2. You Customer
Any business owner or manager
wonders from time to time what
happens to their products after they
leave the warehouse or the store.
With websites, we’re used to seeing The problem
analytics that tell us about our site
visitors. But we haven’t had a way When your product leaves your doors, you lose
to get similar information about
physical products.
contact with it and your customer. No feedback,
Once the product is out the door, it and no idea where your product’s gone.
trc.me
takes a lot of effort and expense to
establish any kind of contact with
the customer again.
3. Now, you can give each item you
sell its own unique web address.
You do this by tagging the item. .
Flag this with a pic of you
using it, best pic wins
(We say ‘track me’, by the way.) a weekend away in Knysna.
You can put that tag and its URL trc.me/xyz453
Closes 31 May 2011.
on your product in any way you
like. For example, you could use a
sticker, attach a label, or just write
on it with a pen.
When someone sees a tagged item,
by visiting the tag’s URL they ‘flag’
that item, putting a marker on your
product map. Tag
Along with their marker, they can
add notes and a picture to their flag.
By giving every item its own URL, Flag
you have a chance to connect with
the products you distribute, and the
people that see them.
When someone flags a tag, they can The trc.me solution
earn points and badges. So using
trc.me is like a game. You can add You tag your products with trc.me
your own incentives, like special
offers or competitions.
Anyone who sees the tagged product can flag it
Tags and flags can be private or You see the flags on a map
trc.me
public, so you can choose how
much to share with the world,
depending on your intention.
4. There are many uses for trc.me.
Here are a few examples.
Tags can be used to run
competitions. For instance, you
could ask flaggers to include a
picture of themselves with your
product, perhaps in an interesting
place. The best picture wins a prize.
You can use tags and flags to create
treasure hunts. By tagging and .
Flag this with a pic of you
.
Flag this to reveal a
.
BuildMasters Toyota
using it, best pic wins treasure-hunt! 5-Series FD Forklift,
flagging the prize, people who flag a weekend away in Knysna. CA123456, Asset A73488.
trc.me/xyz451
your products can search their map trc.me/xyz453
Check in after every trip.
One of its ags marks a
for the prize’s marker, and then go Closes 31 May 2011. geocached prize. trc.me/xyz452
in search of the prize in the real
(Valid till the treasure’s claimed.)
world. (Much like geocaching.)
You can use trc.me to track your
institution’s assets, like equipment.
This is much cheaper than setting
up a custom tracking system.
You can use trc.me wherever you Advanced uses
want to give people an easy way to
signal contact with something, even Competitions
non-physical products.
Treasure hunts
For example, a trc.me code on a TV
show could be flagged by anyone Internal asset tracking
trc.me
watching the show, providing an
instant, mapped sample of the Shared experiences
show’s viewership.
5. .
Happy with your delivery?
.
Got feedback? Go to
Flag this with a pic of you
trc.me/xyz454
using it, best pic wins
a weekend away in Knysna.
to ag this parcel
(leave a message .
Hey, travel fan, where
if you like).
trc.me/xyz453 are you? Go to
Closes 31 May 2011. trc.me/xyz455
to ag this mag,
.
Happy with your delivery?
comment, and see
who else has.
10
Got feedback? Go to
trc.me/xyz454
to ag this parcel .
Are these shoes
(leave a message
working for you? Go to
if you like).
trc.me/xyz456
to ag ‘em, comment,
and see what others
.
Flag this with a pic of you
are saying.
using it, best pic wins
a weekend away in Knysna.
trc.me/xyz453
Closes 31 May 2011.
.
Hey, travel fan, where
are you? Go to
trc.me/xyz455
.
Hey, travel fan, where
to ag this mag,
comment, and see
who else has.
.
are you? Go to
trc.me/xyz455 Flag this with a pic of you
to ag this mag,
comment, and see .
Happy with your delivery?
using it, best pic wins
a weekend away in Knysna.
who else has.
Got feedback? Go to trc.me/xyz453
trc.me/xyz454 Closes 31 May 2011.
to ag this parcel
(leave a message
if you like).
During our pilot phase (mostly
February 2011), tags are free.
After that, tags will cost 10 US cents
Pricing
each – that is, 10 for a dollar. During our pilot phase, unlimited free tagging
For businesses with very large
catalogues or inventory, we can
Tag stickers supplied at cost
offer bulk discounts on tags.
After piloting, tags are $0.10 each
trc.me
Addon services like sticker printing
or manual tagging of products are
priced on a case by case basis.
6. .
Flag this with a pic of you
.
Happy with your delivery?
.
Hey, travel fan, where
.
Are these shoes
using it, best pic wins Got feedback? Go to are you? Go to working for you? Go to
a weekend away in Knysna.
trc.me/xyz454 trc.me/xyz455 trc.me/xyz456
trc.me/xyz453 to ag this parcel to ag this mag, to ag ‘em, comment,
Closes 31 May 2011. (leave a message comment, and see and see what others
if you like). who else has. are saying.
.
Flag this with a pic of you
.
Happy with your delivery?
.
Hey, travel fan, where
.
