http://www.twenty4.com.au/ twenty4 have been doing digital for a long time. We think we are pretty good at what we do… but anyone can say they are good at something. Ringo thought he was a good drummer.

1. We Live.
In a digital world. Offline we have offices in both Melbourne
and Sydney.
We Share.
Information and ideas with the people we work with.
We Form.
Partnerships. We get to know every business, their marketplace
and their customers.
We Think.
About trends, platforms and innovation.
We Do.
Digital Strategy, Creative, and Technology. We look after Web
Development, eCommerce, SEO, Social Media, and mobile.
We Move.
Across retail, corporate, government, entertainment and not-forprofit brands and industries.
www.twenty4.com.au
Melbourne
a. 17b William Street, Cremorne VIC 3121 Australia
p. +61 3 9005 0055
f. +61 3 9011 9718
e. melbourne@twenty4.com.au
Sydney
a. Suite 1308, 109 Pitt St Sydney NSW 2000 Australia
p. +61 2 8488 0055
e. sydney@twenty4.com.au

2. Discovery
Goals and Objectives / Market Research /
Competitor Analysis / Digital Strategy
A new website process starts by
understanding the business, goals,
consumers, brand strategy, user research
and how we best incorporate this into a
digital strategy. Consideration will also be
given to how this new development will
affect or streamline internal process’ within
the organisation.
Information Architecture
& UX
Wireframes / User Experience
Discovery stage has allowed us to start
considering the best possible experience
for a user. It has formed the basis for the
site structure, layout and how the user will
interact and navigate through the end
product. This website needs to be as
intuitive as possible and allow for unique
scenarios of people’s needs, computer
knowledge, browsing environments and habits. This step is often overlooked or undervalued, but is
paramount in setting the tone for overall success.
www.twenty4.com.au
Melbourne
a. 17b William Street, Cremorne VIC 3121 Australia
p. +61 3 9005 0055
f. +61 3 9011 9718
e. melbourne@twenty4.com.au
Sydney
a. Suite 1308, 109 Pitt St Sydney NSW 2000 Australia
p. +61 2 8488 0055
e. sydney@twenty4.com.au

3. Design
UI / Prototyping / Graphic Design
With a clear blueprint plan, we can get to
the part that everybody loves – the visual
process of look and feel. The knowledge
from the Discovery / Information
Architecture and User Experience planning
stage is used to conceptualise the design
and user interface. Prototyping and
graphic design are the key tangible
aspects of this stage.
Development
HTML / CSS / Javascript / PHP / CMS /
Browser Compatibility
This stage of the project is where we the
design is brought into a web browser an
interactive, clickable version of the website
is created. This is the most time intensive
aspect and involves coding, development
and back-end CMS, EDM and Social
integration.
The focus of this stage is the develop the
working website, integration with backend systems, while considering user interaction and cross
browser functionality. twenty4 specialise in standards-based development as well as in the
implementation with a number of CMS systems, that will bring the most out of the site with
dynamic content and interaction.
www.twenty4.com.au
Melbourne
a. 17b William Street, Cremorne VIC 3121 Australia
p. +61 3 9005 0055
f. +61 3 9011 9718
e. melbourne@twenty4.com.au
Sydney
a. Suite 1308, 109 Pitt St Sydney NSW 2000 Australia
p. +61 2 8488 0055
e. sydney@twenty4.com.au

4. Training, Testing & Go
Live
Face to Face / Training Videos / Goals
Checklist
Training is performed as face to face
training that is tailored to the website
administrator and specific CMS setup. The
website training session is recorded for
future reference. A follow up is done to
ensure the website administrator is
comfortable with updating all aspects of
the website.
Metric Analysis
ROI / Google Analytics / Customer
Conversion / Goals & Funnels / Custom
Dashboard
Once the digital presence has been
launched to the world, it’s essential to future
success to review the performance and
engagement. A good digital presence can
only achieve greatness after launch when
we can see how people are using the site. It
also allows us to make informed decisions
together about future enhancements. We look at entry points, popular content and other
strategies to make sure that both you and users are getting the best web experience possible.
www.twenty4.com.au
Melbourne
a. 17b William Street, Cremorne VIC 3121 Australia
p. +61 3 9005 0055
f. +61 3 9011 9718
e. melbourne@twenty4.com.au
Sydney
a. Suite 1308, 109 Pitt St Sydney NSW 2000 Australia
p. +61 2 8488 0055
e. sydney@twenty4.com.au

