1. Internet Competitive Analysis Report 9/19/2010
500 N. Michigan Ave. Ste.
300
Internet Competitive Analysis Chicago, IL 60611
877-710-2007
Date: 9/19/2010
Recipient: Shift Happens - Motivational Speaker, Keynote
Speaker
Jim Feldman
505 North Lake Shore Drive
CHICAGO IL 60611
Phone: 312-527-9111
This competitive analysis has been created by Splinternet Marketing. Visit us on the Web at
www.SplinternetMarketing.com or call for an appointment for your personalized plan to dominate in the
search results on Google and Bing.
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2. Internet Competitive Analysis Report 9/19/2010
Report overview
This report helps you to optimize the web page "http://shifthappens.com/keynote-topics-2.html" for a high ranking on
Google.com for the search term "Keynote Speaker".
Your web page
http://shifthappens.com/keynote-topics-2.html
Title: Professional Keynote Speaker & Consultant Topics Specializing in Change Management,
Customer Services & Innovative Problem Solving
Description: Keynote speaker topics for Jim Feldman & Shift Happens. He specializes in Change
Management, Customer Services & Innovative Problem Solving
Your competitors for the search term "Keynote Speaker" on Google.com
1 http://en.wikipedia.org/wiki/Keynote
Title: Keynote - Wikipedia, the free encyclopedia
Description: [No meta description available.]
2 http://keynotespeakers.com/
Title: Keynote Speakers, Inc. Speakers bureau for professional, motivational and business
speakers
Description: [No meta description available.]
3 http://www.keynote-speaker-motivational.com/
Title: Keynote Speaker | Motivational Speaker Garrison Wynn
Description: Motivational speaker Garrison Wynn is a keynote speaker known for his
entertaining, customized and research driven keynotes in sales, customer service,
leadership, change management and success. He is a professional speaker based in
Houston, Texas providing keynotes for corporate events and association meetings that are
drop dead funny, motivational and full of research on what the most successful do differently.
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3. Internet Competitive Analysis Report 9/19/2010
Your competitors for the search term "Keynote Speaker" on Google.com
4 http://www.speakinc.com/
Title: Keynote Speakers Bureau - Business, Motivational, Keynote Speakers
Description: Speak Inc - A professional motivational speakers bureau providing keynote,
motivational, professional, and corporate speakers.
5 http://www.bigspeak.com/
Title: BigSpeak Motivational Speakers Bureau, Keynote Speakers, Business Speakers
Description: Big Speak Motivational Speakers Bureau arranges professional keynote
speakers, business speakers and celebrities for your conferences, business meetings and
corporate events.
6 http://www.susanroane.com/
Title: Susan Roane | Keynote Speaker | Business Networking Techniques
Description: Official site for Susan RoAne, keynote speaker, best-selling author, expert in
business networking, building relationships, how to work a room and overcome shyness.
7 http://www.sltrib.com/sltrib/home/50160515-76/constitution-lds-oaks-utah.html.csp
Title: LDS leader to be keynote speaker at Constitution forum | The Salt Lake Tribune
Description: LDS general authority Dallin H. Oaks will be the keynote speaker at a
Constitution Day event next month sponsored by the University of Utah’s Hinckley
8 http://www.dougdvorak.com/
Title: Doug Dvorak - Professional Motivational Humorous & Keynote Speaker, Funny
Motivational Humor Speaker, Corporate Humorist, Keynote Speakers, Chicago, Illinois
Description: If you’re looking for a Professional Humorous Motivational Speaker with a
powerful message, who is hilarious and inspirational, then Book Doug Dvorak as your
motivational humorous and keynote speaker. Contact us now at 1.847.359.6969!
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4. Internet Competitive Analysis Report 9/19/2010
Your competitors for the search term "Keynote Speaker" on Google.com
9 http://www.speakersnetworkworldwide.com/
Title: Best Motivational Speaker : Bureau Speakers : Keynote Speakers : Professional
Business Speaker : Speakers Network Worldwide
Description: At Speakers Network Worldwide, We bring research, depth and tremendous
choice to your selection. Visit us today for best motivational speaker, bureau speakers,
keynote speakers and professional business speakers. For more details call us at
877-342-0095.
10 http://www.allamericanspeakers.com/
Title: All-American Speakers Bureau Keynote Motivational Sports Speakers
Description: All-American Speakers Bureau offers professional motivational speakers, sports
speakers, celebrity speakers, famous keynote speakers you can hire or book for any
business or corporate speaking engagement, including sports figures, authors, corporate
business speakers, celebrity agent, talent booking agency, celebrity personal appearances,
entertainment booking agency speaker, celebrity chefs, top celebrity talent and comedians
for celebrity endorsements and personal appearances. Find speaker fees and celebrity
booking agency info
Analyzed search terms
1. Keynote Speaker
2. Keynote
3. Speaker
Top 10 Ranking Requirements Score™
45%
The Top 10 Ranking Requirements Score™ of 45% means that the web page shifthappens.com/keynote-topics-2.html
meets only 45% of the requirements for a top 10 ranking on Google.com for the search term "Keynote Speaker".
