Presentation for the Web Standards Group meeting 26 July 2007. Benefits of using social computing in business.

1. I still haven’t found what I’m looking for
Social computing benefits for business and government
by Stephen Collins acidlabs

3. No

4. Who am I?

5. You’ve met Charlie
He’s the Enterprise 2.0 guy
If you haven’t, you should -
http://scottgavin.info/?page_id=11

6. Now you need to figure out how to make your
workplace like his.

7. Productive. Collaborative. Sharing. Learning.

8. INATT
It’s Not About The Technology (alone)

9. So, what is it about?
‣ web as framework
‣ people
‣ conversations, relationships and
partnerships
‣ trust
‣ co-operation not control
Some of this is from Tara’s GOVIS list... Thanks, Tara.

10. Web as framework

11. The web...
‣ is ubiquitous (for the organisations
we’re talking about)
‣ allows easy connections

12. Let’s take a moment...
Lee LeFever - The Commoncraft Show
http://www.commoncraft.com/video-social-networking

13. Which leads us to...

14. People

15. You. Your clients. Their clients. Their friends.

16. Social computing
tools make it
much easier to
connect them.

17. Connected people can...
‣ self-serve
‣ provide a service
‣ receive a service
‣ find information
‣ leverage their own information held
by themselves or others

18. Letting them have...

19. Conversations, relationships
and partnerships

20. BigCorp Pty Ltd
Which means that these
people can connect, share
and learn from each other
Like they should have been all along

21. Knowledge and information
get shared freely
“...the focus is pretty much around the subject
of people... And, like we all know, a successful
KM strategy is one that combines into a
perfect balance a focus on the people, on the
tools and on the processes.”
Luis Suarez, KM Consultant, IBM
defines “Knowledge Management 2.0”
http://www.elsua.net/

22. This can be incredibly enabling and empowering

23. Unless there is an
absence of...

24. Trust

25. ‣ Information is siloed and not
shared
‣ People are prevented from
working effectively
‣ It’s impossible to connect with
others easily

26. There’s an alternative
“Data in the hands of a few makes for
order; but data in the hands of many
makes for endless possibilities.”
Tara Hunt, Citizen Agency
GOVIS 2007 Keynote
http://www.horsepigcow.com/2007/05/25/government-20-butterfly-wing-storm/
http://govis.blip.tv/file/242668/

27. It requires a
change in thinking
to one of...

28. Co-operation not control

29. But how?
‣ treat people like adults
‣ open the firewall to relevant
external social tools
‣ give everyone open access to
internal social tools
‣ have appropriate policies
‣ support people in their activity

30. So who’s doing it?
‣ National Library of ‣ Freehills
Australia
‣ US Intel community
‣ AGIMO (GovDex) (Intellipedia)
‣ Network of Public Sector ‣ US military
Communicators (NZ)
‣ IBM
‣ KPMG
‣ Sun
‣ Deloitte
‣ Google
‣ Telstra
‣ lots of SMEs

31. Imagine...

32. Useful links
‣ Intellipedia - http://en.wikipedia.org/wiki/Intellipedia
‣ Network of Public Sector Communicators - http://
www.psnetwork.org.nz/
‣ Govdex - https://www.govdex.gov.au/
‣ Sun’s blogging policy - http://www.sun.com/aboutsun/media/
blogs/policy.html

33. Licensing
http://creativecommons.org/licenses/by-nc-sa/3.0/

34. Like the cool pictures?
Mostly from iStockphoto.com

35. Stephen Collins
trib@acidlabs.org
skype: trib22 twitter: trib
+61 410 680722
www.acidlabs.org
blog.acidlabs.org
www.thoughtglue.com
strategies, tools and processes to empower knowledge workers