5. Ongoing Support
Phone / Email / Project Management
System
The time after the website is live is as
important as the build up period. The
internet does not stay still. We like to revisit
the project online to see what we have
learnt as well as introducing new
technology or ideas that might help grow
the website and online presence. The
twenty4 team manage feedback efficiently
through our web based project management system ensuring prompt response times, as well as
transparency to all stakeholders.
www.twenty4.com.au
Melbourne
a. 17b William Street, Cremorne VIC 3121 Australia
p. +61 3 9005 0055
f. +61 3 9011 9718
e. melbourne@twenty4.com.au
Sydney
a. Suite 1308, 109 Pitt St Sydney NSW 2000 Australia
p. +61 2 8488 0055
e. sydney@twenty4.com.au

6. How Melbourne Web
Developers can Boost
Your Business
Running a business is certainly not an easy
task especially if you are dealing with online
operations. Different aspects should be
considered such as the building of a good
website. A website is the virtual
counterpart of a physical store. It should be
appealing to the customers, it should have
great functionality, and it should present
your business products or services well. A
website plays a big role in your business’
success. This is the main reason why you
should hire professionals such as
Melbourne web developers.
Hiring the services of these professionals
would give you a lot of perks. This reason
alone makes hiring their services such as
worthwhile investment. They will be in
charge of creating a place on the virtual
world where you can have your items ready
for potential customers. You won’t have to
worry about all tasks involving website
creation since they can take care of it. All
you have to do is to provide them with
specifics such as how you want the site to
look like, how the pages are displayed, etc.
This is like having someone create
something for you without losing your
personal touch.
Remember that many consumers these
days opt to go online when looking for
products they want to buy. These will be
the people that will become your target
market. But in order for your website to be
known, it must be loved by search engines.
You won’t place high in search engine
results if your website lacks the ingredients
that top search engines require. It is a
problem if you don’t have an expert
working for you and you don’t have the
technical knowledge to build an efficient
site yourself.
Do not be afraid of hiring help from experts.
If you are unsure where to find a reputable
web developer, the internet is your friend.
Search for available ones within or near
Melbourne with just a few clicks. Gather
important information, do a little research,
and make some comparisons. Doing those
things will help you find the best company
for your specific needs. Do not worry about
having a big budget as well. Look for ones
which can provide you with affordable
rates. Good professionals should be able to
work around a specific budget.
Avoid all the hassle by seeking the help of
web developers. You are sure to get your
money’s worth as you will have a high-
www.twenty4.com.au
Melbourne
a. 17b William Street, Cremorne VIC 3121 Australia
p. +61 3 9005 0055
f. +61 3 9011 9718
e. melbourne@twenty4.com.au
Sydney
a. Suite 1308, 109 Pitt St Sydney NSW 2000 Australia
p. +61 2 8488 0055
e. sydney@twenty4.com.au

