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Social media for recruiting
- 1. ABOUT CONTACT SOURCE ---------- “ If you don’t like change you’re going to like irrelevance even less.” General Eric Shinseki 1 Brought to you by : The Persono Group
- 2. % of consumers who say they are more 77% 56% likely to recommend a brand after liking a brand on Facebook Number in millions % of Consumers who 58% 100 of active Twitter say they interact users with Brands on Facebook % who say they like Number in millions 64 a brand because of LinkedIn users in they are a customer North America, Alone ---------------------------------------------------- There are over 800 Million Facebook Users More than 200 million were added in 2011 alone. Approximately 1 in every 13 people on earth 2 Half of them are logged in on any given day
- 3. Percentage of Hiring managers using Social Media 86% Use linkedIn ---------------------------------------------------- Do you have a Social Media Strategy Having no plan is a plan to fail ---------------------------------------------------- ----------- ----------- 89% 92% 65% Of companies used Hiring managers who Companies that have social media for intend to use Social succesfully hired via recruiting in 2011 media in 2012 Social Media Why is it important? 3 Going where the candidates are is vital to new recruiting
- 4. ------------------- SOCIAL MEDIA Why Not? ----------------------------------------------------------------------------------- Facebook (500 million active Users) It’s not just about being where the Twitter (175 million Users) audience is. It’s about giving the audience a reason to interact with Linkedin (100 million Users) you and to care about what you Youtube (490 million Users) have to say. What are you telling your audience through Social Google+ (35 million Users) Media? ---------------------------------------------------- People are going to talk about you Take control of the conversation ---------------------------------------------------- Facebook users who have liked a brand and have 100+ friends 66% 84% 57% Facebook users who have liked a brand and are active daily Facebook users who have liked a brand and shared a link or video Saying nothing says a lot 4
- 5. What percentage of those were talking to you? Twitter Facebook LinkedIn 144 As of July 2011 35% of all American adults owned a smart phone. 87% of those smart phone users access email, social networks and Million people surf the internet on their phone. Your message used Social can be accessed anytime, anywhere. Media to find a job in 2011 ----------------------------------- This is not a passing fad Digital marketing is here to stay 5
- 6. 50+ hours/wk 31-40 hours/wk 21-30 hours/wk Hours per week spent on community management ---------------------------------------------------- 63% of community managers spend 30+ hours per week on their community Are you committing the time needed for 6 success?
- 7. 21 616 ----------- %ers r 75 ruit Of Ha recr % ve uite Average number of c o f re 100 ers O ve Fe 50 rs Fa we o r connections per recruiter a follow h r ce r fri boo we en ds k on LinkedIn fe LinkedIn is one of the ----------- LinkedIn largest professional 28% Facebook Twitter databases available for Have 1000+ connections on private use. Linkedin --------------------------------- Social Media & Recruiting Are you recruiting through social media? 7
- 8. ------ ------ 89% Companies will use Social Media for recruiting in 2012 ------ ------ Of employers look for their candidates to have more employer 86% friendly profiles ------ ------ 79% Recruiters who review employee job information online ------ ------ Companies that have succesfully hired a candidate through Social 65% Media ------ ------ 55% Companies who plan to increase their Social Media budget this year By the numbers 8 5 Key figures to remember.
- 9. Mashable.com Wsj.com Bullhornreach.com Alltwitter.com SOURCES Linkedin.com Facebook.com Twitter.com Jobvite.com Sources 9 The great minds that give us this good stuff!
- 10. ------ The PersonoGroup www.thepersonogroup.com In today’s business world the game is changing every day. Luckily for you, our team is willing and able to do the heavy lifting. It takes a different breed to constantly be researching, testing, reading, testing, researching, testing (did we mention that already?) and monitoring what is the best, most effective methods for expanding your footprint in the online world. The good news is we are that different breed! Let’s face reality. You don’t have the time to sit in front of your computer and make sure your online presence is operating at its optimum. We understand that your concern is making sure the next sale is closed and the money is safely deposited in the bank and that the next client through your door becomes a life long customer! About us 10 The Full Monty
- 11. ------ PersonoGroup www.thepersonogroup.com CONTACT US ON THE WEB ------------------------------------- ------------------------------------- P.O. Box 211884 Chula Vista, CA 91921 https://plus.google.com/100781423651523786024 ------------------------------------- ------------------------------------- Email: info@personogroup.com Facebook.com/personogroup ------------------------------------- ------------------------------------- Mobile: 202-615-3700 Twitter.com/persono_group ------------------------------------ ------------------------------------- ------------------------------------- http://www.linkedin.com/the-persono-group ------------------------------------- In today’s business world the game is changing every day. Luckily for you, our team is willing and able to do the heavy lifting for you. Ready, Set, Go! 11 Don’t let social media pass you by!
- 12. THANK YOU ! FOR YOUR ATTENTION www.ThePersonoGroup.com ------ ------ Phone: 202-615-3700 ThePersono Group Email: info@personogroup.com www.thepersonogroup.com 12