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RECRUITMENT
FOLLOWED BY
SELECTION AND
TRAINING
PROGRAMME
Presented By
Deepanjana Poddar
Dissertation on
Introduction
• ManagementTrainee in India is now new trends in every organization.
• In Renaissance the job of a Management Trainee is charity fundraising for Non
Government Organizations, like – CRY, HelpAge India to support.
• A trainee must deal with all level, i.e. Business 2 Business, Business 2 Consumer,
Business 2 Government and Business 2 Residence.
• A trainee must maintain their own database, named as Territory Planning Sheet
(TPS).
• Evaluation process done through CYCLE OF DEVELOPMENT (COD).
2014
Objectives
• To do a descriptive study of Renaissance Group regarding recruitment
• To understand the training process conducted for the position of a Management
Trainee to a Business Head
• To get the knowledge and experience regarding Corporate Social Responsibilities
(CSR) for Appco Group Support or Support Direct (India) Pvt. Ltd.
2014
Literature Review
• Recruitment refers to the process of attracting, screening and selecting qualified
people for a job at an organization. Recruitment comes before selection, helps to
attract qualified applicant for a specific job. The process begins when applicants
are brought in and ends when the selection is finished.
• Selection is the process of differentiating between applicants in order to indentify
and hire those with a greater likelihood of success in the jobs. It involves the series
of steps by which the candidates are screened for the most suitable posts.
•Training is an act of increasing the knowledge and skills of an employee for doing
a particular job. It enables an employee to do his present job more efficiently and
prepare himself for a higher level job. It bridges the gap between job needs and
employee skills.
2014
Company Profile
Rennaissance Group is a direct sales & marketing company contracted by Appco
Group India Pvt. Ltd. Which was established in the diverse and colorful Indian market
in1988, generating new customers for a leading telecommunications service provider
in Mumbai. Managing Director is Mr. Karan Singh. Appco Group India & Appco Group
Support is a part ofThe Cobra Group (UK).
Specialties:
•Direct Sales,
•Direct Marketing and
•Charity Fundraising.
Vision:
“To be a national leader in the ‘CustomerAcquisition’ space and most admired for its
people, partnership and performance”.
2014
Research Methodology
The task of data collection begins after a research problem has been defined and
research design or plan chalked out. The method of data collection is used for the
study two types of data are used, one is Primary Data and another one is Secondary
Data.
Primary Data
Primary data are those which are collected a fresh and for the first time and thus
happen to be original in character.
Secondary Data
Secondary data on the other hand are those which have already been collected by
someone else and which have already been passed on. Samples are chosen at
random basis.
2014
2014
0
10
20
30
40
50
60
70
80
Vidyut Bhawan Vikash Bhawan
No.ofclient
Job Location
Interested Clients
Total Clients
Not Interested
Not Contacted
Call Back
Data Analysis
This chart depicts that the same percentage of clients are interested to support HelpAge India in
bothVidyut Bhawan andVikash Bhawan, the percentage of Call Back/Interested clients is same
compare to 16 clients inVidyut Bhawan and 71 clients inVikash Bhawan.
Data Analysis
• This chart depicts that major no.
of respondents are not ready to
listen because of their busy
schedule even few of them are not
present, Whereas the percentages
of the positive respondents is very
less, they listen but still do not
support because of having some
personal and professional issues.
60%
40%
Giving Presentation
Call Presentation
2014
Data Analysis
• This chart depicts that 50% of
respondents are not ready to listen
because of their busy schedule even
few of them are not
present, whereas the same
percentages of the positive
respondents is there who listen but
still do not support because of
having some personal and
professional issues.
2014
50%50%
Giving Presentation
Call Presentation
Observation
• They follow Kaizen – means for "improvement" or "change for the best", refers
to philosophy or practices that focus upon continuous improvement through
COD.
• They follow three trends; i. Fast Morning/Fast Evening, ii. Fast Morning/Slow
Evening, iii. Slow Morning/Fast Evening.
• It is very easy to direct marketing rather than direct selling, cause here company
does not give anything in return.
• They maintain Law of Average which means; meeting more people, giving more
presentation and getting more result.