7. quality and good-looking website that will
be loved by your clients. Having an efficient
website is definitely a step towards having
more profit.
Let Web Developers
in Melbourne Help
You with Your Online
Business
Promoting a business has changed a lot
over the past few years. Different media are
being utilised in order to make a certain
product known to consumers. One of the
most effective ways to advertise these days
is to go online. Millions of people are
surfing the web each day so it is indeed
wise to utilise various media in order to
reach out them. Having an online business
is definitely a good idea – if you use the
right tools and have the right people to
assist you. The first step in a web business
venture is to put up a website. It would be
like a virtual store wherein business owners
get to display what they have to offer to
potential clients. This is where web
developers in Melbourne can come in
handy. In order for you to have a profitable
website, you will need the help of
professionals.
Your marketing efforts would be futile no
matter how good your products are if
people don’t know about it. Much like
having a real store, your website will be the
place where your customers visit to check
out whatever it is that you have to offer.
That being said, you should be able to come
up with a good-looking website in order to
attract more people in your virtual store. It
also must have great functionality and your
clients should not have a hard time finding
what they are looking for. In short, your site
must have a simple or a user-friendly
navigational structure and must have a
good web design. All these could be done
with the aid of a skilled individual or a
group of experts.
Web developers are the ones who will turn
your website ideas into a reality. They have
the skill to set up a site with a design and
structure of your own liking. All you have to
do is to discuss with them whatever it is
that you want to include in your store and
they’ll implement it. They can even give you
recommendations if needed. As a bonus,
they will also educate you on areas you are
unfamiliar with so you get to obtain
essential knowledge. All of these things
they will do at a very reasonable rate. There
are plenty of web design firms out there
which provide affordable rates. Just make
www.twenty4.com.au
Melbourne
a. 17b William Street, Cremorne VIC 3121 Australia
p. +61 3 9005 0055
f. +61 3 9011 9718
e. melbourne@twenty4.com.au
Sydney
a. Suite 1308, 109 Pitt St Sydney NSW 2000 Australia
p. +61 2 8488 0055
e. sydney@twenty4.com.au

8. sure you find the right agency who would
take good care of your specific needs.
Once your website is completed, you are
now ready to invite people to check out
what you have in your online shop.
Integrate some effective search engine
optimisation and other marketing processes
and you will be on your way to having a
successful business venture.
The Perks of Having
Melbourne Web
Developers Work
for You
Among the many essential things you would
need if you want to be prosperous in the
world of online marketing is to have a great
website. Whatever type of business you are
promoting on the web, you could not afford
to take the web development aspect of
your business for granted as it plays a major
role in attracting new customers and
keeping existing ones. Make it simple and
easy by seeking aid from professionals in
this field. Hiring the services of Melbourne
web developers is a good idea if you want it
to be done efficiently and fast. It would be a
good investment to do so as it provides you
with a whole lot of benefits.
Having a good website is the foundation of
all online businesses. Experienced and
highly-skilled web developers will not only
provide you with a website but one which
has good features, functionality, content,
design, and structure. There may be a lot of
factors to be considered in order for you to
come up with an awesome site but all of
those will be taken care of by those you will
hire. This is the first big benefit that you will
obtain.
Secondly, you get to turn your various
concepts and/or ideas into a working
website. Even if the pros are the ones who
will work on it, it is still you who will have
the last say. Even if you don’t have the
slightest idea about the basics of web
designing, content creation, and other
similar things, you still get to have a website
that you prefer and you will have it without
going through a long list of tedious
processes yourself. As a client, all you have
to be part with are the easy stuff and leave
the rest to your web development team.
Apart from the aforementioned perks, you
also get to have someone to look after your
website. It means that it will be maintained
properly. Website updates or upgrades are
needed from time to time so it is good to
have someone take care of that always. You
won’t get left behind with the latest trends
in web design and the necessary upgrades
to keep it aligned with the latest in internet
marketing since your site will be assessed
on a regular basis.
In order for these perks mentioned above
to be obtained, ensure to hire the best
www.twenty4.com.au
Melbourne
a. 17b William Street, Cremorne VIC 3121 Australia
p. +61 3 9005 0055
f. +61 3 9011 9718
e. melbourne@twenty4.com.au
Sydney
a. Suite 1308, 109 Pitt St Sydney NSW 2000 Australia
p. +61 2 8488 0055
e. sydney@twenty4.com.au

9. agency or individuals in Melbourne. There
are plenty of firms offering such service but
there are only a few which could be a
perfect fit for your particular business. Do a
little bit of research and perform some
comparisons while taking into consideration
some factors such as service rates, services
provided, office location, etc.
www.twenty4.com.au
Melbourne
a. 17b William Street, Cremorne VIC 3121 Australia
p. +61 3 9005 0055
f. +61 3 9011 9718
e. melbourne@twenty4.com.au
Sydney
a. Suite 1308, 109 Pitt St Sydney NSW 2000 Australia
p. +61 2 8488 0055
e. sydney@twenty4.com.au