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The City of Chico’s Citizen
 Tree Planting Program


              “Thanks” or
            “Leaf Me Alone”
 A 2012 Geography Department Master’s Project
                     by
             Tristan E. Ragsdale
Defense
Benefits of Urban Forests
 Physical and emotional
 Environmental
    – Absorb 33,000 lbs pollutants per year
    – 1500 tons CO2 stored annually
    – 20 million gallons water captured
   Economic
    – 30% less energy
    – $2 billion savings annually with 100 million
     trees
What is a Street Tree?




Street tree ownership within the City of Chico. Only trees planted within the ROW (right-of-
way) line are the city’s responsibility and where residents or business owners can plant a
street tree(s). Source: Denice Britton 2011.
Citizen Street Tree Planting Program
                   (CTPP)
 Overview
 Over 30,000 street trees in the City of Chico
 Over 3,500 potential street tree sites
 Survival rates
City of Chico
Street Tree Planting
Locations




    Source: Denice Britton, 2012
Denice Britton at a workshop demonstrating proper street tree planting technique. Photo: Scott Gregory.
Internship/Project
 Assist in CTPP implementation
 Determine the effectiveness of the CTPP
  from the analysis of motivational and
  disincentive responses
 Make recommendations
Methodology
CTPP Project Questionnaires
Permit Applicant
                      Non-Permit Applicant
Code Book Sample
CTPP Results
 60 workshop attendees
 61 Trees Planted
 37 CTPP participants
 248 CTPP non-participants
City of Chico Maintenance Zones




Map illustrating the maintenance zones of Chico. Source: Denice Britton 2011.
CTPP Site Results
                           Number of CTPP Chico Street Tree
        Maintenance Zone       Trees          Inventory
1                           10     16.39% 7,196 23.80%
2                           10     16.39% 2,434     8.00%
3                            3      4.92% 1,106     3.70%
4                           15     24.59% 4,279 14.00%
5                           14     22.95% 6,148 20.30%
6                            8     13.11% 4,677 15.50%
7                            1      1.64% 4,439 14.70%
Total                       61    100.00% 30,279 100.00%
Site Locations




Participant tree planting site locations within the City of Chico.
Survey Results
   Expected return rate of similar surveys is
    30% (McLafferty, 2003)

   21/37 (56%) of permit applicants returned
    surveys

   98/248 (40%) of non-permit applicant
    participants returned surveys
Participant Response
Question One: Please check off the reasons why you have participated in the City
of Chico’s tree-planting program

                                                                Not a
                                 A Factor                       Factor
  Motivation for participation     (1)      2   3        4       (5)     N Value
Beautification                      17      1   2        0        1        21
Property Value                       5      2   3        1        6        17
Energy Savings                       6      3   1        2        5        17
Wildlife Habitat                     5      2   2        1        6        16
Privacy                              1      0   2        2        8        13
Shade                               15      3   0        0        1        19
"Free Tree"                         10      2   4        1        0        17
"Improve Neighborhood"              15      2   1        1        0        19
Non-Participant Response
Question 1. Why did you not participate in the CTPP?
 Reason for not participating in                                       Not a
 the CTPP and getting a street A Factor                                Factor
              tree               (1)       2           3       4        (5)    N -value
Too much trouble                     20        4           3       4        24       55
Not enough time                      11        7           4       3        21       46
City's responsibility?               12        3           5       4        24       48
Government interaction?               6        4           4       3        28       45
Unable to plant                      15        0           2       5        27       49
Qualitative Responses
 Question #4 both questionnaires: comments
     or recommendations for future CTPP
              Positive (34/44)
“Keep doing it. As a participant I now have a
    personal investment and interest in the
           welfare of our new tree.”
              Negative (10/44)
      “We do not want any city trees.”
Conclusion
95% maintenance behavior compliance rate

          Over 60 trees planted

             37 participants
Recommendations
   If possible, remove proof of homeowners
    insurance requirement – umbrella insurance plan?
   Involve non-profits or utility companies
    – Butte Environmental Council
    – PG & E
   Create permanent internship
    – Provide transportation
    – Plant trees for those willing to water
    – Door hanging brochure
Thank you
The City of Chico’s Citizen
 Tree Planting Program