• They follow two types of close techniques; i. Indirect Close and ii. Direct Close
2014
Findings
There are so many reasons for occurrence of vacancies. Some of them are
listed below;
• Promotion
• New branch opening
• Extension of an existing branch
The selection process in Renaissance Group includes some following steps;
• Various test for the post of ManagementTrainee.
• Face to Face or PI for HR round.
• Proper documentation of Pre-Joining Manuals, i.e. Application Form.
• Receiving positive feedback from the trainer during On FieldTraining before
joining.
• Documentation of Joining Manuals after getting Offer Letters.
2014
Conclusion
• Now a day’s many marketing companies are growing rapidly because of its effective
Training and Management Department and all the good employees to the
organization with.
• Renaissance Organization is exception, it is reliable, disciplined, employee friendly
and active in providing good business.
• Recruitment and maintain good people are essential to the success of every
organization, whether profit or non-profit, public or private.
• HRM is important for an organization to work on effective use of manpower through
appropriate placement; constant reward and ‘Employee Benefits’, i.e. arrangements
of nonwage benefits, such as incentives to the employees to motivate them to do
their best.
2014
Recommendations
Regarding the Recruitment Process
• An attempt may be made to directly approach various under graduate/pursuing
colleges for prospective candidates as they would have lesser demands- both
financial and social compared to some- one who has an MBA degree.
Regarding the Selection Process
• The company may consider conducting a fully fledged On Field Training program
rather than simply asking candidates to go with trainer for half day. Thus it would
provide the accurate physical state of a candidate.
Other
• There was only two Ice Breaker;Water andTired which is not worked all time.
2014
Limitations
• Visiting different offices and direct conservation with the clients was not
helpful.
• It is very short period to grab an overall idea of responsibilities.
• Understanding of HR process was only limited to Recruitment, Selection
and training process. The other fields of HR could not be harped upon due
to constraint of time.
• There was only monitory reward system other benefits or non-monitory
rewards were not there.
• Only JONES Cycle was there for negative handling;
Smile,Agree/Appreciate, Reimpulse and Close.
2014
Bibliography
• http://www.appcogroupindia.in/index.php, (last accessed on January 20, 2014)
• http://www.appcogroup.com/divisions/appco-group-support, (last accessed on
January 21, 2014)
• http://www.answers.com/topic/personal-interview, (last accessed on January
19, 2014)
• http://www.investopedia.com/terms/a/aptitude-test.asp, (last accessed on January
19, 2014)
• http://renaissancegroup.in/index.php, (last accessed on January 18, 2014)
• http://en.wikipedia.org/wiki/Thesis, (last accessed on January 19, 2014)
• http://business.linkedin.com/talent-solutions/campaigns/global-trends-
corporate.html, (last accessed on January 30, 2014)
2014
Appendix
A Sample ofTerritory
Planning Sheet
2014
Date: _____ Area Type: Residence/Office/Individual Start _____ a.m. Finish _____ p.m.
Ad : Already Donated Ni : Not Interested No : Not Contacted
Rf : Red Flag Oft : Out of Town Bc : Call Back
Sl No. Building Flat Num Donor’s
Name
1st Visit 2nd Visit 3rd Visit Comments
1.
2.
3.
4.
5.
6.
7.
8.
9.
10.
11.
12.
13.
14.
15.
16.
Three Variables in business that you can manipulate:
1.
People Seen
(Work Ethic L.O.A & 3 Trends)
1. Conversion
Rate
(Introduction Body
Language, Enthusiasm)
Goal’s = _________ elders
1. Numbers of Sales
(Multiples, Categories, Family)
People Seen:___
Donors :___ No. of
Elders:___
_
Amount Raised:___ Profit Rs.___
http://www.unitedworld.edu.in/
Campus
Ahmedabad Campus: Karnavati KnowledgeVillage,
A/907,Uvarsad, S.G.Highway, Gandhinagar
Kolkata Campus: Infinity Benchmark Tower 10th Floor, Plot -
G1, Block - EP& GP, Sec -V, Salt Lake, Kolkata.
