Reputation 1.0

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Tushar Panchal

This is a presentation I shared with group of MBA students last week.

Business Actualités & Politique

The Big Bad Online
World that can Make
or Break Corporate
Reputation

I would rather be
disliked for what I am
than liked for what I
am not

@tushar
tushar.panchal@yahoo.co.in
www.tusharthinks.com

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Reputation 1.0

1. The Big Bad Online World that can Make or Break Corporate Reputation

2. But before we go there…

3. I would rather be disliked for what I am than liked for what I am not

4. Reputation?

6. Brand?

8. Online?

10.

11.

12. How does it matter?

13.

14.

15.

16. The power of creation.

17. The power of opinion.

18. The power of belief.

19. The power of you & me.

20. Brands are created by you & me.

21. Brands can be destroyed by you & me.

22. @tushar tushar.panchal@yahoo.co.in www.tusharthinks.com

Reputation 1.0

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