Note that not all ranking factors are weighted equally, and that there are some ranking factors that cannot be taken into
account because search engines do not reveal the necessary data.
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Search engine ranking factors performance
Ranking Factor Importance Factors Factors
Ranking Factors Performance
Passed Failed
Essential (weighted most): 16 8
Very Important: 7 2
Important: 32 4
Moderately Important: 41 0
Slightly Important: 25 1
Total: 121 15
121 ranking factors passed
15 ranking factors failed
Table of contents
1. Report overview 19. Keyword use in same domain link URLs
2. Keyword use in document title 20. Keyword use in outbound link URLs
3. Global link popularity of web site 21. Keyword use in meta description
4. Link texts of inbound links 22. Number of trailing slashes in URL
5. Keyword use in body text 23. HTML validation of web page to W3C standards
6. Age of web site 24. Readability level of web page
7. Keyword use in H1 headline texts 25. Keyword use in meta keywords
8. Keyword use in domain name 26. Keyword use in the first sentence of the body text
9. Keyword use in page URL 27. Keyword use in HTML comments
10. Links from social networks 28. Search engine compatibility
11. Server speed 29. Factors that could prevent your top ranking
12. Keyword use in H2-H6 headline texts 30. Table: Number of keywords
13. Keyword use in IMG ALT attributes 31. Table: Keyword density
14. Top level domain of web site 32. Table: Keyword position
15. Keyword use in bold body text 33. Table: Number of words
16. Number of visitors to the site 34. Table: Number of characters
17. Keyword use in same domain link texts 35. Table: Ranking factors digest
18. Keyword use in outbound link texts
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6. Internet Competitive Analysis Report 9/19/2010
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7. Internet Competitive Analysis Report 9/19/2010
Keyword use in document title
Essential
The document title is the text within the <title>...</title> tags in the HTML code of your web page. This chapter tries to
find out how to use the search term "Keynote Speaker" in the document title and if it's important for Google.com.
Example: <title>Your web page title</title>
Their contents
Rank Keyword use in document title
1 Keynote - Wikipedia, the free encyclopedia
2 Keynote Speaker s, Inc. Speaker s bureau for professional, motivational and business speakers
3 Keynote Speaker | Motivational Speaker Garrison Wynn
4 Keynote Speaker s Bureau - Business, Motivational, Keynote Speaker s
5 BigSpeak Motivational Speaker s Bureau, Keynote Speaker s, Business Speaker s
6 Susan Roane | Keynote Speaker | Business Networking Techniques
7 LDS leader to be keynote speaker at Constitution forum | The Salt Lake Tribune
8 Doug Dvorak - Professional Motivational Humorous &Keynote Speaker , Funny Motivational Humor Speaker ,
Corporate Humorist, Keynote Speaker s, Chicago, Illinois
9 Best Motivational Speaker : Bureau Speaker s : Keynote Speaker s : Professional Business Speaker :
Speaker s Network Worldwide
10 All-American Speaker s Bureau Keynote Motivational Sports Speaker s
Your contents
Professional Keynote Speaker & Consultant Topics Specializing in Change Management, Customer Services &
Innovative Problem Solving
Advice for your document title
Search term: "Keynote Speaker"
Competitors Your Site Advice
Number of keywords: 0 to 2 1 OK OK
Keyword density: 0% to 57% 13% OK OK
Search term: "Keynote"
Competitors Your Site Advice
Number of keywords: 1 to 2 1 You could use the search term "Keynote" more than once but <
this is optional.
Keyword density: 6% to 29% 6% OK OK
Search term: "Speaker"
Competitors Your Site Advice
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8. Internet Competitive Analysis Report 9/19/2010
Advice for your document title
Search term: "Keynote Speaker"
Number of keywords: 0 to 5 1 OK OK
Keyword density: 0% to 38% 6% OK OK
Keywords "Keynote" or "Speaker"
Competitors Your Site Advice
Number of keywords: 1 to 6 2 OK OK
Keyword density: 7% to 29% 6% You should increase the keyword density for the keywords <<
"Keynote" or "Speaker" to up to 29%. You can do this by
adding the words "Keynote" or "Speaker", or by removing some
text.
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9. Internet Competitive Analysis Report 9/19/2010
Global link popularity of web site
Essential
The global link popularity measures how many web pages link to your site. The number of web pages linking to your site
is not as important as the quality of the web pages that link to your site.
All major search engines take the quality and the context of the links into account. Search engines assume that your
web page must offer relevant content if many quality sites link to it.
