2. For Auto Consumers - going to Facebook has become second nature. Before making a big investment like purchasing a car - consumers are going to research everything online - car reviews and dealer reviews.
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9. Everyone seems to know that they need to be “ on Facebook ,” but very few people seem to know why other than to say that it’s “where your consumers are” or “you’re missing out on free advertising” or “its the most exciting advertising vertical in history”.
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11. Facebook Marketing ROI To drive “Like’s” (Fans) to the dealer’s fan page To increase brand awareness in the local market To increase traffic to dealer website To create a conversion path using the Facebook platform to increase leads To create a direct path for consumer engagement 6. To measure results 1. 2. 3. 4. 5.
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13. Contact Timothy Martell Under Timothy Martell's leadership Marlboro Nissan's website drives more than 30,000 visitors per month. Timothy Martell executes a cutting edge online marketing strategy consisting of Social Media platforms like Facebook, Twitter, SEO, Microsites, Local Search, Consumer Rating Websites, Online Tools etc which have made Marlboro Nissan to become one of the volume leaders in the whole of New England. Marlboro Nissan website has had huge steady increases for almost the entire year (2009). In August 2009 of this year traffic was just shy of 40,000 visits, 1,500 phone calls (online only) and almost 1,000 leads. About Timothy Email Twitter Facebook