1. © 2009 VMware Inc. All rights reserved
VMware End User Computing
Vision and Journey
March 18, 2022
Stephen Horne EUC Business Specialist C&E UK&I
shorne@vmware.com

2. 2 Confidential
Emerging Computing Challenges

3. 4 Confidential
The Shifting Landscape
Delivery Methods
Devices
Applications
Work Style

4. 5 Confidential
How we work is changing....
Work From Desk
Get it from IT
PC
Collaborate within
the office
Data Silos Data Everywhere
Collaborate with
anyone
BYOD / Tablets
Self Service
Work From
Anywhere

5. 6 Confidential
Challenges….
Data Everywhere
Collaborate with
anyone
BYOD / Tablets
Self Service
Work From
Anywhere
IP Control and Management

6. 7 Confidential
The
Past

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OVER!
The days of telling
users what to do are

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Today’s Users are Demanding More
Diverse
Apps
Different
Devices
Ubiquitous
Access

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VMware EUC Vision
Enable our Customers’ Journey to the Post-PC era.
Files, apps and state follow users intelligently and securely across all devices

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Enter the Post-PC Era
Windows
(Physical)
Mac
(Physical)
iOS
Android

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Mobile Apps
SaaS and
Web Apps
Windows and
Client-Server
Legacy Apps
Data
Enter the Post-PC Era
Windows
(Physical)
Mac
(Physical)
iOS
Android

12. 13 Confidential
VMware EUC Platform for the Post-PC Era
CONNECT
MANAGE
SIMPLIFY
Desktop
Service
App Catalog
Service
Data
Service
Secure
Universal
Access
Users, Desktops,
Apps, Data
Policies
End Users
Universal
Services
Broker

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Break the Cycle and Move to the Post-PC Era
Improve what
you have now
Embrace
the Cloud
Escape to
Your Cloud

14. 15 Confidential
Improve
what you
have now
Prepare to
Break Out
Better Desktops,
Better Applications
View 5
ThinApp
Horizon
Project AppBlast
Project Octopus
New Apps
View
ThinApp

15. 16 Confidential
X86 Hardware
Machine
Virtualization
Operating System
• Virtualization breaks the bond between each layer
• Allows IT to manage each layer separately
• Users can pick HW and apps while still locking down desktop
• Supports server hosted desktops and PCs
Building the Composite Desktop
Application
Virtualization
Application
User/Profile

16. 17 Confidential
Secure
Universal Access
Users, Application,
Data Policies
View
Broker
VMware View: Turn the Desktop into a Managed Service
App Catalog
Service
Data Service
Mobile Entprs
Win
SaaS Win
Entprs
Simplify Manage Connect
View
ThinApp Desktop Service

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 Problem:
 Tightly coupled relationships between OS,
Applications and Data
 Symptoms:
• Application Conflicts
• Complex Compatibility Test Matrices
• Diminished Time to Deployment
• Loss of User Productivity
• Increased helpdesk support calls
 Solution: VMware ThinApp
• Agentless application virtualization
decouples applications and data
from the OS
Create Conflict Free Applications
2009 Reader’s Choice Award
2010 Best product in category
www.virtualizationreview.com

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ThinApp Factory
 Automated Application
Conversion
• Migrate existing MSI
packages easily
• Packaging times automated
and run in parallel
 Remove Barriers to
Adoption
• New ThinApp Package editor
• Logical workflows for
managing ThinApps
 Virtual Application Store
• Publish your ThinApps directly from the
Factory

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VMware View Delivers Desktops as a Managed Service
CONNECT
MANAGE
SIMPLIFY
Desktop
Service
Secure
Universal
Access
App Catalog
Service
Data
Service
Users, Desktops,
Apps, Data
Policies
End Users
View
ThinApp
View
ThinApp
VMware View
VMware View Composer
VMware ThinApp
VMware View Clients
VMware
View Manager
VMware View Architecture