Number of inbound links according to these search engines (the more the better)
Alexa Google.com Yahoo.com Peak Value
To Your Site: 17 0 0 17
To Site 1: 451,138 49 0 451,138
To Site 2: 54 4 0 54
To Site 3: 109 91 0 109
To Site 4: 57 30 0 57
To Site 5: 168 56 0 168
To Site 6: 162 52 0 162
To Site 7: 7,782 18 0 7,782
To Site 8: 142 17 0 142
To Site 9: 449 0 0 449
To Site 10: 268 70 0 268
Range: 17 to 451,138 0 to 91 all 0 54 to 451,138
Advice for the global link popularity
Summing up all analyzed search engines, there are too few web pages that link to your web site <<
"shifthappens.com/keynote-topics-2.html". You should increase the number of web pages from different domains
that link to your web site.
Google cannot find any web site that links to your web site from a different domain. Make sure that Google is able <<
to access your web site and that Google has not banned your web site from its index.
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10. Internet Competitive Analysis Report 9/19/2010
Link texts of inbound links
Essential
Inbound links are links from other web sites to your site. If many other sites link to your site, then search engines
consider your site to be important. However, the number of links is not as important as is the relevance of the linking
page and the link text used in linking to your site.
This chapter lists a sample of the web pages that link to your site, along with the link text. Note that search engines do
not reveal all inbound links to your site.
Sample of the web pages that link to your site
Linked Text Linked URL Web Page That Links To Your Site
Advice for the link texts of inbound links
To get a high ranking on Google.com, make sure that the web pages that link to your site use the search term <
"Keynote Speaker" in their link texts. The more links to your web site contain "Keynote Speaker" (or a part of it) in
the link text, the more likely it is that your web site will get a high ranking on Google.com for that search term.
It is advisable to use different but related keywords for the link texts. If all links to your web site use exactly the
same link text, then Google.com might lower your rankings because of unnatural linking patterns.
In addition, the quality and reputation of the web pages that link to your site is very important to the search
engines.
Less than 10% of the analyzed inbound link texts contain the search term "Keynote Speaker". You must increase <<
the number of inbound link texts that contain that search term.
Less than 20% of the analyzed inbound link texts contain the search term "Keynote Speaker". You must increase <<
the number of inbound link texts that contain that search term.
Less than 40% of the analyzed inbound link texts contain the search term "Keynote Speaker". You must increase <<
the number of inbound link texts that contain that search term.
Less than 60% of the analyzed inbound link texts contain the search term "Keynote Speaker". You must increase <<
the number of inbound link texts that contain that search term.
Less than 80% of the analyzed inbound link texts contain the search term "Keynote Speaker". You must increase <<
the number of inbound link texts that contain that search term.
No inbound link texts have been found. Make sure that Google.com is able to access your web site and that
Google.com has not banned your web site from its index.
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Advice for your body text
Search term: "Keynote Speaker"
Competitors Your Site Advice
Number of keywords: 0 to 18 2 OK OK
Keyword density: 0% to 3% 1% OK OK
Number of words: 11 to 3,989 707 OK OK
Search term: "Keynote"
Competitors Your Site Advice
Number of keywords: 0 to 19 8 OK OK
Keyword density: 0% to 3% 1% OK OK
Search term: "Speaker"
Competitors Your Site Advice
Number of keywords: 1 to 91 3 OK OK
Keyword density: 0% to 9% 0% OK OK
Keywords "Keynote" or "Speaker"
Competitors Your Site Advice
Number of keywords: 1 to 110 11 OK OK
Keyword density: 0% to 5% 1% OK OK
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13. Internet Competitive Analysis Report 9/19/2010
Age of web site
Very Important
Spam sites often come and go quickly. For this reason, search engines tend to trust a web site that has been around for
a long time over one that is brand new. The age of the domain is seen as a sign of trustworthiness because it cannot be
faked. The data is provided by Alexa.com (or Archive.org if Alexa.com does not have data about a site).
Dates of the domain registration or of the first contents
URL Registration Date
Your Site http://shifthappens.com/keynote-topics-2.html Wednesday, May 15, 1996
1 http://en.wikipedia.org/wiki/Keynote Saturday, January 13, 2001
2 http://keynotespeakers.com/ Friday, June 27, 1997
3 http://www.keynote-speaker-motivational.com/ Monday, October 29, 2007 (newest domain)
4 http://www.speakinc.com/ Tuesday, May 23, 1995
5 http://www.bigspeak.com/ Wednesday, January 05, 2000
6 http://www.susanroane.com/ Tuesday, December 26, 1995
7 http://www.sltrib.com/sltrib/home/50160515-76/constit Tuesday, March 01, 1994 (oldest domain)
ution-lds-oaks-utah.html.csp
8 http://www.dougdvorak.com/ Tuesday, February 03, 2004
9 http://www.speakersnetworkworldwide.com/ Thursday, May 24, 2007
10 http://www.allamericanspeakers.com/ Thursday, August 22, 2002
Range Tuesday, March 01, 1994 to Monday, October 29, 2007
Advice for the web site age
Your web site is about 14 years old. This is very good because the older your web site, the better it is for your OK
rankings on Google.com.