Reg. Office: 407, Zodiac Square, 4th Floor Opp. Gurudwara,
S.G. Road, Bodakdev, Ahmedabad.

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RECRUITMENT, SELECTION AND TRAINING AT RENAISSANCE GROUP

  • 2. Introduction • ManagementTrainee in India is now new trends in every organization. • In Renaissance the job of a Management Trainee is charity fundraising for Non Government Organizations, like – CRY, HelpAge India to support. • A trainee must deal with all level, i.e. Business 2 Business, Business 2 Consumer, Business 2 Government and Business 2 Residence. • A trainee must maintain their own database, named as Territory Planning Sheet (TPS). • Evaluation process done through CYCLE OF DEVELOPMENT (COD). 2014
  • 3. Objectives • To do a descriptive study of Renaissance Group regarding recruitment • To understand the training process conducted for the position of a Management Trainee to a Business Head • To get the knowledge and experience regarding Corporate Social Responsibilities (CSR) for Appco Group Support or Support Direct (India) Pvt. Ltd. 2014
  • 4. Literature Review • Recruitment refers to the process of attracting, screening and selecting qualified people for a job at an organization. Recruitment comes before selection, helps to attract qualified applicant for a specific job. The process begins when applicants are brought in and ends when the selection is finished. • Selection is the process of differentiating between applicants in order to indentify and hire those with a greater likelihood of success in the jobs. It involves the series of steps by which the candidates are screened for the most suitable posts. •Training is an act of increasing the knowledge and skills of an employee for doing a particular job. It enables an employee to do his present job more efficiently and prepare himself for a higher level job. It bridges the gap between job needs and employee skills. 2014
  • 5. Company Profile Rennaissance Group is a direct sales & marketing company contracted by Appco Group India Pvt. Ltd. Which was established in the diverse and colorful Indian market in1988, generating new customers for a leading telecommunications service provider in Mumbai. Managing Director is Mr. Karan Singh. Appco Group India & Appco Group Support is a part ofThe Cobra Group (UK). Specialties: •Direct Sales, •Direct Marketing and •Charity Fundraising. Vision: “To be a national leader in the ‘CustomerAcquisition’ space and most admired for its people, partnership and performance”. 2014
  • 6. Research Methodology The task of data collection begins after a research problem has been defined and research design or plan chalked out. The method of data collection is used for the study two types of data are used, one is Primary Data and another one is Secondary Data. Primary Data Primary data are those which are collected a fresh and for the first time and thus happen to be original in character. Secondary Data Secondary data on the other hand are those which have already been collected by someone else and which have already been passed on. Samples are chosen at random basis. 2014
  • 7. 2014 0 10 20 30 40 50 60 70 80 Vidyut Bhawan Vikash Bhawan No.ofclient Job Location Interested Clients Total Clients Not Interested Not Contacted Call Back Data Analysis This chart depicts that the same percentage of clients are interested to support HelpAge India in bothVidyut Bhawan andVikash Bhawan, the percentage of Call Back/Interested clients is same compare to 16 clients inVidyut Bhawan and 71 clients inVikash Bhawan.
