Not just about generating inexpensive leads & sales... Lots more to it that most people don't realise...
Either way - it’s all about relevance
Case study
So what was the opportunity? How can we make more money for Seb?
Get inside their head. All starts with knowing what your ideal customer looks like.
All about links
All about links
One major use as marketers - is facebook ppc
Little ads on the right of every FB page
The main benefit here is not the geographic (can do that with google), but target ages & likes - examples... & FB tells you how many people fit that profile (maybe run a CPM campaign)