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Keyword use in H1 headline texts
Very Important
H1 headline texts are the texts that are written between the <h1>...</h1> tags in the HTML code of a web page. Some
search engines give extra relevance to search terms that appear in the headline texts. This chapter examines if this
applies to Google.com, too.
Example: <h1>your very big headline text</h1>
Your contents
No. H1 Heading Text
1.
2. Keynote Speaker Topics
Advice for your H1 headline texts
Search term: "Keynote Speaker"
Competitors Your Site Advice
Number of keywords: 0 to 1 1 OK OK
Keyword density: 0% to 50% 67% The keyword density is too high. It should be 50% at maximum. <<
Consider adding more text to lower the keyword density.
Search term: "Keynote"
Competitors Your Site Advice
Number of keywords: 0 to 1 1 OK OK
Keyword density: 0% to 100% 33% OK OK
Search term: "Speaker"
Competitors Your Site Advice
Number of keywords: 0 to 6 1 OK OK
Keyword density: 0% to 25% 33% The keyword density is too high. It should be 25% at maximum. <<
Consider adding more text to lower the keyword density.
Keywords "Keynote" or "Speaker"
Competitors Your Site Advice
Number of keywords: 0 to 7 2 OK OK
Keyword density: 0% to 50% 33% OK OK
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15. Internet Competitive Analysis Report 9/19/2010
Keyword use in domain name
Important
The domain name is the main part of the web page address. This chapter tries to find out if Google.com gives extra
relevance to search terms within the domain name.
Example: "your-keyword" is the domain name of http://www.your-keyword.com
Their contents
Rank Words In Domain Name URL
1 en wikipedia http://en.wikipedia.org/wiki/Keynote
2 keynotespeaker s http://keynotespeakers.com/
3 keynote speaker motivational http://www.keynote-speaker-motivational.com/
4 speakinc http://www.speakinc.com/
5 bigspeak http://www.bigspeak.com/
6 susanroane http://www.susanroane.com/
7 sltrib http://www.sltrib.com/sltrib/home/50160515-76/constituti
on-lds-oaks-utah.html.csp
8 dougdvorak http://www.dougdvorak.com/
9 speakersnetworkworldwide http://www.speakersnetworkworldwide.com/
10 allamericanspeakers http://www.allamericanspeakers.com/
Your contents
shifthappens (Domain name: "shifthappens.com")
Advice for the domain name
The domain name shifthappens.com does not contain the search term "Keynote Speaker". <
If you have a young web site with only a few inbound links, then consider registering a new domain name that
contains the search term "Keynote Speaker".
If you have an established web site with a lot of inbound links, then you must compensate by improving the other
search engine ranking factors.
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Keyword use in page URL
Important
The page URL is the part after the domain name in the web page address. This chapter tries to find out if Google.com
gives extra relevance to search terms within the page URL. Separate your search terms in the page URL with slashes,
dashes or underscores.
Example: "keyword/another-keyword.htm" is the page URL of http://www.domain.com/keyword/another-keyword.htm
Their contents
Rank Words In Page URL URL
1 wiki Keynote http://en.wikipedia.org/wiki/Keynote
2 [no words] http://keynotespeakers.com/
3 [no words] http://www.keynote-speaker-motivational.com/
4 [no words] http://www.speakinc.com/
5 [no words] http://www.bigspeak.com/
6 [no words] http://www.susanroane.com/
7 sltrib home 50160515 76 constitution lds oaks utah html http://www.sltrib.com/sltrib/home/50160515-76/constituti
on-lds-oaks-utah.html.csp
8 [no words] http://www.dougdvorak.com/
9 [no words] http://www.speakersnetworkworldwide.com/
10 [no words] http://www.allamericanspeakers.com/
Your contents
keynote topics 2 (Page URL: "/ keynote-topics-2.html")
Advice for your page URL
Search term: "Keynote Speaker"
Competitors Your Site Advice
Number of keywords: all 0 0 OK OK
Keyword density: all 0% 0% OK OK
Search term: "Keynote"
Competitors Your Site Advice
Number of keywords: 0 to 1 1 OK OK
Keyword density: 0% to 50% 33% OK OK
Search term: "Speaker"
Competitors Your Site Advice
Number of keywords: all 0 0 OK OK
Keyword density: all 0% 0% OK OK
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17. Internet Competitive Analysis Report 9/19/2010
Advice for your page URL
Search term: "Keynote Speaker"
Keywords "Keynote" or "Speaker"
Competitors Your Site Advice
Number of keywords: 0 to 1 1 OK OK
Keyword density: 0% to 25% 17% OK OK
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Links from social networks
Important
On social network sites, people decide which web sites are popular. This means that the popularity on social network
sites cannot be easily influenced. For this reason, search engines might trust web sites more if they are popular on
social networks. ("n/a" means "data not available".)