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Data
Apps
OS
Data
Persona
Desktop Apps
Virtualize Windows Desktops and Applications
Private Cloud
Data
Desktop Apps
Persona
VMware
VMware View and ThinApp

21. 22 Confidential
Persona
Virtual Apps
Virtualize Windows Desktops and Applications
OS
Data
Apps
OS
Data
Apps
OS
Data
Apps
Data
Private Cloud
VMware
VMware View and ThinApp

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Users…
• Profile the user base
• Understand the requirements
• Business requirements &
technical requirements
• Design a solution

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Understand the things to deliver….
Operating System
Applications
Persona
Data
Physical
GPU
RAM
CPU
Windows
(Physical)
Mac
(Physical)
iOS
Android

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Simplify Desktop Delivery with View & ThinApp
User Experience
PCoIP
Multi-monitor & Multimedia
USB redirection & Printing
Management
VMware View Manager
VMware View Composer
VMware ThinApp
Platform
VMware vSphere for
desktops
Simplify Software Delivery
(no agents/infrastructure)
• Freedom from application
conflicts
• Integration without dedicated
server infrastructure
Streamline Patch Updates
• Modify 1 app for an entire
environment
• In place upgrades
Reduce Storage
• Reuse templates
• Reduce image size and
complexity

25. 26 Confidential
View + Wanova-Mirage Expands “VDI” Definition
Centralized
VDI Image
View
Image
Off-Network BYOD Macs
Off-Network BYOD Win Laptops
Mirage Mirage (+Fusion & Local Mode)
Local
execution
Corp Owned Laptops
Power-User Workstations
CAPEX Sensitive Desktops
View
Local
execution
In VM
Central
execution
Enterprise-wide Image Management
with Departmental Apps, User-
Installed Apps and DR/Repair
VDI for ENTIRE Enterprise!
Efficient
Remote
Protocol
Efficient WAN
Streaming &
Caching
Thin/Zero-Clients
Networked Mobile Devices
Networked BYOD Laptops
Mirage Managed

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Centralized Images
Mirage Server
Optimized Sync &
Desktop Streaming
Core Image
Manage Centrally Execute Locally
Local Copies
Mirage Client
Core Concept: Central Image Management w/Local Execution

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Machine Identity
User App
User files & profile
Base Image
Departmental App
Driver Library
Key Mirage Technologies
 Optimized Endpoint Storage and Delivery
• Block-based network de-dup over WAN: ~90% reduction
• Predictive desktop streaming over WAN: prefetch set (10%)
• In-path interception and desktop caching
• Integrated storage and network de-dup index
• Branch Reflector: Download once, serve locally
• Throttling (network, CPU) based on interaction
• Continuous snapshot based protection
 Image Layering
• Single image mgmt WITH personalization
• Modular restore – per layer
• In-place image swapping(zero touch)
• Auto-adapted to different hardware

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Overview
Benefits
 QoS for high quality VOIP
 Seamless end user experience
 Follow me desktop and communications
 Leverage existing investments - no
additional purchase
 Scalable, high performance solution
View Media Services for Unified Communications
Integrated and scalable UC and virtual desktop solution
 UC integration via View APIs
 Integrated call control within desktop
 Separation of VOIP encoding and
decoding at client media engine
 Direct point to point call connection

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Overview
Benefits
 Enables truly high performance graphics
 Cost Effective with multiple VMs sharing
single GPU resource
 Full compatibility with hosts lacking
physical GPUs (for vMotion, DRS, etc).
Hardware Accelerated 3D Graphics (vSGA and vDGA)
Rich, workstation class user experience
 Leverages new vSphere capability…
 Enables shared access to physical GPU
hardware for 3D and high performance
graphical workloads.
 Desktops still see abstracted VMware
SVGA device for maximum compatibility &
portability.
 Dedicated option through partners

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View Video Accelerator
A Whole New Way of Experiencing Multimedia
 Next generation of MMR, enabling media
redirection on WinNext generation of MMR,
enabling media redirection on Windows 7
and 8 desktops
 Support for multiple media players and
media formats
Overview
Benefits
 Uncompromised user experience
 Future Proof
 Addresses key customer use cases

