Social Networks: Why & How
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Why should I be on a social network ? How do I manage my personal brand ?
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Social Networks: Why & How
- 2. yshdwe care ? Source: shopca.eboy.com
- 3. Long long ago Flickr: MrFlikker
- 4. it’s the strength of Weak ties
- 5. nodes, centrality & independence
- 7. Flickr: L S G
- 8. CapabilitiesPassionMarketability a marketable passion that one has the capability to pursue Online presence Flickr: L S G
- 11. strength of weak ties
- 12. books tweeple blogs Social Media @intellagirl Bloomington @kmakice Sex advice @mySexProfessor Jurno @jayrosen_nyu IU @iubloomington list of Kelley people – from the ever so humble: @UrbanTurbanGuy twistimage Trust Agents
- 13. Hands on ! Source: http://www.sxc.hu/profile/abcdz2000
Notes de l'éditeur
- U have heard it’s a big deal. U have seen lots of passed on emails & #m595I am not here to wow u with the numbers & graphs about how many tweens watch u-tube videos & u should absolutely be there .
- Information overload : knowing who has the needed information and being able to reach that person (Johnson et al. 2000).Social network: a set of people (or organizations or other social entities) connected by a set of social relationships, such as friendship, co-working or information exchange.
- 1973: mark Granovetterinformation was far more likely to be “diffused” through weaker ties. *He concluded that weak ties are “indispensable to individuals’ opportunities and to their incorporation into communities while strong ties breed local cohesion.”
- Granovetter’s doctoral thesis demonstrated that most people landed jobs thanks to their weak ties and not their strong ones. It was the people that they did not know well, the ones with whom they did not have shared histories and did not see on a regular basis who were of most help. This is because people with strong ties generally share the same pieces of information and resources. Therefore they are of less help to one another.absent ties (also called nodding ties) – those ties that lack the emotional intensity, time, intimacy and reciprocity to even qualify as weak ties.That person is not helpful in the way that a weak tie can be
- http://en.wikipedia.org/wiki/List_of_social_networking_websites
- 5 minute exercise: Think about ur capabilities and passions . Then think which ones are marketable.
- http://urbanturbanguy.com/authenticity-serendipity/
- The most important thing to do.
- Social networks, help us create, maintain and leverage our weak ties.
- http://www.sxc.hu/profile/abcdz2000