Links from social networks (the more the better)
Del.icio.us Digg Total
To Your Site: 16 0 16
To Site 1: 1,495 15 1,510
To Site 2: 20 0 20
To Site 3: 0 0 0
To Site 4: 9 0 9
To Site 5: 29 0 29
To Site 6: 21 0 21
To Site 7: 254 15 269
To Site 8: 2 0 2
To Site 9: 0 0 0
To Site 10: 39 0 39
Range: 0 to 1,495 0 to 15 0 to 1,510
Advice for the links from social networks
In average, less web pages link to your page than to the top ranked pages on these social networks. The average <<
link popularity of the top ranked pages is 172, the link popularity of your web page is 16. You must increase the
number of web pages that link to your web site on these social networks.
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Server speed
Important
Popular web sites often have faster server response times compared to smaller unimportant sites. In addition, most
search engines index more pages from fast web sites. This chapter shows you how long it takes on average for web
pages on the top ranked sites to load. The data is based on the average server speed of the last 30 days and is provided
by Alexa.com ("n/a" means that Alexa.com does not have data about your server speed).
Server speed results
Average Page Load Time (measured in seconds, the lower the better)
Your 1 2 3 4 5 6 7 8 9 10 Range
Site
n/a 0.96s 1.38s n/a n/a 1.24s n/a 3.75s n/a n/a 4.78s 0.96s to
4.78s
Server Speed Relative To Other Servers On The Internet (the faster the better)
Your 1 2 3 4 5 6 7 8 9 10 Range
Site
n/a fast: fast: n/a n/a fast: n/a very n/a n/a slow: very
top 25% top 30% top 25% slow: bottom slow:
bottom 20% bottom
10% 10% to
fast:
top 25%
Advice for the server speed
The speed of your web site could not be determined. In general, the faster your web site, the better it could be for <
your rankings on Google.com. If you have a slow web site, you should contact or even switch your web hosting
provider.
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Keyword use in H2-H6 headline texts
Important
H2, H3, H4, H5 and H6 headline texts are the texts that are written between the <h2>...</h2>, <h3>...</h3>, etc. tags in
the HTML code of your web page. Some search engines give extra relevance to search terms that appear in the headline
texts. This chapter examines if this applies to Google.com, too.
Example: <h3>your big headline text</h3>
Your contents
No. Heading Texts
1. [H2] Quick Search
2. [H2] Recent Blogs
3. [H2] Keynote Topics
4. [H3] Jim's programs & keynote speaker topics demonstrate creative, innovative techniques that let you compete
and dominate in radically changing environments using your existing resources. Satisfaction guaranteed!
5. [H3] Change Management Topics - Shift Happens!
6. [H3] Customer Service Topics - Meaningful Memories
7. [H3] Innovative Thinking Topics - 3DThinking
8. [H2] Follow on twitter
9. [H6] Click image to start/stop video
Advice for your H2-H6 headline texts
Search term: "Keynote Speaker"
Competitors Your Site Advice
Number of keywords: 0 to 4 1 OK OK
Keyword density: 0% to 13% 4% OK OK
Search term: "Keynote"
Competitors Your Site Advice
Number of keywords: 0 to 4 2 OK OK
Keyword density: 0% to 7% 4% OK OK
Search term: "Speaker"
Competitors Your Site Advice
Number of keywords: 0 to 7 1 OK OK
Keyword density: 0% to 8% 2% OK OK
Keywords "Keynote" or "Speaker"
Competitors Your Site Advice
Number of keywords: 0 to 11 3 OK OK
Keyword density: 0% to 7% 3% OK OK
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Keyword use in IMG ALT attributes
Important
The <img alt> attribute defines an alternative text for an image when the user uses a text browser or when the user has
turned off the display of images in the web browser application. Microsoft's Internet Explorer displays the alternative text if
the user puts the cursor over the graphic. This chapter tries to find out if it makes sense to include the search term in the
<img alt> attributes to improve your rankings.
Example: <img src="logo.gif" width="200" height="75" alt="picture description with keyword">
Your contents
No. Image Alt Attribute Text Image File Name
1. James Feldman Keynote Speaker Printable Brochure /images/printable-brochure.jpg
2. Security Image /security/image.png?6447273
3. [empty] http://img.constantcontact.com/ui/images1/visitor/email2
_trans.gif
4. Special for Keynote Speaker Jim Feldman http://shifthappens.com/images/blocks/keynote-special-s
tretch.jpg
Advice for your IMG ALT attributes
Search term: "Keynote Speaker"
Competitors Your Site Advice
Number of keywords: 0 to 7 2 OK OK
Keyword density: 0% to 25% 29% The keyword density is too high. It should be 25% at maximum. <<
Consider adding more text to lower the keyword density.