               “Thanks” or
             “Leaf Me Alone”
  A 2012 Geography Department Master’s Project
                      By
              Tristan E. Ragsdale

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Defense

  • 1. The City of Chico’s Citizen Tree Planting Program “Thanks” or “Leaf Me Alone” A 2012 Geography Department Master’s Project by Tristan E. Ragsdale
  • 3. Benefits of Urban Forests  Physical and emotional  Environmental – Absorb 33,000 lbs pollutants per year – 1500 tons CO2 stored annually – 20 million gallons water captured  Economic – 30% less energy – $2 billion savings annually with 100 million trees
  • 4. What is a Street Tree? Street tree ownership within the City of Chico. Only trees planted within the ROW (right-of- way) line are the city’s responsibility and where residents or business owners can plant a street tree(s). Source: Denice Britton 2011.
  • 5. Citizen Street Tree Planting Program (CTPP)  Overview  Over 30,000 street trees in the City of Chico  Over 3,500 potential street tree sites  Survival rates
  • 6. City of Chico Street Tree Planting Locations Source: Denice Britton, 2012
  • 7. Denice Britton at a workshop demonstrating proper street tree planting technique. Photo: Scott Gregory.
  • 8. Internship/Project  Assist in CTPP implementation  Determine the effectiveness of the CTPP from the analysis of motivational and disincentive responses  Make recommendations
  • 10. CTPP Project Questionnaires Permit Applicant Non-Permit Applicant
  • 12. CTPP Results  60 workshop attendees  61 Trees Planted  37 CTPP participants  248 CTPP non-participants
  • 13. City of Chico Maintenance Zones Map illustrating the maintenance zones of Chico. Source: Denice Britton 2011.
  • 14. CTPP Site Results Number of CTPP Chico Street Tree Maintenance Zone Trees Inventory 1 10 16.39% 7,196 23.80% 2 10 16.39% 2,434 8.00% 3 3 4.92% 1,106 3.70% 4 15 24.59% 4,279 14.00% 5 14 22.95% 6,148 20.30% 6 8 13.11% 4,677 15.50% 7 1 1.64% 4,439 14.70% Total 61 100.00% 30,279 100.00%
  • 15. Site Locations Participant tree planting site locations within the City of Chico.
  • 16. Survey Results  Expected return rate of similar surveys is 30% (McLafferty, 2003)  21/37 (56%) of permit applicants returned surveys  98/248 (40%) of non-permit applicant participants returned surveys
  • 17. Participant Response Question One: Please check off the reasons why you have participated in the City of Chico’s tree-planting program Not a A Factor Factor Motivation for participation (1) 2 3 4 (5) N Value Beautification 17 1 2 0 1 21 Property Value 5 2 3 1 6 17 Energy Savings 6 3 1 2 5 17 Wildlife Habitat 5 2 2 1 6 16 Privacy 1 0 2 2 8 13 Shade 15 3 0 0 1 19 "Free Tree" 10 2 4 1 0 17 "Improve Neighborhood" 15 2 1 1 0 19
  • 18. Non-Participant Response Question 1. Why did you not participate in the CTPP? Reason for not participating in Not a the CTPP and getting a street A Factor Factor tree (1) 2 3 4 (5) N -value Too much trouble 20 4 3 4 24 55 Not enough time 11 7 4 3 21 46 City's responsibility? 12 3 5 4 24 48 Government interaction? 6 4 4 3 28 45 Unable to plant 15 0 2 5 27 49
  • 19. Qualitative Responses Question #4 both questionnaires: comments or recommendations for future CTPP Positive (34/44) “Keep doing it. As a participant I now have a personal investment and interest in the welfare of our new tree.” Negative (10/44) “We do not want any city trees.”
  • 20. Conclusion 95% maintenance behavior compliance rate Over 60 trees planted 37 participants
  • 21. Recommendations  If possible, remove proof of homeowners insurance requirement – umbrella insurance plan?  Involve non-profits or utility companies – Butte Environmental Council – PG & E  Create permanent internship – Provide transportation – Plant trees for those willing to water – Door hanging brochure
  • 23. The City of Chico’s Citizen Tree Planting Program “Thanks” or “Leaf Me Alone” A 2012 Geography Department Master’s Project By Tristan E. Ragsdale