  • 8. Data Analysis • This chart depicts that major no. of respondents are not ready to listen because of their busy schedule even few of them are not present, Whereas the percentages of the positive respondents is very less, they listen but still do not support because of having some personal and professional issues. 60% 40% Giving Presentation Call Presentation 2014
  • 9. Data Analysis • This chart depicts that 50% of respondents are not ready to listen because of their busy schedule even few of them are not present, whereas the same percentages of the positive respondents is there who listen but still do not support because of having some personal and professional issues. 2014 50%50% Giving Presentation Call Presentation
  • 10. Observation • They follow Kaizen – means for "improvement" or "change for the best", refers to philosophy or practices that focus upon continuous improvement through COD. • They follow three trends; i. Fast Morning/Fast Evening, ii. Fast Morning/Slow Evening, iii. Slow Morning/Fast Evening. • It is very easy to direct marketing rather than direct selling, cause here company does not give anything in return. • They maintain Law of Average which means; meeting more people, giving more presentation and getting more result. • They follow two types of close techniques; i. Indirect Close and ii. Direct Close 2014
  • 11. Findings There are so many reasons for occurrence of vacancies. Some of them are listed below; • Promotion • New branch opening • Extension of an existing branch The selection process in Renaissance Group includes some following steps; • Various test for the post of ManagementTrainee. • Face to Face or PI for HR round. • Proper documentation of Pre-Joining Manuals, i.e. Application Form. • Receiving positive feedback from the trainer during On FieldTraining before joining. • Documentation of Joining Manuals after getting Offer Letters. 2014
  • 12. Conclusion • Now a day’s many marketing companies are growing rapidly because of its effective Training and Management Department and all the good employees to the organization with. • Renaissance Organization is exception, it is reliable, disciplined, employee friendly and active in providing good business. • Recruitment and maintain good people are essential to the success of every organization, whether profit or non-profit, public or private. • HRM is important for an organization to work on effective use of manpower through appropriate placement; constant reward and ‘Employee Benefits’, i.e. arrangements of nonwage benefits, such as incentives to the employees to motivate them to do their best. 2014
  • 13. Recommendations Regarding the Recruitment Process • An attempt may be made to directly approach various under graduate/pursuing colleges for prospective candidates as they would have lesser demands- both financial and social compared to some- one who has an MBA degree. Regarding the Selection Process • The company may consider conducting a fully fledged On Field Training program rather than simply asking candidates to go with trainer for half day. Thus it would provide the accurate physical state of a candidate. Other • There was only two Ice Breaker;Water andTired which is not worked all time. 2014
  • 14. Limitations • Visiting different offices and direct conservation with the clients was not helpful. • It is very short period to grab an overall idea of responsibilities. • Understanding of HR process was only limited to Recruitment, Selection and training process. The other fields of HR could not be harped upon due to constraint of time. • There was only monitory reward system other benefits or non-monitory rewards were not there. • Only JONES Cycle was there for negative handling; Smile,Agree/Appreciate, Reimpulse and Close. 2014
  • 15. Bibliography • http://www.appcogroupindia.in/index.php, (last accessed on January 20, 2014) • http://www.appcogroup.com/divisions/appco-group-support, (last accessed on January 21, 2014) • http://www.answers.com/topic/personal-interview, (last accessed on January 19, 2014) • http://www.investopedia.com/terms/a/aptitude-test.asp, (last accessed on January 19, 2014) • http://renaissancegroup.in/index.php, (last accessed on January 18, 2014) • http://en.wikipedia.org/wiki/Thesis, (last accessed on January 19, 2014) • http://business.linkedin.com/talent-solutions/campaigns/global-trends- corporate.html, (last accessed on January 30, 2014) 2014
  • 16. Appendix A Sample ofTerritory Planning Sheet 2014 Date: _____ Area Type: Residence/Office/Individual Start _____ a.m. Finish _____ p.m. Ad : Already Donated Ni : Not Interested No : Not Contacted Rf : Red Flag Oft : Out of Town Bc : Call Back Sl No. Building Flat Num Donor’s Name 1st Visit 2nd Visit 3rd Visit Comments 1. 2. 3. 4. 5. 6. 7. 8. 9. 10. 11. 12. 13. 14. 15. 16. Three Variables in business that you can manipulate: 1. People Seen (Work Ethic L.O.A & 3 Trends) 1. Conversion Rate (Introduction Body Language, Enthusiasm) Goal’s = _________ elders 1. Numbers of Sales (Multiples, Categories, Family) People Seen:___ Donors :___ No. of Elders:___ _ Amount Raised:___ Profit Rs.___
  • 17.
  • 18. http://www.unitedworld.edu.in/ Campus Ahmedabad Campus: Karnavati KnowledgeVillage, A/907,Uvarsad, S.G.Highway, Gandhinagar Kolkata Campus: Infinity Benchmark Tower 10th Floor, Plot - G1, Block - EP& GP, Sec -V, Salt Lake, Kolkata. Reg. Office: 407, Zodiac Square, 4th Floor Opp. Gurudwara, S.G. Road, Bodakdev, Ahmedabad.