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Lessons from
Startups
Paul Philp, Founder & CEO
paul@lilikoidata.com
5/2/2013 1
1
2
“Old ideas can sometimes use new
buildings. New ideas must use old
buildings.”
Steven Johnson
Where Good Ideas Come From: The Natural History of Innovation
Paradigm Shift
New Problems
New Ways of Working
New “Facts”
New Language
The ‘Front of the House’ Economy
4
The ‘Back of the House’ Economy
Startups Are Different
6
Where are we now?
7
Five Industrial Revolutions
Steam Railroad Electricity Communication IT
Capital Distribution Scale Consumer Deflation
Production Retail Standardize Brand Relationship
Per Unit Costs Gross Margins Efficiency
Shareholder
Value
Relationship
Equity
Software Eats the World
9
“Back of the House” Automation
Where We Started Where We’re Headed
10
“Front of the House” Automation
Where We Are Starting Where We’re Headed
11
Welcome to the
“Front of the House” ™
economy.
Shareholder
Value
Relationship
Equity© Vengeance Power Inc. -
Confidential
12
Short Term Long Term
Humanize
13
The Adaptive Design Manifesto
14
1. Agile, All The Way Down
2. Platforms over Products
3. Layers over Silos
4. Flows over Events
5. Journeys over Use Cases
6. Persuasion Over Usability
7. Data Over Prediction
8. Adaptability Over Planning
Agile, All the Way Down
The ‘Lean’ movement is the extension of
Agile to the entire business.
15
Platforms over Products
16
Layers over Silos
Data and Functional Silos Horizontal Data
© Vengeance Power Inc. -
Confidential
17
Flows over Events
Continuous DeploymentDiscrete Releases
© Vengeance Power Inc. -
Confidential
18
Journeys over Workflow
Customer JourneyProcess Workflow
19
Persuasion over Usability
Adoption Action
© Vengeance Power Inc. -
Confidential
20
Data over Prediction
Intuition Insight
© Vengeance Power Inc. -
Confidential
21
Adaptability over Planning
Adapt the Plan Plan to Adapt
© Vengeance Power Inc. -
Confidential
22
So, What’s a Lilikoi?
Thank You
For more information contact:
Paul Philp, Founder & CEO
paul@lilikoidata.com
24
24

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2013 04-30-tpma-product managementinstartups