Elevator pitch for entrepreneurs, job seekers, social entrepreneurs and professionals

1. Creating a
Winning Elevator
Pitch
By Gbenga Ogunjimi @
Business Empowerment Workshop

2. WHAT IS AN ELEVATOR
PITCH?
• An elevator pitch (or elevator
speech) is an overview of an idea,
product, service, project or person
and is designed to get a
conversation started.
• The name reflects the fact that an
elevator pitch can be delivered in
the time span of an elevator ride
say, 30-60 seconds.

3. WHEN &
WHERE CAN IT
BE USED?
=
Every &
Anywhere

4. • Seeking
Investors

5. • Job
Interview

6. • Shopping
Mall

7. • On the
Internet

8. • Conferences
& Workshops

9. HOW CAN MY Elevator Pitch STICK?
• KISS: Keep it short and
simple
• Must be loud and clear
• Focus on benefits and
solution
• Maintain eye contact
• Smile and be passionate
• Stress your uniqueness
• Call for action

10. Checklist for a Sticky Elevator Pitch
• Simple
• Unexpected
• Concrete
• Credible
• Emotional
• Story (telling)
Source: Made to Stick by Chip and Dan Health

11. Conclusion
“Tell me and I will forget.
Show me and I may remember.
Involve me and I will understand.”
- Confucius
urielthechief@gmail.com
www.gbengajimi.blogspot.com