We will talk about ways to customize your Facebook page for an unique experience for your Fans and Followers:
Developing A Welcome Page
Must Add Custom Tabs For A "Veg" Page
Top 5 Facebook Marketing Trends
How To Create Viral Campaigns
Tagging Others & Creating Interaction
Profile Images and Photo Albums
Facebook Marketing Checklist
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Webinar Pimp Out Your Facebook Page By Vegan Mainstream
1. Bi -Weekly Webinar Series
Presenter: Stephanie Redcross
Webinar: Pimp Out Your Facebook Page
http://www.facebook.com/StephanieCanHelp
2. LOGISTICS
Webinar Wednesday
1.Link To Presentation/Video Recording will be
sent 24 hours after webinar
2.Post Questions During Presentation
3.Post Webinar Survey
4.Let’s Have Some Fun!!!
http://www.veganmainstream.com -- marketing@veganmainstream.com -- (858) 523-8345
3. Basic Facebook Strategy
Webinar Wednesday
Frequency Of Post:
Type Of Post:
Awareness:
Education:
Photo:
Video:
Engagement Techniques:
Promotions:
http://www.veganmainstream.com -- marketing@veganmainstream.com -- (858) 523-8345
4. Where To Focus
Webinar Wednesday
Type Of Content
Interaction
Responses
Being Helpful
http://www.veganmainstream.com -- marketing@veganmainstream.com -- (858) 523-8345
5. Facebook Policy
Webinar Wednesday
Example:
By participating on this page, you are agreeing to our commenting policy. We
reserve the right to delete posts on our page containing any of the following
elements:
- profanity
- misinformation
- harassment
- spam
- off-topic / irrelevant
- personal attacks
- promoting illegal or questionable activities
If you repeatedly violate this policy, you will be removed from our page.
http://www.veganmainstream.com -- marketing@veganmainstream.com -- (858) 523-8345
6. Settings
Webinar Wednesday
Decisions To Make:
• What will the “Wall” Show
• Default Landing Page
• Posting Ability
http://www.veganmainstream.com -- marketing@veganmainstream.com -- (858) 523-8345
7. INFO AND ABOUT
Webinar Wednesday
Provide As Much
Information As
Possible About Your
Company; Brand;
Cause; Book or Blog
Create Breadcrumbs
To Your Site/Blog
http://www.veganmainstream.com -- marketing@veganmainstream.com -- (858) 523-8345
8. PAGE IMAGE
Webinar Wednesday
• Leverage The Size Of This Real
Estate - 180X540
• Promote Your Brand; Product Or
Current Promotions; Social Issue
• Feature Customers Or Fans
• Change Frequently (At Least
Monthly)
http://www.veganmainstream.com -- marketing@veganmainstream.com -- (858) 523-8345
9. WELCOME PAGE
Webinar Wednesday
Why Welcome Page Is
Important:
•Explain Who You Are
•What Your Offer
•Why They Should
Join Your Page
Tool To Set Up Page
iframes.wildfireapp.com
http://www.veganmainstream.com -- marketing@veganmainstream.com -- (858) 523-8345
10. VIDEO INTEGRATION
Webinar Wednesday
Options:
• Link to Youtube
• Ask Followers To
Share Videos
http://www.veganmainstream.com -- marketing@veganmainstream.com -- (858) 523-8345
11. CAPTURE EMAIL
Webinar Wednesday
Integrate With
Existing Email System
http://www.veganmainstream.com -- marketing@veganmainstream.com -- (858) 523-8345
12. Integration Apps
Webinar Wednesday
Find Apps
For Other
Site You
Use
http://www.veganmainstream.com -- marketing@veganmainstream.com -- (858) 523-8345
15. Essentials
Webinar Wednesday
•Less “Buy This” More Conversations
•Be A Resource For The Community
•Use All TYPES Of Post
•Create A Call To Action
•Reward Followers And Fans
•Leverage Trends
•Test, Test, Test and Test Again
•Be Unique and Innovative: what worked last month
might not work this month
http://www.veganmainstream.com -- marketing@veganmainstream.com -- (858) 523-8345
16. Bi -Weekly Webinar Series
• Need More Help? Set Up A
Meeting With Stephanie
• http://www.tungle.me/
veganmainstream
• Follow Me On Facebook:
http://www.facebook.com/StephanieCanHelp
Presenter: Stephanie Redcross
http://www.veganmainstream.com -- marketing@veganmainstream.com -- (858) 523-8345