1. Future of the Norwegian Defense Industry –
Market Attractiveness, Competitive Landscape
and Forecasts to 2018
Published: Jul 2013
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2. Future of the Norwegian Defense Industry – Market Attractiveness,
Competitive Landscape and Forecasts to 2018
Synopsis
This report is the result of SDI's extensive market and company research covering the Norwegian defense
industry, and provides detailed analysis of both historic and forecast defense industry values including key
growth stimulators, analysis of the leading companies in the industry, and key news.
Introduction and Landscape
Why was the report written?
The Future of the Norwegian Defense Industry - Market Attractiveness, Competitive Landscape and
Forecasts to 2018 offers the reader an insight into the market opportunities and entry strategies adopted
by foreign original equipment manufacturers (OEMs) to gain a market share in the Norwegian defense
industry.
What is the current market landscape and what is changing?
Norwegian defense expenditure increased at a CAGR of 8.93% during the review period and valued
US$7.53 billion in 2013. The focus of the Norwegian government will be on the modernization of its armed
forces and participation in peacekeeping operations.
Complete Report Available at http://marketreportsstore.com/future-of-the-norwegian-
defense-industry-market-attractiveness-competitive-landscape-and-forecasts-to-2018/ .
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3. Future of the Norwegian Defense Industry –
Market Attractiveness, Competitive Landscape and
Forecasts to 2018
What are the key drivers behind recent market changes?
Norwegian defense expenditure is mainly driven by the participation of the Norwegian Forces in
international peacekeeping operations and the modernization of the armed forces.
What makes this report unique and essential to read?
The Future of the Norwegian Defense Industry - Market Attractiveness, Competitive Landscape and
Forecasts to 2018 provides detailed analysis of the current industry size and growth expectations from
2014 to 2018, including highlights of key growth stimulators. It also benchmarks the industry against key
global markets and provides a detailed understanding of emerging opportunities in specific areas.
Key Features and Benefits
 The report provides detailed analysis of the current industry size and growth expectations from 2014 to
2018, including highlights of key growth stimulators, and also benchmarks the industry against key global
markets and provides a detailed understanding of emerging opportunities in specific areas.
 The report includes trend analysis of imports and exports, together with their implications and impact
on the Norwegian defense industry.
 The report covers five forces analysis to identify various power centers in the industry and how these are
expected to develop in the future.
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4. Future of the Norwegian Defense Industry –
Market Attractiveness, Competitive Landscape and
Forecasts to 2018
Key Features and Benefits
 The report allows readers to identify possible ways to enter the market, together with detailed
descriptions of how existing companies have entered the market, including key contracts, alliances, and
strategic initiatives.
 The report helps the reader to understand the competitive landscape of the defense industry in
Norway. It provides an overview of key defense companies, both domestic and foreign, together with
insights such as key alliances, strategic initiatives, and a brief financial analysis..
Key Market Issues
 The Norwegian defense industry favors Scandinavian and European countries for defense trade, as
Norway is a member of the European Defense Agency, which limits the scope for foreign companies to
enter the Norwegian defense industry. Furthermore, the country follows a strict offset policy, according to
which, offsets are mandatory for all transactions exceeding US$82.2 million, and investors are required to
reinvest 100% of the value of the contract into the Norwegian economy.
 The Norwegian Government adopted a new set of rules for defense exports after the Iraq war massacre
in 2012; these rules further tighten the export policy of Norway, thereby affecting country's budget deficit.
These new laws have forbidden Norwegian exports to nations engaged in warfare and also ban export to
countries that are not part of the NATO agreement.
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5. Future of the Norwegian Defense Industry –
Market Attractiveness, Competitive Landscape and
Forecasts to 2018
Key Highlights
 Norway supports FDI and encourages companies to invest in the country in order to balance the budget
deficit. Owing to government's FDI policy, many foreign defense firms, such as Thales and SAAB, have
established wholly-owned subsidiaries in Norway; however, despite treating foreign and domestic
investments equally under the law, regulations, standards, and practices within the industry often favor
Norwegian, Scandinavian, and EEA investors, and the government frequently screens investments in
order to ensure that they are in the public interest. Regulations and bureaucracy in Norway are generally
transparent and efficient. Furthermore, as oil and gas trading is country's key investment area, most of the
FDI in the country is directed towards ancillary services such as oil and gas insurance, the hydrocarbons
sector, and onshore infrastructure.
 During 2008-2010, Spain emerged as the predominant arms supplier to Norway, with a share of 60%,
followed by the US, with a 20% share, and France, with 10% share. Over the forecast period, defense
imports from the US are expected to increase as a result of significant volumes of procurement of F-35
fighter aircraft.
 As Norway depends on foreign arms manufacturers for its naval defense systems, ships accounted for
60% of the country's defense imports during 2008-2012. Major procurements in the ships category
include the purchase of the final Fridtjof Nansen-class frigate fleet and Skjold-class coastal corvettes.
During the forecast period, the percentage share of aircraft is expected to grow due to the planned
procurement of F-35 fighter planes.
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6. Future of the Norwegian Defense Industry – Market
Attractiveness, Competitive Landscape and Forecasts to 2018
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