Contenu connexe Plus de VDC Research Group (14) The Global Mobile Workforce1. Mobile & Wireless Practice
David Krebs – Vice President
Eric Klein – Senior Analyst
Balca Korkut – Analyst
QuickCast
The Mobile Workforce
February 2012
© 2012 VDC Research QuickCast
Mobile & Wireless
vdcresearch.com
2. Recording Available
A full audio recording is available for download at:
http://vdcresearch.com/market_research/mobile_wireless/freeresearch.aspx
© 2012 VDC Research QuickCast
Mobile & Wireless
vdcresearch.com
3. About Us
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Deeply Segmented Data
Expert Insights
Validated Results
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Research-Based Consulting
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o Highly Customized Survey Guides & Output Templates
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o Detailed, Flexible Stakeholder Maps & Profiles
o Industry Development Scenarios
o Market Opportunity Fit Screening, Rating & Ranking
© 2012 VDC Research QuickCast
Mobile & Wireless
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4. Our Core Coverage Areas
AutoID & Transaction Automation Embedded Hardware & Systems Mobile & Wireless
Industrial Automation & Control Embedded Software & Tools Emerging Technologies
© 2012 VDC Research QuickCast
Mobile & Wireless
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5. Ways to Work With Us
Our syndicated research is the basis for the many ways VDC can help you grow your business. We offer a wide variety of services designed to meet
Our market research is the decision support needs. All ways that VDCare built on a foundation of highly skilled professionals applying robust
specific tactical and strategic basis for the many other of our services can help you to grow your business. We offer a range of services
designed to meet your large and thought leadership, opportunity assessment and corporate development needs.
methodologies to VDC’s specific continuously refreshed datasets.
© 2012 VDC Research QuickCast
Mobile & Wireless
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6. Today’s Speaker
David Krebs
Vice President, Mobile & Wireless
David has more than ten years experience covering the markets for enterprise and
government mobility solutions, wireless data communication technologies and automatic
data-capture research and consulting. David focuses on identifying the key drivers and
enablers in the adoption of mobile and wireless solutions among mobile workers in the
extended enterprise. David’s consulting and strategic advisory experience is far reaching
and includes technology and market opportunity assessments, technology penetration
and adoption enablers, partner profiling and development, new product development and
M&A due diligence support. David has extensive primary market research management
and execution experience to support market sizing and forecasting, total cost of
ownership (TCO), comparative product performance evaluation, competitive
benchmarking and end user requirements analysis. David is a graduate of Boston
University (BSBA).
For complimentary insights and marketing data:
http://blog.vdcresearch.com/mobile_and_wireless/
© 2012 VDC Research QuickCast
Mobile & Wireless
vdcresearch.com
7. Today’s Agenda
Mobile Workforce…The Mobile Worker
becomes the Enterprise
© 2012 VDC Research QuickCast
Mobile & Wireless
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8. Mobile Workforce to Exceed 1.06 Billion by 2014
Enterprise mobility solution penetration to double over by 2014
The mobile workforce represents over 1 billion workers, or one third of today’s
workforce. The mobile workforce is expected to reach 1.2 billion workers by 2014.
Of the approximately 1 billion mobile workers worldwide, VDC Research estimates that
approximately 15% are currently using some type of mobile device to support an
enterprise mobility application.
However, with smartphone and tablet shipments scaling rapidly – VDC estimates over
500 million smartphones and 100 million tablets will be shipped in 2012 – and with
increased interest in and acceptance of new form factors such as tablets VDC expects
enterprise mobility penetration to more than double over the next three years.
© 2012 VDC Research QuickCast
Mobile & Wireless
vdcresearch.com
9. Mobile Worker Population – Global Outlook
Mobile knowledge worker population to grow by 19% through 2014
1.05B 1.2B The global mobile worker population
600 exceeded 1 billion in 2010 and is
expected to reach 1.2 billion workers by
571.3
557.0
2014.
547.0
543.8
529.4
529.1
515.6
500
510.8
493.8
Perhaps the most striking development
475.9
is the overall decline in line/task workers
400
relative to the increase in knowledge
workers.
300 o 2010-2014 Line Worker Growth: -11.8%
o 2010-2014 Knowledge Worker Growth:
+19.1%
200
100
0
2010 2011 2012 2013 2014
Line Workers Knowledge Workers
© 2012 VDC Research QuickCast
Mobile & Wireless
vdcresearch.com
10. Mobile Device Penetration Regional Outlook
Mobile device penetration among mobile workers to near 10% by 2014
Millions of Units The global installed base of mobile
61.2 69.1 79.5 90.7 102.2 devices supporting enterprise and
25%
government mobility applications is
22.1%
expected to grow from just over 100
20.1% million units in 2010 to more than 250
20% million by 2014.
18.1% Americas
16.2%
The largest proportion of mobile devices
15.0%
Global
deployed is in the Americas region – the
15% region with the lowest number of mobile
EMEA
workers.
APAC
9.6% Although adoption in emerging markets
10% 8.6%
7.5%
such as China and India is scaling, the
8.5%
6.6% significantly lower labor rates, under-
5.8%
6.6%
7.5%
5.9%
developed infrastructure and limited
5%
4.9%
5.7% experience with enterprise mobility
4.4%
5.2%
solutions all combine as critical near
3.8%
3.2% term adoption barriers.
0%
2010 2011 2012 2013 2014
© 2012 VDC Research QuickCast
Mobile & Wireless
vdcresearch.com
11. Thank You for Attending this VDC Webcast
For more information please contact:
David Krebs – Vice President
davidk@vdcresearch.com | 508.653.9000
Eric Klein – Senior Analyst
eklein@vdcresearch.com | 508.653.9000
Balca Korkut – Analyst
bkorkut@vdcresearch.com | 508.653.9000
Gerrell Smith – Account Director
gsmith@vdcresearch.com | 508.653.9000 x130
For complimentary insights and marketing data:
http://blog.vdcresearch.com/mobile_and_wireless/
© 2012 VDC Research QuickCast
Mobile & Wireless
vdcresearch.com
Notes de l'éditeur VDC Research Group (VDC) provides exceptionally detailed direct-contact primary market research and consulting services to many of the world's largest technology suppliers, innovative start-ups and leading investors. The firm is organized around six practices, each with its own focused area of coverage, but all committed to the firm’s core philosophy. This philosophy is applied in our syndicated research and in the wide variety of other services we provide to meet our clients specific tactical and strategic decision support needs. All of our services are built on a foundation of highly skilled professionals applying robust methodologies to VDC’s large and continuously refreshed datasets.