Authorship is a new way to connect your Google+ profile with content you author on other websites to boost search rankings. It works for expected topics like your expertise but can also strangely connect you to unrelated topics. Setting up authorship provides benefits like increased visits, credibility from being a real author, and backlinks from your content. To get started, create a Google+ profile and link it to the sites you contribute to by adding your photo and profile with rel=author tags.

1. West Kent B2B
Josh Whiten
Webscape Marketing
Turbocharge your
SEO with Google+
Authorship
@joshwhiten

2. What is Google+
Authorship?
@joshwhiten

3. @joshwhiten

4. Authorship is a new
way to connect your
Google+ Profile with
content you’ve
authored elsewhere
on the internet.
@joshwhiten

5. It works for
subjects you’d
expect…
@joshwhiten

6. 3rd
@joshwhiten

7. And more general
topics, or on other
websites…
@joshwhiten

8. 2nd
@joshwhiten

9. But then strange
things can
happen, for subjects
you know nothing
about…
@joshwhiten

10. 3rd
@joshwhiten

11. 5th
@joshwhiten

12. What are the
other benefits?
@joshwhiten

13. Visits
@joshwhiten

14. Credibility
@joshwhiten

15. Backlinks
@joshwhiten

16. Convinced yet?
How to get
started…
@joshwhiten

17. 1. Start using a
personal profile
on Google+
@joshwhiten

18. @joshwhiten

19. 2. Add the sites
you contribute to
in the Links
section
@joshwhiten

20. @joshwhiten

21. 3. On sites you
write for, add a
picture and link to
a Google+ profile
with ‘rel=author’ in
the link
@joshwhiten

22. @joshwhiten

23. @joshwhiten

24. Google pushes
content written by
a ‘real person’ (i.e.
on Google+) higher
up search results
@joshwhiten

25. Top Tips
• Target search terms in
your authored content.
• Use the same photo of
yourself everywhere.
• Share links to your content
on your Google+ Page.
• Keep using Google+ to
build up more Author Rank.
@joshwhiten