Search term: "Keynote"
Competitors Your Site Advice
Number of keywords: 0 to 8 2 OK OK
Keyword density: 0% to 13% 14% The keyword density is too high. It should be 13% at maximum. <<
Consider adding more text to lower the keyword density.
Search term: "Speaker"
Competitors Your Site Advice
Number of keywords: 0 to 19 2 OK OK
Keyword density: 0% to 22% 14% OK OK
Keywords "Keynote" or "Speaker"
Competitors Your Site Advice
Number of keywords: 0 to 22 4 OK OK
Keyword density: 0% to 17% 14% OK OK
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Top level domain of web site
Important
Web sites with certain top level domains (TLD) are statistically more likely to contain higher quality, trustworthy contents.
For this reason, search engines might prefer web sites with restricted TLD (.edu, .gov., .mil) over younger TLD (e.g., .biz,
.info, .jobs). In addition, country code TLD (e.g., .ca, .de, .fr) are often preferred in the country's local search results.
Top level domain results
Your 1 2 3 4 5 6 7 8 9 10
Site
.com .org .com .com .com .com .com .com .com .com .com
Advice for the top level domain of your web site
Your web site URL shifthappens.com/keynote-topics-2.html contains the often used top level domain .com. This is OK
neither good nor bad for your rankings on Google.com.
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Keyword use in bold body text
Important
The body text is the text on your web page that can be seen by people in their web browsers. The bold body text uses a
darker and heavier face than the regular type face. It appears between <b>...</b> or <strong>...</strong> tags in the
HTML source of your web page. CSS is not recognized. The statistics include spaces and punctuation marks.
Their contents
Rank Keyword use in bold body text
1 does not cite any references or sources keynote keynote address keynote speech
2 WHAT WE DO green M&Ms YOU'VE COME TO THE RIGHT PLACE AND HERE'S ONE MORE THING THAT'S
FREE Katrina's Blog FEATURED SPEAKER Looking for Will? TRANSLATE:
3 energized entertained educated alive with possibilities His new top-selling book The Real Truth About Success ,
published by McGraw Hill, is available in all major bookstores manufacturing entertainment telecommunications
financial services The Real Truth About Success: Making the Most of Difficult Situations: Getting Great Results:
Generations Working Better Together How to Win an Unfair Fight: See additional keynote information and
description [and 761 additional characters]
4 Dr. John M. Kennedy read more about this speaker >> Robert Tucker read more about this speaker >> Dr. John
M. Kennedy read more about this speaker >> Durwood Fincher’s read more about this speaker >> Don Hutson
George Lucas read more about this speaker >> Aron Ralston read more about this speaker >> Jason Dorsey
read more about this speaker >> keynote speakers, professional speakers, celebrities, entertainers and
emcees National Speaker s Showcas [and 58 additional characters]
5 Contact us any time Big Big Big Big Big Big We Make Sustainable Attainable CLICK HERE TO SAVE THE
PLANET AND MAKE MONEY! Big News, Ideas and Information Col. Mike Mullane Bring the Best in the Business
to Your Organization: The World’s Top Motivational Speaker s, Keynote Speaker s and Business Speaker s are
at BigSpeak. Big
6 Susan RoAne's New FREE EBook: Nuances of Business Networking Let Susan RoAne Help You: Make
Contacts Create Connections Develop Relationships Build Business Susan RoAne is the leading authority and
original expert on how to work a room . Her best-selling books , popular interactive presentations and media
interviews develop, build and manage client relationships that increase business growth . CNN, CNBC, ABC NBC
, and on her own monthly f [and 1,892 additional characters]
7 ALL LOCAL NEWS All sports View all All Money Stories All Opinion All Lifestyle All Entertainment View
frequently asked questions Online Print
8 Motivational Humorous Speaker -Motivational Speaker , Humorous Speaker : Doug Dvorak CSP EMAIL OR
CALL DOUG DVORAK TODAY @ (847) 359-6969 FOR YOUR FREE MEETING ASSESSMENT FOR YOUR
NEXT EVENT... A $300.00 VALUE! If you’re looking for a Motivational Humorous Speaker with a powerful
message, who is absolutely hilarious and inspirational, then Book Doug Dvorak as your Motivational Humorous
Speaker . Doug Dvorak's unique presentation topics encourag [and 2,385 additional characters]
9 American Entertainment Magazine has awarded The Passing Zone Best Novelty Group of the Year. - Owen
Morse Suzie Humphreys David Browning John Pullum Super Competent: The Six Keys to Perform at Your
Productive Best - Laura Stack More Speaker s >> Next Book >>
10 Search: SEARCH SPEAKERS: Speaker s Division Lifestyle Division Entertainment Division Booking Motivational
Keynote Speaker s & Top Celebrity Talent If you are looking to hire a motivational, keynote, inspirational, sports
or celebrity speaker, All American Speaker s Bureau is here to help. Celebrity Endorsement Experts Custom
Keynote Speaker Arrangements for Your Event All American Speaker s Bureau All American Speaker s Bureau
and All American Talent [and 379 additional characters]
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25. Internet Competitive Analysis Report 9/19/2010
Your contents
Satisfaction guaranteed! Click on the Change Management Topics below for more information: Click on the Customer
Service Topics below for more information: Click on the Innovative Thinking Topics below for more information: *All topics
are available for keynote or breakout speeches. Shift Happens!®
Advice for your bold body text
Search term: "Keynote Speaker"
Competitors Your Site Advice
Number of keywords: 0 to 4 0 You could use the search term "Keynote Speaker" at least <
once but this is optional.
