Importance of Communication Skills in Business......
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COMMUNICATION SKILLS AND IT'S IMPORTANCE FOR CAREER BUSINESS AND PROFESSION IN TODAY'S SCENARIO
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Importance of Communication Skills in Business......
- 1. Importance of communIcatIon skIlls In professIon Vasudevan B K
- 2. COMMUNICATION SKILLS AND ITS IMPORTANCE Vasudevan B K Management Development Series
- 3. COMMUNICATION • MEDIA - TO MOVE SOMETHING, FROM ONE PLACE TO THE OTHER • PHYSICAL • ROADS • RAILWAYS • AIRCRAFT • LIFTS AND ESCALATORS • ELECTRONIC (WIRED & WIRELESS) • TELEPHONE • RADIO • TELEVISION Vasudevan B K
- 4. COMMUNICATION • PRINT • NEWSPAPERS • BOOKS • BROCHURES • AUTOMATION • REMOTE CONTROLS • AUTO PILOT AND AUTO LANDING • UNMANNED AIRCRAFTS AND TRAINS Vasudevan B K
- 5. COMMUNICATION DEFINED TRANSFER OF MESSAGE FROM ONE MIND (SENDER) TO OTHER MIND (RECEIPIENT) WILL BE SUCCESSFUL, IF FOLLOWING STAGES ARE PERFORMED WELL • SOURCE • SELECT THE MESSAGE ACCORDING TO THE SITUATION AND THE AUDIENCE • WORDING THE MESSAGE • UTTERING THE WORDS • TARGET • LISTENING • UNDERSTANDING • REGISTERING THE MESSAGE Vasudevan B K
- 6. AIMS OF COMMUNICATION • TO GET THE BEST RESULTS FROM OUR COMMUNICATION, FOLLOWING FOUR AREAS ARE TO BE WATCHED • WHAT WE MEAN TO SAY? • WHAT WE ACTUALLY SAY? • WHAT THE OTHER PERSON HEARS? • WHAT THE OTHER PERSON THINKS HE HEARS. Vasudevan B K
- 7. The Communication Cycle Encoding Channel Message Decoding Message Source Receiver Feedback Vasudevan B K
- 9. To be an effective communicator and to get your point across without misunderstanding and confusion, your goal should be to lessen the frequency of problems at each stage of this process, with clear, concise, accurate, wellplanned communications Vasudevan B K
- 10. TYPES OF COMMUNICATION • SOUNDS • TALKING, MUSIC, COUGHING, WHISTLING, CRYING, BARKING − EXAMPLES : RADIO, TELEPHONE, TAPE-RECORDERS • SIGNS • ALPHABETS, DRAWINGS, SIGN LANGUAGE − EXAMPLES : WRITING, PICTURES, SIGNAGE, ACTIONS,EXAMPLES : GESTURES • COMBINATION OF TWO : TELEVISION, CINEMA, LIVE CONCERTS • OTHER SENSES • FEELING - BRAILLE, HOT, WARM, ROUGH • SMELLING – FLOWER, GARBAGE • TASTE – BITTER, SWEET, SOUR, Vasudevan B K
- 11. TYPES OF COMMUNICATION • VERBAL • TALKING, CRYING, LAUGHING, SHOUTING • NON-VERBAL (BODY-LANGUAGE) • HAIR STYLING, DRESSING, ATTIRE • POSTURE, HAND MOVEMENTS • GESTURES, EYE-MOVEMENTS, SMILE, TEARS, RAISED EYE-BROWS, WRINKLES ON THE FOREHEAD Vasudevan B K
- 12. TYPES OF COMMUNICATION • SPIRITUAL (HYPOTHETICAL) • MOTHER CHILD COMMUNICATION AND LACTATION • LAILA - MAJNOO COMMUNICATION • PROPHECIES • DREAMS • PRAYERS Vasudevan B K
- 13. SELLING PROCESS THE CHANNEL GETS RICHER AS YOU SEE YOUR BUYER MORE INTERESTED YOUR STEPS ARE AS FOLLOWS: • • • • SEND A BROCHURE/CATALOGUE WRITE A LETTER OR E-MAIL MAKE A PHONE CALL MEET PERSONALLY TO DECIDE Vasudevan B K
