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Sub-Zero Social Media Analysis Stephanie Udell 8/25/11
Key Takeaway Points ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Activity Summary 41% Positive + 52% Neutral + 7% Negative 975 blog mentions 216 news mentions   28 forums postings in selected date range, 142 tweets (estimated total),   20 forums postings in selected date range, Overall Consumer Sentiment
Share of Voice With Twitter
Share of Voice-Popularity by Media Popularity by Media Popularity by Media
 
 
 
 
 
 
 
 
 

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Sub-Zero analysis