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View Livechat
Rich Video Communications
 Communicate with free cloud applications
using voice and video
 Support for Windows and Linux clients
 USB webcam traffic compressed upstream
for reduce bandwidth
 Leverages new UDP virtual channel for
optimal media delivery and QoS
Overview
Benefits
 Ubiquitous video communications
 Communicate with confidence over the
LAN and WAN

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Overview
Benefits
View Support for MSFT Lync Support
Rich Video Communications with Popular Solution
 Microsoft Lync client support on View
desktops
 Full support for UC VoIP and Video using
Lync client on View desktops
 Support for both RDP and PCoIP
 Supported with Lync 2013
 Phase 1 – Windows clients only
 Tighter integration with Microsoft Lync and
Office applications
 Full collaboration capabilities with Microsoft
Lync on View desktops

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Thin Client
Desktop
Local
Mode
VMWARE
VIEW MANAGER
VMWARE
VIEW
COMPOSER
VMWARE
THINAPP
Centralized Virtual
Desktops
Parent
Image
Tablets
End-to-End Performance Monitoring and Troubleshooting
Clients Network vSphere Storage View Manager
vCenter Operations
for View

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An End-User Calls – Illustration of Troubleshooting
List/Search
Users Display a View end-user
with all supporting
infrastructure components
Ranked Root-Causes from
ALL supporting infrastructure
Raw metrics for
selected object
Metrics exhibiting
MOST
MEANINGFUL
anomalies
1
4
dey@vmware
A-Ha !!!

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Embrace
The
Cloud
Shake off
the Legacy
Your Policy,
Your Cloud
Horizon
Project AppBlast
Project Octopus
New Apps
View 5
ThinApp
Horizon

36. 37 Confidential
Horizon
• Entitlements
• Policies
• Reporting
Unified EUC Management Mobile Endpoints
Remoting
Syncing -
Sharing
Delivery
App Catalog
Files Access
and Sharing
Intelligent
Mobile Endpoints
VMware Horizon – Users Access Platform
Legacy, Web, SaaS,
Mobile Apps, Files
SaaS and
Web Apps
SaaS
Windows and
Client-Server
Legacy Apps
Win
Mobile Apps
Mobile
Files
Windows
(Physical)
Mac
(Physical)
iOS
Android

37. 38 Confidential
Horizon Value Proposition
Secure
Universal Access
App Catalog
Service
Desktop Service
Horizon
Users, Application,
Data Policies
Data Service
Mobile Entprs
Win
SaaS Win
Entprs
IT Manger End User
VMware’s Horizon Application Manager is a user-centric management
platform which centralizes IT control above the application layer to give end
users simple, secure access to their apps regardless of the device.
Centralized Cloud
Identity
Monitoring &
Reporting
Policy driven User
Management
Unified Management of application and data
Simple, secure access to applications and data
Secure Single Sign-
on
On-demand
Application Catalog
Single Customizable
Workspace
IT Manager

38. 39 Confidential
Virtual Desktops
Windows Applications
Cloud Applications
App Publishing
Data Services
End User Workspace
Cloud Identity
Foundation
AD
App Entitlement and
Tracking
Device & Data Access
Management
Admin Console
Horizon Vision Overview
Single Sign On, Self Service
Unified Application Catalog
Rich User Experience
Mobile Applications
Horizon

39. 40 Confidential
End User Workspace
Cloud Identity
Foundation
AD
App Entitlement and
Tracking
Device & Data Access
Management
Admin Console
Single Sign On, Self Service
Unified Application Catalog
Rich User Experience
Virtual Windows Applications
Windows App Mgmt
Horizon
Application
Manager