- 14. A BUYING PROCESS THE CHANNEL GETS RICHER AS YOUR INTERST ENHANCES. IN A PROCUREMENT PROCESS YOU GO THROUGH THE FOLLOWING STEPS • READ BROCHURES/CATALOGUES • WRITE A LETTER OR E-MAIL • MAKE A PHONE CALL • PERSONALLY VISIT TO DECIDE Vasudevan B K
- 15. HOW TO BE MORE EFFECTIVE? • DO HOMEWORK AND REHEARSE • PRESENT IDEAS IN ORDERLY MANNER AND COMPREHENSIVELY • LISTEN TO YOUR AUDIENCE • HAVE RIGHT VOICE MODULATION • OPTIMUM VOLUME • VOCAL VARIETY • MAKE IT PERSUASIVE Vasudevan B K
- 16. Persuasive Communication Communicator Characteristics • • • Communication Medium Expert Credibility Attractive Message Content • • • • Present all sides Few arguments Emotional appeals Inoculation effect Vasudevan B K Audience Characteristics • Self-esteem • Inoculated
- 17. HOW TO BE MORE EFFECTIVE? • • • • • • • • BE STIMULATING BE CONCIOUS OF BIAS APPLY BODY LANGUAGE HAVE A SMILE ON YOUR FACE BE A MIRROR OF YOUR MESSAGE EMPHASISE ALL THE TIME USE THE “KISS” METHOD MAINTAIN A RIGHT DISTANCE Vasudevan B K
- 18. Effective Communication • Enjoy yourself. • The audience will be on your side and want to hear what you have to say! Vasudevan B K
- 19. Use of Visual Aids • Overhead Transparencies, Slides, Flip Charts, Videos, Handouts. • Multi-Media Presentation as being done now. Vasudevan B K
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- 22. Use of Examples and Stories • Examples from real life • “Stitch in time saves nine” • ABC & Co did not complete Book-Keeping on timely basis and that resulted into serious chaos • Stories to establish your view-point • “Unity is the best policy” • Story of the dying man and his 3 sons and the bundle of sticks Vasudevan B K
- 23. WHAT NOT TO DO? • • • • • • EXAGERRATION FILTERING VAGUENESS AND GENERALITY EGOCENTRIC LANGUAGE JAW-BREAKERS -LANGUAGE DEVIATION FROM THE SUBJECT Vasudevan B K
- 24. WHAT NOT TO DO? • • • • • CONFUSING FACTS WITH OPINIONS HANDS TO FACE GESTURES HANDS IN THE POCKET OBJECTIONABLE POSTURES AHs AND PAUSEs – UNWANTED WORDS OR PHRASES Vasudevan B K
- 26. MISCOMMUNICATION • A FEW MISUNDERSTOOD WORDS MEAN LIFE AND DEATH • WORST AVIATION DISASTERS DUE TO MISCOMMUNICATION • IN 1977 IN CANARY ISLANDS, TRAFFIC CONTROLLER GAVE DEPARTURE INSTRUCTIONS, KLM 747 PILOT THOUGHT ITS DEPARTURE CLEARANCE. HE PULLED THE THROTTLE AND HIT A PANAM 747 ON THE RUNWAY KILLING 583 PEOPLE. Vasudevan B K
- 27. MISCOMMUNICATION • BOTH WERE SPEAKING ENGLISH AND THE AIR-TRAFFIC CONTROLLER GAVE THE RIGHT MESSAGE. BUT THE PILOT MISUNDERSTOOD. • • RESULT – DEATH • SIMPLE MISUNDERSTANDINGS, ALTHOUGH THE INTENTIONS ARE CLEAR. RESULT – RELATIONSHIP Vasudevan B K IMPAIRED
- 28. Chinese Whisper MESSAGE PASSED FROM PERSON TO PERSON BY WHISPERING. THE MESSAGE CHANGES DRAMATICALLY, FROM THE ORIGINAL IDEA Vasudevan B K
- 29. ORIGINAL MESSAGE • A KING WEARING A RED TURBAN AND A WHITE ROBE ORDERED HIS GENERAL TO ADVISE HIS SOLDIERS TO CLOSE THE BORDERS FOR A LIMPING MAN, WHO MAY DESTROY THE PEACE OF HIS NATION Vasudevan B K