Keyword density: 0% to 4% 0% You could increase the keyword density for the search term <
"Keynote Speaker" but this is optional.
Search term: "Keynote"
Competitors Your Site Advice
Number of keywords: 0 to 4 1 OK OK
Keyword density: 0% to 25% 2% OK OK
Search term: "Speaker"
Competitors Your Site Advice
Number of keywords: 0 to 17 0 You could use the search term "Speaker" at least once but this <
is optional.
Keyword density: 0% to 15% 0% You could increase the keyword density for the search term <
"Speaker" but this is optional.
Keywords "Keynote" or "Speaker"
Competitors Your Site Advice
Number of keywords: 0 to 17 1 OK OK
Keyword density: 0% to 13% 1% OK OK
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26. Internet Competitive Analysis Report 9/19/2010
Number of visitors to the site
Important
Search engines might look at web site usage data, such as the number of visitors to your site, to determine if your site is
reputable and contains popular contents. The Alexa.com traffic rank is based on three months of aggregated traffic data
from millions of Alexa Toolbar users and is a combined measure of page views and number of site visitors.
Alexa.com Traffic Rank results (the lower the better)
URL Alexa Traffic Rank
Your Site http://shifthappens.com/keynote-topics-2.html Rank #2,171,712
1 http://en.wikipedia.org/wiki/Keynote Rank #7 (most visitors of the competitors)
2 http://keynotespeakers.com/ Rank #684,488
3 http://www.keynote-speaker-motivational.com/ Rank #1,094,847
4 http://www.speakinc.com/ Rank #1,251,604
5 http://www.bigspeak.com/ Rank #437,922
6 http://www.susanroane.com/ Rank #1,465,763
7 http://www.sltrib.com/sltrib/home/50160515-76/constit Rank #7,481
ution-lds-oaks-utah.html.csp
8 http://www.dougdvorak.com/ Rank #780,964
9 http://www.speakersnetworkworldwide.com/ Rank #2,186,662 (least visitors of the competitors)
10 http://www.allamericanspeakers.com/ Rank #295,753
Range 7 to 2,186,662
(average rank: #820,549)
Advice for the number of visitors to your site
Your web site shifthappens.com/keynote-topics-2.html does not appear to attract many visitors because your traffic <<
rank is above #100,000 and you have less visitors than the average of your competitors. This could be
disadvantageous to your rankings on Google.com.
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27. Internet Competitive Analysis Report 9/19/2010
Keyword use in same domain link texts
Moderately Important
Link texts are words and sentences that are used as links. Same domain link texts are the link texts of the links that
point to a web page on the same domain. This chapter examines if Google.com takes search terms in same domain link
texts into account.
Example: The HTML tag <a href="contact.htm">Contact information</a> contains the same domain link text "Contact
information".