40. 41 Confidential
Self Service Catalog (incl Windows apps)
Legacy
Windows
Apps

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Product Components
Entitlements
Policy
App Lifecycle
Enterprise
Connect
AD…
Call outs
Reporting
Tenant Admin
App Catalog
Operator
Services
API
End User Workspace
Windows Agent
Mac Agent
iOS App
Android App
Virtual Desktops
(View)

42. 43 Confidential
Connected Mobile Workspace
Cloud Identity
Foundation
AD
App Entitlement and
Tracking
Device & Data Access
Management
Admin Console
Secure Corporate Data on Mobile Devices
Enterprise Application Catalog
Rich User Experience
VMware Horizon Mobile
Mobile Applications
Announced OEM Partners
Horizon
Mobile
Manager

43. 44 Confidential
Overview
Benefits
 Enables developers and administrators to
extend Horizon to meet their enterprise
requirements
 Extend APIs – Workflow, Analytics,
License Management
 Reporting feed for all launch and
entitlement data
Horizon Extensibility
APIs for Enterprises and Partners
 Horizon Manager provides extensibility for
reporting, workflows, user provisioning and
adding new application types
 Horizon Modules such as ThinApp
management and View integration
leverage the same APIs that are available
to partners
Reporting
Workflow
Apps Users

44. 45 Confidential
Escape
To Your
Cloud
Complete
Your Escape
Cloud Freedom for All
Project AppBlast
Project Octopus
New Apps
View 5
ThinApp
Horizon
Project AppBlast
Project Octopus
New Apps

45. 46 Confidential
Project AppBlast: Universal Application Access
Secure
Universal Access
App Catalog
Service
Simplify Manage Connect
Desktop Service
Universal
Services
Broker
Users, Application,
Data Policies
Data Service
Entprs
Win
SaaS Win
Entprs
Access Windows, Linux Apps from the Browser
Mobile

46. 47 Confidential
AppBlast Technology Preview
Deliver just an application
From the cloud

47. 48 Confidential
Project Octopus: Secure Data Sync and Collaboration Service
Secure
Universal Access
App Catalog
Service
Simplify Manage Connect
Desktop Service
Universal
Services
Broker
Users, Application,
Data Policies
Data Service
Entprs
Win
SaaS Win
Entprs
Mobile

48. 49 Confidential
Unsecure Unsanctioned File Access
and Sharing
Unsanctioned
Access
File Servers
What Your Users Are Doing Today
 Users are frustrated with their
file- sharing experience and are
less productive
 Leveraging multiple unsanctioned
services to meet needs
37% of U.S. information
workers use do-it-
yourself technology!*
*Forrester
Internal
Users

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VMware Octopus Technology Preview
IT Control
Personal and Shared Data;
Collaboration with Real-Time Notification
Access & Share
Anytime & Anywhere
Storage, Retention,
Sharing and
Versioning Policies
Remote Device
Control
& Device Wipe
Auditing

50. 51 Confidential
CONNECT
MANAGE
SIMPLIFY
Desktop
Service
Secure Universal
Access
App Catalog
Service
Data
Service
End Users
HTML
5
Horizon
Horizon: Setting Application, Data, and Device Policies
Federated
Directory
Services
Usage
Tracking
& Reporting
File / Data
Policies
Payment
Services
User
Entitlements,
Settings, &
Policies
Device
Policies
Users, Apps,
Data Policies

51. 52 Confidential
• Entitlements
• Policies
• Reporting
Remoting
Syncing -
Sharing
Delivery
App Catalog
Files Access
and Sharing
Unified EUC Management
Intelligent
Mobile Endpoints
Mobile Endpoints
VMware EUC Platform
Legacy, Web, SaaS,
Mobile Apps, Files
SaaS and
Web Apps
SaaS
Windows and
Client-Server
Legacy Apps
Win
Mobile Apps
Mobile
Files
Windows
(Physical)
Mac
(Physical)
iOS
Android

52. 53 Confidential
Consistency…
Desktops
Legacy
Win Apps
SaaS Apps
Files
Virtual apps

53. 54 Confidential
Questions…