The document introduces the "NO KILL 2020" brand, which will sell consumer goods exclusively through animal shelters and rescues. It notes that millions of healthy pets are euthanized each year in North America due to a lack of funding for shelters. The "NO KILL 2020" brand aims to provide upfront funding and higher commissions than traditional donations to help shelters raise more money and work towards reducing euthanasia rates by 2020.

1. “NO KILL 2020”
--- A New Brand ---

2. Vinny the Pug’s
“NO KILL 2020”
--- Brand ---
Fundraisers
Sold Exclusively through Pet Rescues and Animal Shelters

4. Each year,
3 – 4,000,000 Healthy
Pets are Euthanized throughout the
United States, Canada
and Mexico.

5. In the U.S. alone, over
1,000,000 Pets
are Killed every year!
That’s more than
20,000 Animals “every week” who are
given Intravenous Injections
or Gassed until Death
over take them.

6. There are over 13,000
Animal Shelters and Pet Rescues
in North America.
Collectively, they can’t even raise enough
money to significantly reduce
the staggering number of Pets
that are being killed.

7. “Donations Fundraisers”
are the Most Popular
model used by Pet Rescues
and Animal Shelters. They’re inefficient, unreliable
and they pull in too little money to contribute
towards reducing the growing number
of deaths.

8. “Donations Fundraisers”
--- Equal ---

9. “NO KILL 2020”
--- A New Brand ---
Fundraisers
--- Equal ---
LiFE

10. “NO KILL 2020”
--- A New Brand ---

12. “NO KILL 2020”
--- Brand ---
is the perfect Fundraising platform. Participating
Pet Rescues and Animal Shelters are up-fronted
up to $1,000 of popular consumer
goods for Fundraisers and are paid 30%
to 50% of sales as commissions.

13. Vinny the Pug’s
“NO-KILL 2020”