Peter Max was a pop artist known for his iconic figures depicted in vibrant colors. Robert Frank set out to photographically document the United States in the 1950s, resulting in his influential work "The Americans." In the early 1970s, the first digital photographs were invented, direct dial telephone conversations occurred, and Walter Werzowa composed the iconic three-second Intel jingle in less than three seconds.

1. Pop artist Peter Max (a contemporary of Andy
Warhol) Had an artistic way with iconic figures:
• Marilyn and Liz in Day-Glo glory
• visages of the Statue of Liberty, the Mona
Lisa and George Washington
Style: in vibrant Technicolor

2. Green politics

3. GRAPHUS

4. STOP POLLUTION poster designed by
Jacueline S Carey

5. Shigeo Fukuda designs EXPO 70
(Osaka, Japan)
… other work from him

6. MC ESCHER
Escher, Maurits Cornelis
Day and Night, 1938
Woodcut in black and gray,
printed from two blocks

7. US Troops withdraw from Vietnam

8. 1971 - a year of firsts
1st digitised photographs invented
1st direct dial telephone conversation

10. Arnold Schwartzman used the album
cover designed by Warhol for a photoshoot

12. Cinema Trailer for
All Down the Line
Incorporating
Imagery created
by Robert Frank

13. Robert Frank
Parade - Hoboken, New Jersey
From The Americans, © Robert Frank
In 1955, Robert Frank set out to observe and photograph the United States.
Supported by a grant from the Guggenheim Foundation, he travelled
across the country for two years. The result was The Americans, a visionary
work and a milestone in the history of photography.

14. ‘swoosh’

15. Hockney starts the
‘Swimming Pool’ series

16. Portrait of an Artist (Pool with Two Figures)
1971, Acrylic on canvas, 214 x 304.8 cm (84 x 120 in);
Collection David Geffen

17. Hockney, David (1937- ). British painter,
draughtsman, printmaker, photographer, and designer.
After a brilliant prize-winning career as a student at the
Royal College of Art, Hockney had achieved
international success by the time he was in his mid-20s,
and has since consolidated his position as by far the
best-known British artist of his generation.

18. Pearblossom Highway, 11-18th April 1986 #2
1986; Photographic collage, 198 x 282 cm (78 x 111 in);
Collection the artist

19. Austrian KLF fan Walter Werzowa had
never heard of Intel when they asked him to
compose a 3 second jingle for them.
Last year alone, they spent $350m
promoting the sound motif
It’s played once every five minutes
somewhere around the world.

20. Walter's friend Kyle Cooper was commissioned to
create an ad for Intel and asked Walter to provide some music.
In less than three seconds, they wanted “tones that evoked
innovation, trouble-shooting skills and the
inside of a computer, while also sounding
corporate and inviting”.

21. 1st Video Games invented
by Nolan Bushnell

23. Snapple drink
Honda Civic is launched
1st Pocket Calculator

24. ‘Have it your own way’
created by BBD&O

25. Linear barcode chosen
as Universal Product Code
(first used in Marsh supermarket,
Troy, Ohio, 1974)

27. Internet introduced by
US dept of defense as
a way to integrate its
research facilities and
people

28. Antony Goldsmidt designs title sequence for
Young Frankenstein (as a
pastiche of the 1930s monster movies)

29. Boris Karloff in his signature
role: as Frankenstein’s
monster in the 1931
“Frankenstein.”
directed by James Whale

30. QuickTime™ and a
Sorenson Video 3 decompressor
are needed to see this picture.

33. Malcolm Garrett
Style: Assorted images

37. WAs
It was influential in forming the
NEW TYPOGRAPHY
ist D
7
191
adA
?

39. Leslie Savan publishes the essay ‘This
typeface is changing your life’
Helvetica is dubbed the “official
typeface of industry”

41. Richard Saul Wurman coins the
term ‘Information Architecture’

42. Punk official becomes a SUB-CULTURE in
the UK in 1976:
Indicated by:
- Style of dress
- Music
- Graphic design
Malcolm MacLaren promotes punk band
SEX PISTOLS

44. Designed by
Mark Perry

45. R/Greenberg Assoc.
(a film studio that
specialises in film titling)
is formed (1977)

46. Design: Jamie Reid
Style: cut ‘n’ paste

47. Charles and Ray Eames
Produce Powers of Ten

48. Adobe postscript 3
1st test-tube baby

49. David King, British
graphic designer
and archivist
designs exhibition
catalogue got
Oxford MOMA
Rodchenko
(artist, sculptor,
photographer)
1891 - 1956
One of the key
founders of the
graphic style:
Constructivism
(formal relationships
between the
structure and the
space it occupies)

50. Post-it notes invented
Compact Disc developed
Media Lab for Research into New
Media is founded
3 mile island, Pennsylvania,
nuclear reactor accident
Thatcher elected
British Prime Minster

51. Rodchenko (artist, sculptor, photographer)
1891 - 1956
was influenced by the Futurists, Cubism and Art Nouveau
Rare russian advertising poster