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Agency Overview
About Trefoil Group



• Providing integrated, strategic marketing communications
  for over 20 years

• Understand complexities inherent to business-to-business
  communications

• Full range of capabilities – branding, advertising, public
  relations, websites, digital/content marketing, direct
  marketing, social media and more
About Trefoil Group



• A partner to business leaders
   – Align communications with vision, objectives and
     strategies
   – Focused on results, answering the question, “for the
     sake of what?”
   – Ability to quickly understand unique challenges and
     opportunities
   – Provide a forum for bringing communications strategies
     to the table
How We Produce Value



• Insights/expertise to help clients own the leadership
  position in chosen niches

• Branding that changes the conversation in meaningful,
  tangible ways

• Communicating to develop/nurture relationships with
  multiple audiences

• Producing short-term ROI that lays the groundwork for
  longer-term increases in value

• Demonstrated and evolving competencies in traditional,
  new and emerging media
Work Portfolio
Where We Begin: A Client’s Former Website
Branding/Websites: Positioning for Success




Gallagher is committed to evolving its business alongside its customers, continuously
expanding engineering technologies and manufacturing capabilities to meet the
demands of a dynamic marketplace – today and tomorrow.
Branding/Websites: Positioning for Success




External research validated that Haumiller’s customers relied on their equipment in
mission critical situations to transform inherently risky endeavors into predictably
successful outcomes.
Branding/Websites: Positioning for Success




For a professional service company to cut through the clutter and connect with an
over-marketed audience, it must dig to the core of what truly sets it apart.
Branding/Websites: Positioning for Success
Campaign Microsites: Extending the Experience
Landing Pages: Reaching a Targeted Industry
Talent Acquisition Marketing:
Becoming an Employer of Choice
Talent Acquisition Marketing:
Becoming an Employer of Choice
Talent Acquisition Marketing:
Becoming an Employer of Choice
Public Relations: Establishing Local Leadership Presence
Public Relations: Building Credibility in Your Industry
Online Newsroom: Leveraging PR and Enhancing SEO
Customer Communication: Solidifying Relationships
Direct Marketing (Print): Targeted Messaging
Marketing Materials: Equipping Sales
Advertising: Accelerating Sales
Advertising: Accelerating Sales
Tradeshow Support : Creating a Presence
Tradeshow Support : Extending the Impact
Trefoil Group Agency Overview

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