1. Totem RFID®
Totem Pessoal®
Cartão Fidelidade RFID®
Espelho Interativo RFID®
WSL Serviços de Informática

2. Totem RFID® / Totem Pessoal® / Cartão Fidelidade RFID® / Espelho Interativo RFID®
INDICE
• Introduction to RFID
• Introduction to market solutions
• About Products
• FAQ
• byproducts
• Business model

3. Introduction to RFID
• A chip the size of a pinhead, is
identified by an antenna, where it is
possible to read the information
contained in this chip.

4. Introduction to RFID
The product more
known, which uses
RFID is the "Without
Stop ", currently
running in tolls.
The vehicle goes into the hallway,
approaching the antenna that reads the RFID
inside the vehicle (white box, usually placed
near the internal mirror).
The antenna informs the gate to take and
performs billing simultaneously.

5. Introduction to market solutions
The Totem RFID ® did not come to replace the act of the client
experience the clothing or footwear, in cases following clothing
stores.
We believe that the customer always experience regardless of the
technology used by the merchant.
Using "virtual fitting rooms", the shopkeeper can not guarantee
that the product, your customers are buying, it will try to trim them
physically.
The act of buying without experiencing physically, can increase the
number of exchanges, the frustration of the customer have bought
a product that you can not use, to replace it, and dissatisfaction at
having wasted time going back to the store. Without taking into
account that the merchant may not have the ideal product in stock.
A survey conducted in Europe by the community of e-retailers
IMRG (Interactive Media in Retail Group) revealed that
approximately 40% of the clothes bought online are returned to
merchants. Any way we want to bring to our client's customers, this
type of disorder.

6. Products offered
Totem RFID®
Totem Pessoal®
Cartão Fidelidade RFID®
Espelho Interativo RFID®

7. Products offered
Totem RFID®
Totem Pessoal®
Cartão Fidelidade RFID®
Espelho Interativo RFID®

8. Totem RFID®
About the product
• O Totem RFID® identifies RFID chip
contained on product labels, query
the information of this chip, bringing
customer information, photos and
advantages, to promote sales.

9. Totem RFID®
About the product
At the moment the product nears the Totem ® RFID, antenna
reads the tag (RFID TAG), seeks information in the database and
brings the details related to the product, to monitor.
Images, videos etc ...

10. Por se tratar de um
monitor touch, todas as
caixas são arrastáveis,
semelhante a aplicação
de tablets e smart fones.
Totem RFID®
About the product

11. If the customer brings
the various parts Totem
® RFID, all estrão
available for
consultation.
Totem RFID®
About the product

12. The customer can select
another piece.
Totem RFID®
About the product

13. The client can query any
information related to
the product.
Totem RFID®
About the product

14. Products offered
Totem RFID®
Totem Pessoal®
Cartão Fidelidade RFID®
Espelho Interativo RFID®

15. Totem Pessoal®
About the product
• The Totem Pessoal® consists of an
application, the client downloads on
your smart phone, tablet or other
touch screen device, which shall read
the product code or folders from the
merchant or service provider, bringing
in his hand all the information required
about the product or service on your
own device and can still take this
information, wherever you want,
without the use of your data package.

16. Totem Pessoal®
About the product
The Totem Pessoal®
works on touch screen
devices and pressing
this button you can
open the code reading.

17. Totem Pessoal®
About the product
By pointing the
device to the
code and pressing
"Read QR CODE“
...

18. Totem Pessoal®
About the product
or ... if the RFID reading
device, simply bring the
equipment from the
RFID tag ...

19. Totem Pessoal®
About the product
... and the product is
loaded onto the
customer's mobile
network by
establishing without
using your data
package.

20. Totem Pessoal®
About the product
The customer can take your product to
anywhere and can show to other people,
making the customer is also a vendor.

21. Products offered
Totem RFID®
Totem Pessoal®
Cartão Fidelidade RFID®
Espelho Interativo RFID®

22. Cartão Fidelidade RFID®
About the product
• The Cartão Fidelidade RFID® is to give
the customer a card, like a credit card
with an RFID chip. In the customer
entering the establishment, antennas
read this card and identify the client.
The other store systems start to link all
customer activities this card, thus
generating the customization service,
prices and other products and services
that the establishment wants to offer.

23. Cartão Fidelidade RFID®
About the product
Name of Establishment
Cartão Fidelidade RFID®
John Green
This chip carries
identification information
unique to the use of the
property.

24. Name of Establishment
Cartão Fidelidade RFID®
John Green
Cartão Fidelidade RFID®
About the product
When the customer enters the store,
carrying the RFID Loyalty Card ®, even in a
purse or wallets, ...

