This powerpoint is only for school project purpose, for the course Business-to-Business Marketing at VAMK, University of Applied Sciences. The content is about 3 business and economic articles for which we have summarized.
10. Snow plough clears the way
Photo from: http://upload.wikimedia.org/wikipedia/commons/a/a0/Claas_tractor_with_snow_plough.jpg
11. Ice thick enough between Fin-Swe
Photo from: http://www.elic.ucl.ac.be/modx/users/lecomte/research_page_20_01_2014/meltponds-3.jpg
12. HOW DO I
BRAND MY
BUSINESS TO
STAND OUT
FROM THE
COMPETITION
3.
Photo from: http://www.brandingstrategyinsider.com/images/2006/08/Branding-History.jpg
13. Loving is not enough to tell the story
Photo from: http://www.technologystory.com/wp-content/uploads/2013/03/starbucks_love_by_lemontree4-d33vprd1.jpg
14. Great brand have great purpose
Photo from: http://1.bp.blogspot.com/-D8j1BIZv66s/UAfumgc768I/AAAAAAAAGsc/71j3nXz2rGM/s1600/find-life-purpose.jpg
15. Customer experience – most important
Photo from: http://2.bp.blogspot.com/-iUT8j8Mdb1Y/ULqgPT8ukaI/AAAAAAAAANg/Rli1l0wl9iM/s1600/starbucks.jpg
16. Don’t forget to
…
THINK BIG
Photo from: http://beyondweblogs.com/wp-content/uploads/2014/01/steve-jobs-wallpaper.jpg
17. Articulate your BRAND positioning
Photo from: http://3.bp.blogspot.com/-1EOuTKhY5VM/TbCsc5rWZwI/AAAAAAAAAhM/X65grOrC_Os/s1600/Stand+Out+3.jpg
18. THANK YOU!
References:
Fitness Studio Makes Full-Court Social Press by Wensdy Von Buskirk (2013):
Snow-how; Coastline; Ostrobothnia Chamber of Commerce.
How do I brand my business to stand out from the competition