in closet in master
bedroom
• Kitchen system inclusive of rangehood, sink, and
cabinets
• Provision for 2 telephone lines, Intercom system, CATV
system
• Provision for storage-type water heating system*
• Provision for Washer/Dryer at 2BR/3BR units*
• Provision for in-sink erator at all units*
* For training purposes only.
46. STANDARD FINISHES FOR WEST TOWER UNITS
• Incorporated refrigerant piping and cladding for all split-
type air conditioning units*
• Utility area with washer/spin dryer drainage stub-outs
and maid’s quarter with toilet & bath for two-bedroom
and three-bedroom units*
• Individual metering for water, electricity and gas (for
more information on utilities, please refer to FAQ
section)
• Garbage chute on each floor
* Water heater, washer, dryer, in-sink erator and
airconditioning units will be provided by the buyer
* For training purposes only.
47. WEST TOWER CONTINUES THE SUCCESS OF EAST TOWER
EAST TOWER WEST TOWER
# of Floors 41 50
# of Units 283 372
Launch Date March 2008 July 2010
Turnover Date Beginning June 2012 Beginning July 2015
Unit Program Unit Unit Area Unit Unit Area
Mix Total Range Mix Total Range
1 BR 42% 120 66 to 73 41% 151 65 to 72
2BR 50% 139 103 to 162 48% 179 103 to
190
3BR 8% 24 166 to 286 11% 42 209 to
377
Total 100% 283 100% 372
* For training purposes only.
48. MAGNIFICENT VIEWS FROM THE TOWERS
** Picture taken from the roof deck of the East Tower South View
* For training purposes only.
49. MAGNIFICENT VIEWS FROM THE TOWERS
East View
** Picture taken from the roof deck of the East Tower
* For training purposes only.
50. MAGNIFICENT VIEWS FROM THE TOWERS
** Picture taken from the roof deck of the East Tower West View
* For training purposes only.
51. MAGNIFICENT VIEWS FROM THE TOWERS
North View
** Picture taken from the roof deck of the East Tower
* For training purposes only.
52. WEST TOWER INDICATIVE PRICES
WEST TOWER
1BR Php 9M to
Unit area range– 66-86 sqm Php 12M
*1 appurtenant parking slot
1BR Loft Php 13M to
Ave. Area (w/o balcony) – 96-113 sqm. Php 14M
*1 appurtenant parking slot
2BR P15M to
Unit area range- 130-134 sqm Php 22M
*1 appurtenant parking slot
* For training purposes only.
53. WEST TOWER INDICATIVE PRICES
WEST TOWER
2BR Suite Php 24 M to
Unit area range– 151-206 sqm Php 28M
*2 appurtenant parking slots (may be tandem)
3BR Php 32M to
Unit area range – 262-479 sqm Php 73M
*3 appurtenant parking slots
* For training purposes only.
54. WEST TOWER PAYMENT SCHEMES FOR JUNE 2012
95 – 5(30days)
95 – 5(60days)
20 – 80 bank scheme
20 – 80 catch up
20 – 20 – 60 catch up at 9% int.
* For training purposes only.
55. AGENDA
Gracious Suburban
Living in the City
The West Tower at One
Serendra
The Garden Bridge
Units
Sales Mechanics
* For training purposes only.