food trends futur catering evolution company restaurants

1. Our look on the Catering Market
From Catering to retail and more

2. The Frame – Who we are
Willem De Cock
R&D Manager ISS Belgium
1969

3. The Journey – Catering now and then

4. The Past – A mature stable market
3 Major actors on the
market
• With HR
• mainly open book
• Highly subsidized
• Very oJen renewed
2

5. Crisis – The financial crisis (2009)
CORE
MEAL
INTERVENTION
€
• With Purchasing
• More complicated
• Taking risk
• Shorter terms
2009
CRISIS

6. The Present – From B2B to B2B2C
2013
3RD CATERER
IN BELGIUM
Adapting to
CHANGE
COMPANY
CATERER
CONSUMER
B2B B2C
The new reality

7. The Next Crisis – The labor crisis
SKILL MISMATCH
vs
LABOR SHORTAGE/SURPLUS
2020 2030 2020 2030
Source : Study made by
Rainer Strack – Human
resources expert
100+
95-100
90-95
85-90
80-85
75-80
70-75
65-70
60-65
55-60
50-55
45-50
40-45
35-40
30-35
25-30
20-25
15-20
10-15
5-10
0-5
2015 2030
Source : University of Sherbrooke

8. The Future – The generabon change
Builders
Baby Boomers
Generation X
Generation Y
Generation Z
By 2025 Gen Y will be
the majority of the
workforceNomading
&
snacking
No real food
habits, Cater to
my mood
Technology
&
Apps
Choice will
come from
destination

9. The trends – Consumers
“Help me to have a
healthier & more responsible
lifestyle.”
Freedom
&
Flexibility
“Create a workplace where
I feel energized and
happy...”
Great
colleagues &
good
atmosphere
“A more
social
workplace”
A beder
Work/Family
balance
“Let me enjoy dynamic
catering brands like I can
find in the street”
Work for a
company
that cares
“Cater and
provide me
services that
fit my needs
and moods”
Recognibon is
the name of
the game

10. The trends – Companies
Productivity
energy &
concentra8on
Absenteeism
Presenteeism
employee
morale and
engagement
BE
FLEXIBLE
Gen Y
Gen X
Gen BB
Gen Z
Adracbon
retenbon
corporate
image

11. Our needs – Where to find our inspirabon
Automotive World
Customization
Payment
&
ordering
Retail
Promotions
&
Animations
Logisbcs
STREET
BRANDS
Tendencies
& brandingSocial Insights
Retail
Product & Category
Management
Branding
& Com
START-UPS
Fun &
Energizing
Work
environment
Innovabon
&
technologies

12. Our Vision – Happier & Beder @ Work
« Being the
greatest service
organisation in
the World »
We will put the customer first and we will do
everything we can in order to make sure
that the people we interact with will be
Happier & Better @ Work, we will deliver
what we promised in the boundries of our
contract and encourage innovation and
evolution.
Happier & better @
work"
Being the greatest challenger in
the Belgian Catering market

13. Our Vision – Creabng e-mobon (Energy in mobon)