Are these shoes
using it, best pic wins Got feedback? Go to are you? Go to working for you? Go to
a weekend away in Knysna.
trc.me/xyz454 trc.me/xyz455 trc.me/xyz456
trc.me/xyz453 to ag this parcel to ag this mag, to ag ‘em, comment,
Closes 31 May 2011. (leave a message comment, and see and see what others
if you like). who else has. are saying.
.
Flag this with a pic of you
.
Happy with your delivery?
.
Hey, travel fan, where
.
Are these shoes
using it, best pic wins Got feedback? Go to are you? Go to working for you? Go to
a weekend away in Knysna.
trc.me/xyz454 trc.me/xyz455 trc.me/xyz456
trc.me/xyz453 to ag this parcel to ag this mag, to ag ‘em, comment,
Closes 31 May 2011. (leave a message comment, and see and see what others
if you like). who else has. are saying.
The easiest way to create tags is to .
Flag this with a pic of you
using it, best pic wins
a weekend away in Knysna.
.
Happy with your delivery?
Got feedback? Go to
trc.me/xyz454
.
Hey, travel fan, where
are you? Go to
trc.me/xyz455
.
Are these shoes
working for you? Go to
trc.me/xyz456
trc.me/xyz453
use the trc.me website.
to ag this parcel to ag this mag, to ag ‘em, comment,
Closes 31 May 2011. (leave a message comment, and see and see what others
if you like). who else has. are saying.
.
Flag this with a pic of you
.
Happy with your delivery?
.
Hey, travel fan, where
.
Are these shoes
1. Register (takes seconds)
using it, best pic wins Got feedback? Go to are you? Go to working for you? Go to
a weekend away in Knysna.
trc.me/xyz454 trc.me/xyz455 trc.me/xyz456
trc.me/xyz453 to ag this parcel to ag this mag, to ag ‘em, comment,
Closes 31 May 2011. (leave a message comment, and see and see what others
if you like). who else has. are saying.
. . . .
2. Click ‘create tag’
Flag this with a pic of you Happy with your delivery? Hey, travel fan, where Are these shoes
using it, best pic wins Got feedback? Go to are you? Go to working for you? Go to
a weekend away in Knysna.
trc.me/xyz454 trc.me/xyz455 trc.me/xyz456
trc.me/xyz453 to ag this parcel to ag this mag, to ag ‘em, comment,
Closes 31 May 2011. (leave a message comment, and see and see what others
if you like). who else has. are saying.
3. Enter a description of the item .
Flag this with a pic of you
using it, best pic wins
a weekend away in Knysna.
.
Happy with your delivery?
Got feedback? Go to
trc.me/xyz454
.
Hey, travel fan, where
are you? Go to
trc.me/xyz455
.
Are these shoes
working for you? Go to
trc.me/xyz456
you’re tagging, and optionally
trc.me/xyz453 to ag this parcel to ag this mag, to ag ‘em, comment,
Closes 31 May 2011. (leave a message comment, and see and see what others
if you like). who else has. are saying.
upload an image
.
Flag this with a pic of you
.
Happy with your delivery?
.
Hey, travel fan, where
.
Are these shoes
using it, best pic wins Got feedback? Go to are you? Go to working for you? Go to
a weekend away in Knysna.
trc.me/xyz454 trc.me/xyz455 trc.me/xyz456
trc.me/xyz453 to ag this parcel to ag this mag, to ag ‘em, comment,
Closes 31 May 2011. (leave a message comment, and see and see what others
if you like). who else has. are saying.
4. Set the tag’s visibility (public, .
Flag this with a pic of you
using it, best pic wins
.
Happy with your delivery?
Got feedback? Go to
.
Hey, travel fan, where
are you? Go to
.
Are these shoes
working for you? Go to
private, discoverable)
a weekend away in Knysna.
trc.me/xyz454 trc.me/xyz455 trc.me/xyz456
trc.me/xyz453 to ag this parcel to ag this mag, to ag ‘em, comment,
Closes 31 May 2011. (leave a message comment, and see and see what others
if you like). who else has. are saying.
. . . .
If you want to create a large number
Flag this with a pic of you Happy with your delivery? Hey, travel fan, where Are these shoes
using it, best pic wins Got feedback? Go to are you? Go to working for you? Go to
a weekend away in Knysna.
trc.me/xyz454 trc.me/xyz455 trc.me/xyz456
trc.me/xyz453 to ag this parcel to ag this mag, to ag ‘em, comment,
Closes 31 May 2011. (leave a message comment, and see and see what others
if you like). who else has. are saying.
of tags at once, ask us for a tag-
batch spreadsheet.
If you need stickers or labels Tools and services
or any other way to mark your
products, we can handle design DIY tagging, or tag batches by spreadsheet
and production. And if you’d like
someone to come to your premises
Low-cost sticker and label printing
to tag your inventory, let us know.
Manual product tagging
trc.me
Chat to us, and we’ll get you a
quote. During our pilot phase, these
services are offered at cost.
7. Thank you and happy tagging!
Visit us at trc.me
Follow us at twitter.com/trcme
Mail us at info@trc.me
Credits: Design by EBW (http://ebw.co). Image of
hand holding Galaxy Tab: Moster3000, CC-BY, Flickr. trc.me
