Part of the Saatchi & Saatchi LA Brown Bag Lunch chat series. A quick talk on my impressions from Amber Case's Keynote at SXSW 2012 on Invisible Interfaces and how it applies to the work we do here at Saatchi & Saatchi LA.

1. #SSLA Brown Bag Lunch Series
From Invisible Interfaces
to Invisible Advertising?
April 12, 2012

2. “We are all cyborgs.” - Amber Case
http://www.vice.com/en_uk/read/talking-to-the-future-humans

3. “The second we look at those glowing smartphone screens we
become a cyborg.” - Amber Case
http://www.flickr.com/photos/59704624@N06/6024954857/
http://www.vice.com/en_uk/read/talking-to-the-future-humans

4. “The best technology is invisible, gets out of
your way and let’s you live your life.”
But what if...
http://www.flickr.com/photos/44373968@N00/2565606353/

5. “The best technology advertising is invisible, gets out of your
way and let’s you live your life.”
http://www.flickr.com/photos/44373968@N00/2565606353/

6. A chance for me to connect
and create with other fans
Allowing me to share and
relate with other owners
Helping me shop
smarter
Giving me a convincing
reason to consider

7. Enable people to do things better.
And, respect their time.
http://www.flickr.com/photos/44373968@N00/2565606353/

8. Not just ads, but ideas worth talking about.
#yesplease
http://www.flickr.com/photos/44373968@N00/2565606353/

9. thank you.
@nguyenduong
Participation Planning Director
Saatchi & Saatchi LA
http://www.flickr.com/photos/44373968@N00/2565606353/