Extract of my recent work as freelance and on agency. 2015 is updating soon !

1. graphicdesigner Portfolio
2014-15
#WEBDESIGN
#PRINTDESIGN
#CASESTUDIES
Selection of projectsvanessa.ilmany@gmail.com

2. (that moment when you show your work...)
Here are some projects !

3. Redesign
website:
listing product view
sectorr: automotive (agency)
brief: old looking, separate used & news car
actions: brief, scénario, wireframing,
graphic design, icons
note: site under construction

4. Redesign
website:
view product
description: automotive ads site online
with multiple local stores.
The webtostore is a keystuff for our client,
our mission was to increase customer trust,
contact, accessible and practical information.

5. Redesign
website:
form view
particularity: Started with an incomplete strategy.
We made bad proposals before definingtherightgoals.
Nomoreprojectwithoutagoodbrief:).

6. Redesign
website:
home view
sector: auction (agency)
brief: modernity, new section,
improve navigation
actions: brief, scénario, graphic design
icons
note: the site has undergone updates from then

7. Tender:
home view
sector: automotive (agency)
brief: generating marks multisite
while maintaining the
independence of each
actions: user path, wireframing,
webdesign
note: color chart manufacturer imposed

8. Webapp:
connection scenario
sector: automotive (agency)
brief: provide flexibility in relation to
the site, for sellers who move
actions: user path, wireframing,
graphic design
note: webapp has been updated
Iphone Mockup
from PIXEDEN.

9. Icons
set:
kit view
sector: automotive (agency)
brief: symbolize services and Action
an auto ads sites
actions: sketching, vector conception,
font-icon generation

10. Visual
identity:
overview
sector: sport (freelance)
brief: Bring seriousness and dynamism.
Assert itself as actor of this combat sport
at the national level
actions: logotype and its declensions,
website redesign, t-shirt design

11. Wish
Card:
base & declensions
sector: All (agency)
brief: communicate their own wishes and promote
the establishment of those of our clients
actions: sketching, typo choice, visual research, effects

12. A short case studie?
Let’s check out!

13. Projet context
• Redesign and strategic for a showcase site
(vehicle presentation site, the group, its network, its services)
• Services, but all above the network
( highlighting their group picture, in parallel with the independence
each subsite. The contact is privileged through services)
• Creation of sub-sites based on the group website
( information to groups dedicated sites appear without disrupting or
require new templates for these subsites: adapt existing )

14. Logo + menu + contact
Courte introduction (présentation)
Extr t
r
ait s ock
(vo + vn + p omos)
Moteur fulltext
Moteur de recherche normal
entrée rapides
(listes)
Redesign
1st
step:
strategy & client brief + tree
= zoning
(extension and education to the client)

15. Redesign
1st
step:
strategy & client brief + tree
= sketching wireframe
(functionnal skull for content page)

16. Redesign
2nd
step:
strategy & client brief + benchmark
= style tiles
(board showing trend, moods of graphic style)

17. Redesign
3rd
step:
wireframe OK
+ style tiles OK
= let’s start graphic design. Home view

18. Redesign
Average content:
The lists of products are the heart of the site
for such a project,
The purchase will not be doing online,
we must intentionner the user contact.
A dense enough information but requires further contactt

19. Project particularity
• Reflection on the graphic style, including angles-style
(feasibility CSS, integration, declination with the constraint of subsites
with different colors and IE support)
• Creation & transform icons
(vector design, icon-font)
• More than twenty pages with sub-scenarios
(Ensure consistency subsites, use of the compositions
layers, correlation tables colors, ...)

20. Project report
• Improving the delivery process
(at the end of the first changes plus errors encountered, I improved
my documentation and presentation of deliverables for the developer)
• Improving the icon creation
(previous attempts had me value output errors, ratios errors resolved)
• Bigger managed folder directly with the customer
(everything was almost perfect until delivery. The After-delivery must be
better. Method, articles, process, technic: i read and share with people for
help me change and improve myself. It makes me grown.)

21. How about identity?
Story of a logo…

22. Project context
• Creation of a logo for the managers of a cottage
(Friendliness, warmth, wellness slogans. the target audience is not wide,
friends of friends in wider)
• The fig leaf, compulsory figure
(the challenge was to incorporate this fig leaf, important for client, in
reference to his postal address and name)
• Atmosphere color aldready chosen
(referent documentation given)

23. Logo creation
1st
step:
Research Sketch: the typographic style

24. Logo creation
1st
step:
Research Sketch: staging different styles

25. Logo creation
2nd
step:
Extensive research &
cleaning for digitization

26. Logo creation
3rd
step:
Vectorization is not satisfactory,
we continue with a mix for font and lettering

27. Make compromises
Technic / Flawless / Answer for the needs

28. Logo creation
4th
step:
Hand-made G letter, decor, choice of
typography approaching the manual style,
adapting it.

29. Logo creation:
Desclensions :
A logo needs a visual identity, at least:
clients communicate with essentials such
as business cards, administrative,...

30. Project report
• Lettering, motivating challenge
(the intimate and warm appearance had brought my first attempts
towards a handwriting. I discovered myself and try to work lettering. this is
ultimately only the initials benefited from this technique, more delicate
than «just» difficult)
• to use my proposed techniques adapted to the client’s
request.
(improve different techniques, to be ready for any request.)

31. See you soon!
And thanks for your time.
(Graphic designer & random wtf — vanessa.ilmany.@gmail.com — portfolio under construction)