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Nielsen data on the advertising expenditures of newspapers and magazines. A comparison of Q4 2009 and 2010.
Global ad view-pulse-extract-q4-2010
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Ulbe Jelluma
A strong case of a personalised lead generation programme for VW resulting in superior intentions to visit the showroom and to buy a new car.
VW EMS case March 2010
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Ulbe Jelluma
A case for increased trial rates via personalisation and database management. The printed mailing achieved six times higher scores on "intention to act" than an email. Proving the value of a printed document.
Philips Case EMS March 2010
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Ulbe Jelluma
A new pro-newspapers campaign with 5 themes
Pro-Newspaper campaign UK
Pro-Newspaper campaign UK
Ulbe Jelluma
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Montage Photo P1
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Nielsen data on the advertising expenditures of newspapers and magazines. A comparison of Q4 2009 and 2010.
Global ad view-pulse-extract-q4-2010
Global ad view-pulse-extract-q4-2010
Ulbe Jelluma
A strong case of a personalised lead generation programme for VW resulting in superior intentions to visit the showroom and to buy a new car.
VW EMS case March 2010
VW EMS case March 2010
Ulbe Jelluma
A case for increased trial rates via personalisation and database management. The printed mailing achieved six times higher scores on "intention to act" than an email. Proving the value of a printed document.
Philips Case EMS March 2010
Philips Case EMS March 2010
Ulbe Jelluma
A new pro-newspapers campaign with 5 themes
Pro-Newspaper campaign UK
Pro-Newspaper campaign UK
Ulbe Jelluma
campaign to promote the use of newspapers by advertisers and agencies
Newspaper pro-print campaign UK
Newspaper pro-print campaign UK
Ulbe Jelluma
A view on developments that influence the position of print media as an advertising channel.
Future Of Print
Future Of Print
Ulbe Jelluma
Mythbusters
Mythbusters
Ulbe Jelluma
Ww Np Sales
Ww Np Sales
Ulbe Jelluma
A brief description of Transpromo
Ricoh|IBM Transpromo
Ricoh|IBM Transpromo
Ulbe Jelluma
A presentation on the values of magazines in USA
Time Magazine Experiences Usa 2007
Time Magazine Experiences Usa 2007
Ulbe Jelluma
A presentation on the values of magazines in Europe
Time Magazine Experiences
Time Magazine Experiences
Ulbe Jelluma
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campaign to promote the use of newspapers by advertisers and agencies
Newspaper pro-print campaign UK
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Ulbe Jelluma
A view on developments that influence the position of print media as an advertising channel.
Future Of Print
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Ulbe Jelluma
Mythbusters
Mythbusters
Ulbe Jelluma
Ww Np Sales
Ww Np Sales
Ulbe Jelluma
A brief description of Transpromo
Ricoh|IBM Transpromo
Ricoh|IBM Transpromo
Ulbe Jelluma
A presentation on the values of magazines in USA
Time Magazine Experiences Usa 2007
Time Magazine Experiences Usa 2007
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Newspaper pro-print campaign UK
Newspaper pro-print campaign UK
Future Of Print
Future Of Print
Mythbusters
Mythbusters
Ww Np Sales
Ww Np Sales
Ricoh|IBM Transpromo
Ricoh|IBM Transpromo
Time Magazine Experiences Usa 2007
Time Magazine Experiences Usa 2007
Time Magazine Experiences
Time Magazine Experiences
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