Biography of a giant - Amazon.com
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As part of a college assignment, had made this presentation. The theme was Marketing Strategies, learning what was done right by a successful company.
![A – Z on a .com ,[object Object]](data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7)
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Biography of a giant - Amazon.com
- 1. Biography of a Giant A presentation in Marketing Strategy
- 4. Online bookstore and more...
- 5. First major companies to do e-commerce
- 6. Did you know that... The original name of Amazon.com was Cadabra.com
- 8. Quit his job, to start an Internet company
- 9. Aggressive growth prospects ( 2300% )
- 10. Tom Alburg invested $100,000 (seed capital)
- 12. Hardware
- 13. Software
- 14. Videos
- 17. Proximity to a large book distribution center
- 21. New office in east coast “reduce delivery with east coast office publisher and customers”
- 22. Did you know that... Douglas Hofstadter 's book holds the privilege of being the first sold book on Amazon.com
- 24. Made 3-8% on book sale
- 25. Amazon partnered with two US biggies
- 28. Yearly membership fee of $29.95 Amazon stocks, manages, delivers and at the end pays you for every book
- 29. Did you know that... A glitch in Amazon.com's programming allowed writers to criticize their own works favorably on the site.
- 32. Searchable by artist, song title, label
- 33. Hear before buying (225K sound clips)
- 35. Reported a loss of $323 million for fourth quarter '99-2000
- 36. Summer of 2000, stock price dropped substantially
- 37. Early 2001, Amazon reported a whopping fiscal loss of $1.4 billion “ Lehman Brothers warned investors that the company might run out of cash and advised them to avoid its stock”
- 39. Laying off 1,300 workers(about 15% work force)
- 41. Shutting down a Seattle customer-service center “Bezos followed with a memo calling for the company to get the crap out and stop selling products that weren't profitable.”
- 43. Adopted eBay's auction model
- 44. Selling merchandise from other retailers (apparel, etc)
- 45. Does not actually take control of the inventory "The more things they can sell to (customers) and not do the dirty work, the better the business grows," said Kate Delhagen, a retail analyst with Forrester Research.
- 46. Website over the years
- 49. Strengthening their plans to launch movies on Amazon portal
- 51. Acquired 46% of Drugstore.com for $44 Million
- 52. Entry to the Pharmacy market segment
- 54. A ton of demographics information
- 55. Opportunity for behavioral targetting
- 57. Access to 550 wineries in 45 States
- 58. Reaching 85% of USA population
- 60. Purchased for $75 Million
- 61. Caters mainly to books, music, video
- 63. Invested in Wikia inc. series B financing
- 64. Focus on User content driven development
- 66. Custom measures and cut fabric
- 67. More to the Amazon catelog
- 69. Untapped channel to up-sell F&B
- 70. Strengthen Amazon in another segment
- 72. Most popular applications for iPhones and Android phones
- 73. Gives image searching to Amazon mobile users
- 75. Biggest shoe retailer online
- 76. Core competency Logistics & Supply Chain
- 81. Adjustable font
- 84. The U.S. Kindle store now has more than 630,000 books available
- 85. About 510,000 books available for Kindle are priced at $9.99 or less
- 86. Over 1.8 million free , out-of-copyright, pre-1923 books are also available to read on Kindle
- 88. Mechanical Turks (Human Intelligence)
- 90. Gap in the Current model
- 92. Platform or programming model flexibility
- 94. Scalable
- 96. Reliable – the Dig effect
- 100. Expensive
- 101. Difficult to scale
- 103. Pay only for what you use
- 104. A global, on-demand, 24 x 7 workforce
Notes de l'éditeur
- Amazon.com company time line http://www.xtimeline.com/timeline/History-of-amazon-com
- - Dec 1999, Time magazine named Bezos "Person of the Year," calling him the "king of cybercommerce." - Jan 2000, company fired 150 workers, mostly employees at its Seattle HQ - Amazon reported a loss of $323 million for the holiday fourth quarter 99-2000 - summer of 2000, Amazon's stock price had dropped by more than two-thirds - "One much publicized report by Lehman Brothers warned investors that the company might run out of cash and advised them to avoid its stock" - Early 2001 -- when Amazon reported a whopping fiscal loss of $1.4 billion
- Amazon transformed itself from a specialty retailer into an online shopping portal, taking a cue from auctioneer eBay, which set itself up as a mediator between buyer and seller. It started selling products from companies such as Toys "R" Us and Target on its Web site. It added merchandise from smaller retailers in its zShops. And it competed directly with eBay through its Amazon Auctions. Most recently, Amazon launched product categories with merchandise from other retailers. Its apparel store, for instance, debuted in the fall of 2002 stocked with underwear, sweaters and jeans from companies such as Nordstrom and Gap. Although Amazon lists the merchandise on its Web site, it does not actually take control of the inventory; the individual vendors are responsible for fulfilling their orders. Amazon, however, receives a cut from the sales. Amazon's sales from third-party vendors are still a small percentage of its total revenue, but the margins are higher.
- http://www.kokogiak.com/gedankengang/2004/07/amazoncom-logo-timeline.html
- Amazon Kindle is a portable e-book reader. More precisely, it is a software, hardware and network platform developed by Amazon.com that utilizes wireless connectivity to enable users to shop for, download, browse, and read e-books, newspapers, magazines, blogs, and other digital media in some countries. About the different version of kindles http://gdgt.com/amazon/kindle/ Amazon.com got outside the web browser in 2007 and offered its customers a way to purchase books through its very own making: an e-book reader specially designed by the online retailer. Since available in 2007, a new version has been announced and Amazon continues to expand the services and products available to current and future Kindle owners.
- * Over the past three months, for every 100 hardcover books Amazon has sold, it has sold 143 Kindle books. In its Kindle update, Amazon did not offer any comparison between the sales of paperbacks and e-books. * Over the last 30 days, for every 100 hardcover books Amazon.com has sold, it has sold 180 Kindle books. * Author James Patterson had sold 1.14 million e-books to date. Of those, 867,881 were Kindle books. * Five authors—Charlaine Harris, Stieg Larsson, Stephenie Meyer, James Patterson, and Nora Roberts—have each sold more than 500,000 Kindle books. * The U.S. Kindle store now has more than 630,000 books available, including new releases and 106 of 110 New York Times best sellers. * About 510,000 books available for Kindle are priced at $9.99 or less, including 75 New York Times best sellers. * Over 1.8 million free, out-of-copyright, pre-1923 books are also available to read on Kindle.
- The Amazon Web Services (AWS) are a collection of remote computing services (also called web services) that together make up a cloud computing platform, offered over the Internet by Amazon.com. The most central and well-known of these services are Amazon EC2 and Amazon S3. Amazon Web Services provide online services for other web sites or client-side applications. Most of these services are not exposed directly to end users, but instead offer functionality that other developers can use. In June 2007, Amazon claimed that more than 330,000 developers had signed up to use
- From jeffs blog http://aws.typepad.com/aws/2008/05/lots-of-bits.html