25. Cartão Fidelidade RFID®
About the product
... antennas scattered around the store and other ancillary
services, such as cash, totems, etc., to identify which
enables the merchant to customize their care.

26. Cartão Fidelidade RFID®
About the product
With this information the retailer can analyze the
interests of their clients in contrast to what they buy,
thereby building a strategy of selling personalized and
assertive.

27. Products offered
Totem RFID®
Totem Pessoal®
Cartão Fidelidade RFID®
Espelho Interativo RFID®

28. Similar to Totem RFID ®, with space to
reflect the client's image.
Where the client does not touch more on
the screen but move your hands on the
mirror and interacts with elements
similar to Totem RFID ®.
Can show the customer your picture
front, back or interactive horizontally (like
showing other people the summer).
Espelho Interativo RFID®
About the product

29. Espelho Interativo RFID®
About the product – Vídeo
This video will
be seen on You
Tube

30. TOTEM RFID® / TOTEM Pessoal® / Cartão Fidelidade RFID®
FAQ
• What is the Goal?
• Who is it for?
• What is the advantage?
• You can also pay for Totem?
• Where do I put?
• How can you help?

31. FAQ
• What is the Goal?
Levar ao seu cliente, muito mais informação
sobre o seu produto, facilitando o trabalho
do vendedor e fomentando o aumento de
suas vendas.

32. FAQ
• Who is it for?
O Totem RFID® destina-se a todo tipo de lojistas e
estabelecimentos de prestação de serviços.
Lojas de produtos leves
Calçados, roupas, jogos, filmes, perfumes, etc...
Lojas de produtos pesados
Casas de materiais de construção,
concessionária de veículos, etc ...
Prestação de serviço
Salão de cabeleireiros, consultórios médicos,
etc...

33. FAQ
• Stores light products
The customer takes the product to the
labeled Totem ® RFID interacting with
the same information.

34. FAQ
• Stores heavy
The customer takes a folder labeled
product related to the Totem RFID ®
interacting with the same information.

35. FAQ
• Shops of service
The best solution for stores providing
service is the Totem Pessoal®.
The Totem Pessoal® is installed on
tablets that are available to the client,
in waiting rooms, where it reads the
QRCODE * product or folders available
to the client, interacting with the same
information, similar to Totem RFID®
* The QRCode is the successor to the current barcode, since
found in various products such as books, milk cartons, books,
magazines, etc ... And it can be read by smart phones and tablets.

36. FAQ
The customer can also download the Totem
Pessoal® on your smart phone or tablet.
The Totem Pessoal® works the same way,
with the advantage that the customer can
take the information of your products and
services, wherever you want, without using
their data package. It can indicate to friends,
post on networking partners, to share with
another smart phone and tablets, the
possibilities are endless.
• Shops of service

37. FAQ
• What is the advantage?
Once the client approaches the Totem RFID ®,
tagged with the product in hand, the Totem RFID ®
identifies the product and provides related
information, including, prices, promotions,
combinations, photos, charts, among a number of
information , which can be adjusted to the desire of
the merchant.
The Totem RFID ® facilitate access to information
about their customers the product they want,
adding promotions and features the same product.

38. FAQ
• You can also pay for Totem Totem
and RFID ® Personal ®?
Yes.
Not to compromise the use of Totem RFID ®,
we always suggest that the merchant allows
the client include the code of the seller at
the time of purchase, to generate the
appropriate committees the same. Thus
Totem RFID ® will always be a helper and
not a replacement for the seller.

39. FAQ
• Where do I put?
In the clothing store, next to mirrors and
tasters.
On shop other products across the store for
easy customer use.

40. FAQ
• How can I help?
The Totem RFID ® leads to his client, much more
information about your product: prices, discounts,
features, promotions, directions, forms of payment,
pictures, among others, related to the product that it
is at hand, which makes marketing more targeted,
highly facilitating the sale.
Using Totem RFID ® as a tool to support your sales
team (along with the seller using the client) takes
interactivity with the product, your customer has not
yet experienced.
Raising further the success of your sales!

41. Under Products
• All products found in Totem RFID ®
and Totem Pessoal ® have their data
recorded.
• From these data it is possible to
cross-reference information and
extract trends, behaviors, interests,
etc ... and thus the need to adapt
your business to your customer.

42. Business model
• The business model of these products
is the lease.
• All equipment involved in the solution
(monitors, antennas, computers, etc
...) are replaceable in case of
malfunction, no additional cost.
• The client has all the necessary
support administration of the
information contained therein.

43. Counted
• WSL Serviços de Informática
• Telefone: +55 11 9 9720 7384
• E-mail: wanderlei@wslbrasil.com.br
• MSN: wanderlei.alencar@hotmail.com
"Lazy hands make a man poor, but diligent hands bring you wealth.“
(Prov. 10:4)