1. @chriscountey
Webimax.com
SEO FANTASY DRAFT 2012
@chriscountey

2. 2012 SEO FANTASY PICKS
Disclaimer: I love my current team at
WebiMax. But if I had to pick SEOs from
other teams for a Pro Bowl of SEO, here’s
my roster.
@chriscountey

3. TEAM GOOGLE
X X XX X
GOOGLE
@chriscountey

4. GOOGLE PLAYBOOK
Algorithm Updates
Brand Affinity
Authorship
Freshness
Speed
@chriscountey

5. SEO FOR GOOGLE MEANS THAT
Google is the ref.
@chriscountey

6. SEO FOR GOOGLE MEANS THAT
Google is the ref.
Google is the stadium.
@chriscountey

7. SEO FOR GOOGLE MEANS THAT
Google is the I see you went 10 yards.
Yeah, a first down is
now 11 yards. Sorry!
game and
makes the
rules.
@chriscountey

8. TEAM COMPETITOR
X X XX X
COMPETITOR
@chriscountey

9. SERP COMPETITION
Backlink Profile
Brand Strength
Social Engagement
Content Generation
@chriscountey

10. HOW FAR DO YOU HAVE TO GO TO WIN?
And makes the rules.
ORGANIC GOOGLE TRAFFIC
NOT INDEXED
@chriscountey

11. THAT DEPENDS ON WHERE YOU’VE BEEN
Banned Domain
And makes the rules.
Unnatural Link Warning
ORGANIC GOOGLE TRAFFIC
NOT INDEXED
Penguin
Panda
@chriscountey

12. @DR_PETE
Real Name: Dr. Peter J. Meyers
Team: SEOmoz
Learn: Google Algorithm Updates in painful detail
http://www.seomoz.org/google-algorithm-change
@chriscountey

13. ON-SITE SEO PLAYBOOK
Maximum
And makes the rules. Indexing, Crawling
Unique Page Titles,
URLs, File Names
ORGANIC GOOGLE TRAFFIC
KEYWORD RESEARCH
Code Architecture,
Microdata, Authorship
Trust Signals, Page Speed
Content Created as a Resource
@chriscountey

14. @ALEYDA
Real Name: Aleyda Solís
Team: Orainti
Learn: SEO Project Management, mobile SEO and
international SEO
http://www.seomoz.org/blog/the-seo-project-management-jedi-challenge-may-the-seopm-force-be-with-you
@chriscountey

15. OFF-SITE SEO PLAYBOOK
Local, Quality Business
And makes the rules. Directories
Guest Blogging
ORGANIC GOOGLE TRAFFIC
KEYWORD RESEARCH
Relationship Building
Social Media
Engagement
Awesome Content
@chriscountey

16. @MATTMCGEE
Real Name: Matt McGee
Team: smallbusinesssem.com/search engine land
Learn: Small business SEO, blogs, social media for
small business, relationship building
http://www.smallbusinesssem.com/better-than-link-building-authority-building-haro/5963/
@chriscountey

17. @PORTENTINT
Real Name: Ian Laurie
Team: Portent Interactive
Learn: Creating great content
http://www.portent.com/blog/internet-marketing/the-marketers-code-of-ethics.htm
@chriscountey

18. @ROSSHUDGENS
Real Name: Ross Hudgens
Team: rosshudgens.com
Learn: Scalable link building, competitive analysis
http://www.rosshudgens.com/scalable-link-building/
@chriscountey

19. CREATE YOUR ROSTER!
Here is a great list of 100 internet
marketers compiled by @McKremie
http://www.mckremie.com/blog/2012/06/101-must-
follow-internet-marketers-on-twitter-google/
@chriscountey