- 31. Communication is integral for any relationship, be it at home, with friends, or at work. Research has shown consistently that a deficiency in this skill can absolutely ruin relationships. The foundation of solid interpersonal skills is not just making yourself be heard but also involves an understanding of where other people are coming from. Vasudevan B K
- 32. BE A GOOD LISTENER • COMMUNICATION IS NEVER A ONE WAY PROCESS • WHEN OTHER PERSON IS TALKING, SHUT-UP • PAY TOTAL AND UNDIVIDED ATTENTION WHEN LISTENING • WATCH YOUR BODY LANGUAGE • LISTEN FOR SIGNALS • DO NOT GET EMOTIONALLY INVOLVED • USE EXPRESSIONS LIKE “I SEE” ETC. Vasudevan B K
- 33. Active Listening Process and Strategies SENSING •Postpone evaluation • Avoid interruptions • Maintain interest ACTIVE LISTENING RESPONDING • Show interest • Clarify the message EVALUATING • Empathize • Organize information Vasudevan B K
- 34. COMMUNICATION WAVELENGTHS • LEVEL 5 : CLICHÉ CONVERSATION • HOW ARE YOU? NICE DAY! ETC. • LEVEL 4 : SMALL TALK • WEATHER, TV, CURRENTS AFFAIRS • LEVEL 3 : FACTS & OPINIONS • EXCHANGE OF IDEAS AND FACTS • LEVEL 2 : EMOTIONS AND FEELINGS • FRIENDS, FAMILY, PAINS, PLEASURES • LEVEL 1 : PEAK COMMUNICATION • INTIMATE FRIENDS, SPOUSE, CHILDREN Vasudevan B K
- 35. IMPORTANCE • SUCCESSFUL BUSINESSMAN - LEE IACOCCA • GREAT RESEARCHES • HAKIMS viz a viz ALLOPATHY • POLITICAL LEADERS • REVOLUTIONARIES • SUCCESSFUL LAWYERS • ACTORS Vasudevan B K
- 36. COMMUNICATION REVOLUTION • • • • • REVOLUTIONARY CHANGES E-MAIL, VIDEO COMMUNICATION ELECTRONIC CONFERENCING DOCUMENT CONFERENCING A person will not be respected for his physical attire but for his communication skills Vasudevan B K
- 37. CONCLUSION YOU NEED TO BE A BETTER COMMUNICATOR TO • BE POPULAR AT HOME AND AT YOUR INSTITUTION. • TO BE EFFECTIVE IN SELLING AND COMMUNICATING YOUR IDEAS TO OTHERS • TO IMPROVE YOUR PERSONALITY • TO BE MORE PRODUCTIVE • TO PROGRESS IN LIFE • TO INFLUENCE PEOPLE • TO ACHIEVE YOUR DREAMS Vasudevan B K
- 38. Reading Test I cdnuolt blveiee taht I cluod aulaclty uesdnatnrd waht I was rdgnieg ------------------------------------------------------THE PAOMNNEHAL PWEOR OF THE HMUAN MNID Aoccdrnig to a rscheearch at Cmabrigde Uinervtisy, it deosn't mttaer in waht oredr the ltteers in a wrod are, the olny iprmoatnt tihng is taht the frist and lsat ltteer be in the rghit pclae. The rset can be a taotl mses and you can sitll raed it wouthit porbelm. Tihs is bcuseae the huamn mnid deos not raed ervey lteter by istlef, but the wrod as a wlohe. Amzanig huh? Vasudevan B K
- 39. Communication Skills and Successful Career • In a recent survey of recruiters from companies with more than 50,000 employees, communication skills were cited as the single more important decisive factor in choosing managers Vasudevan B K
- 40. Communication Skills for Successful Career • . The survey, conducted by the University of Pittsburgh’s Katz Business School, points out that communication skills, including written and oral presentations, as well as an ability to work with others, are the main factor contributing to job success Vasudevan B K