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WHY CORPORATES COMMUNICATE ?
WE ALL HAVE A VOICE. SIMILARLY, EVERY BUSINESS HAS A VOICE WHY CORPORATES COMMUNICATE ?
IN THIS DYNAMIC WORLD, COMPANIES ARE KNOWN BY THEIR BRAND AND THE ROLE OF COMMUNICATION BEGINS HERE WHY CORPORATES COMMUNICATE ?
CORPORATE COMMUNICATION is the total communication activity generated by a company to achieve its planned objectives WHY CORPORATES COMMUNICATE ?
A major percentage of corporate communication deals with brand building. WHY CORPORATES COMMUNICATE ?
CORPORATE COMMICATION EXTERNAL  COMMUNICATION Vendors Suppliers Bankers Agents Competitors Customers INTERNAL  COMMUNICATION Employees Resources Partners WHY CORPORATES COMMUNICATE ?
2007 CORPORATE COMMUNICATION PEOPLE INFRASTRUCTURE EXCELLENCE INNOVATION DETERMINATION The challenge was to create awareness among our customers and our employees WHY CORPORATES COMMUNICATE ?
AIM OF  CORPORATE COMMUNICATION Help  CONSUMERS identify  OUR products as  THEIR brand Help  EMPLOYEES identify  OUR team as  THEIR family WHY CORPORATES COMMUNICATE ?
To achieve this aim, employees and customers needed to be fully informed on: ,[object Object],[object Object],[object Object],[object Object],WHY CORPORATES COMMUNICATE ?
WHY CORPORATES COMMUNICATE ? ,[object Object],[object Object],[object Object]
WHY CORPORATES COMMUNICATE ? ,[object Object],[object Object],[object Object]
WHY CORPORATES COMMUNICATE ? ,[object Object],[object Object],[object Object]
MIRABILIA MIRTH HUMSAFAR 4 issues per annum 60% staff contribution Competitions, Gifts & Cash Prizes 4 issues per annum 30% customer contribution More informative pages  4 issues per annum 30% travel testimonials 50% interviews / tour reviews WHY CORPORATES COMMUNICATE ?
VISION OF CORPORATE COMMUNICATION FY 2012 - 2013 EMPLOYEE COMMUNICATION Every step will be taken to bring more information to your desktop and offer you better platforms to express your success, celebrations and joy. WHY CORPORATES COMMUNICATE ?
COMMUNICATION  IS  A  TWO-WAY  STREET Only if YOU are listening can WE speak.  And only if we both communicate through Mirth, Mirabilia & HumSafar can we build a better brand experience for Mir Group Thank you! WHY CORPORATES COMMUNICATE ?

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Why Corporates Communicate?

  • 2. WE ALL HAVE A VOICE. SIMILARLY, EVERY BUSINESS HAS A VOICE WHY CORPORATES COMMUNICATE ?
  • 3. IN THIS DYNAMIC WORLD, COMPANIES ARE KNOWN BY THEIR BRAND AND THE ROLE OF COMMUNICATION BEGINS HERE WHY CORPORATES COMMUNICATE ?
  • 4. CORPORATE COMMUNICATION is the total communication activity generated by a company to achieve its planned objectives WHY CORPORATES COMMUNICATE ?
  • 5. A major percentage of corporate communication deals with brand building. WHY CORPORATES COMMUNICATE ?
  • 6. CORPORATE COMMICATION EXTERNAL COMMUNICATION Vendors Suppliers Bankers Agents Competitors Customers INTERNAL COMMUNICATION Employees Resources Partners WHY CORPORATES COMMUNICATE ?
  • 7. 2007 CORPORATE COMMUNICATION PEOPLE INFRASTRUCTURE EXCELLENCE INNOVATION DETERMINATION The challenge was to create awareness among our customers and our employees WHY CORPORATES COMMUNICATE ?
  • 8. AIM OF CORPORATE COMMUNICATION Help CONSUMERS identify OUR products as THEIR brand Help EMPLOYEES identify OUR team as THEIR family WHY CORPORATES COMMUNICATE ?
  • 9.
  • 10.
  • 11.
  • 12.
  • 13. MIRABILIA MIRTH HUMSAFAR 4 issues per annum 60% staff contribution Competitions, Gifts & Cash Prizes 4 issues per annum 30% customer contribution More informative pages 4 issues per annum 30% travel testimonials 50% interviews / tour reviews WHY CORPORATES COMMUNICATE ?
  • 14. VISION OF CORPORATE COMMUNICATION FY 2012 - 2013 EMPLOYEE COMMUNICATION Every step will be taken to bring more information to your desktop and offer you better platforms to express your success, celebrations and joy. WHY CORPORATES COMMUNICATE ?
  • 15. COMMUNICATION IS A TWO-WAY STREET Only if YOU are listening can WE speak. And only if we both communicate through Mirth, Mirabilia & HumSafar can we build a better brand experience for Mir Group Thank you! WHY CORPORATES COMMUNICATE ?