Your contents
No. Same Domain Link Text Link URL
1. [empty] /
2. About Jim /about-jim-2.html
3. Bio /bio.html
4. Articles /articles.html
5. Photos /photos.html
6. Consulting /consulting.html
7. Videos /videos.html
8. Shift Happens The Lost Decade Video /shift-happens-the-lost-decade-video.html
9. Other Links /other-links.html
10. Handouts /handouts.html
11. For Meeting Planners /for-meeting-planners-2.html
12. Request Info /request-info.html
13. Post Booking /post-booking-.html
14. Printable Brochure /printable-brochure.html
15. Special /special.html
16. Your Budget /your-budget.html
17. Keynote Topics /keynote-topics-2.html
18. Change Management Topics /change-management-topics.html
19. Shift Happens! Thriving On Change /shift-happens-thriving-on-change.html
20. Extreme Makeover - You Edition /extreme-makeover---you-edition.html
21. Creating Your Bucket List /creating-your-bucket-list.html
22. Waist Management /waist-management.html
23. MPLC Umbrella License /mplc-umbrella-license.html
24. Customer Service Topics /customer-service-topics.html
25. D-A-T-I-N-G Your Customer /d-a-t-i-n-g-your-customer.html
26. Becoming A Meaningful Memory Provider /becoming-a-meaningful-memory-provider.html
27. Doctor Travel's Cure For The Common Trip /doctor-travels-cure-for-the-common-trip.html
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28. Internet Competitive Analysis Report 9/19/2010
Your contents
No. Same Domain Link Text Link URL
28. One Size Does Not Fit All /one-size-does-not-fit-all.html
29. Attitudes Are Caught Not Taught /attitudes-are-caught-not-taught.html
30. Innovative Thinking Topics /innovative-thinking-topics.html
31. What If /what-if-2.html
32. Stop The Stupid Stuff /stop-the-stupid-stuff.html
33. Fundraising Solutions /fundraising-solutions.html
34. 3DThinking /3dthinking.html
35. Better Change Blog /blogs/better-change-blog.html
36. I'm not in the donut business /blogs/im-not-in-the-donut-business.html
37. On Target: It's not about price /blogs/on-target-its-not-about-price.html
38. How To Survive the Recession: FREE ebook /blogs/how-to-survive-the-recession-free-ebook.html
39. 5 Shifts to Deliver Excellent e-Commerce Customer /blogs/5-shifts-to-deliver-excellent-e-commerce-customer-
Service service.html
40. At Your Service /blogs/at-your-service.html
41. Creating a "To Be" List /blogs/creating-a-to-be-list.html
42. It's Time For Innovation /blogs/its-time-for-innovation.html
43. Cash and Courtesy /blogs/cash-and-courtesy.html
44. Waist Management /blogs/waist-management.html
45. Customer Service Stories /blogs/customer-service-stories.html
46. iWant: iPhone vs. iPad Debate Between Friends /blogs/iwant-iphone-vs-ipad-debate-between-friends.html
47. Create Customer Insistence /blogs/create-customer-insistence.html
48. Clients /clients-2.html
49. Client List /client-list.html
50. Client Reviews /client-reviews.html
51. Contact /contact-3.html
52. Advanced Search /search
53. [empty] /JamesFeldmanPacket.pdf
54. Cash and Courtesy /blogs/cash-and-courtesy.html
55. It's Time For Innovation /blogs/its-time-for-innovation.html
56. iWant: iPhone vs. iPad Debate Between Friends /blogs/iwant-iphone-vs-ipad-debate-between-friends.html
57. Create Customer Insistence /blogs/create-customer-insistence.html
58. Creating a "To Be" List /blogs/creating-a-to-be-list.html
59. At Your Service /blogs/at-your-service.html
60. 5 Shifts to Deliver Excellent e-Commerce Customer /blogs/5-shifts-to-deliver-excellent-e-commerce-customer-
Service service.html
61. How To Survive the Recession: FREE ebook /blogs/how-to-survive-the-recession-free-ebook.html
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Your contents
No. Same Domain Link Text Link URL
62. On Target: It's not about price /blogs/on-target-its-not-about-price.html
63. I'm not in the donut business /blogs/im-not-in-the-donut-business.html
64. Home /
65. Change Management Topics /change-management-topics.html
66. Learn more /change-management.html
67. Change Management Topics /change-management-topics.html
68. Shift Happens! Thriving On Change /shift-happens-thriving-on-change.html
69. Extreme Makeover - You Edition /extreme-makeover---you-edition.html
70. Creating Your Bucket List /creating-your-bucket-list.html
71. Waist Management /waist-management.html
72. Customer Service Topics /customer-service-topics.html
73. Learn more /customer-service.html
74. Customer Service Topics /customer-service-topics.html
75. D-A-T-I-N-G Your Customer /d-a-t-i-n-g-your-customer.html
76. [empty] /customer-service.html
77. Becoming A Meaningful Memory Provider /becoming-a-meaningful-memory-provider.html
78. [empty] /customer-service.html
79. Attitudes Are Caught Not Taught /attitudes-are-caught-not-taught.html
80. One Size Does Not Fit All /one-size-does-not-fit-all.html
81. Doctor Travel's Cure For The Common Trip /doctor-travels-cure-for-the-common-trip.html
82. Innovative Thinking Topics /innovative-thinking-topics.html
83. Learn more /innovative-thinking.html
84. Innovative Thinking Topics /innovative-thinking-topics.html
85. [empty] /3dthinking.html
86. 3DThinking /3dthinking.html
87. Fundraising Solutions /fundraising-solutions.html
88. Stop The Stupid Stuff /stop-the-stupid-stuff.html
89. Innovation Is The Product Of Discomfort /innovation-is-the-product-of-discomfort.html
90. [empty] /special.html
91. About Jim /about-jim-2.html
92. For Meeting Planners /for-meeting-planners-2.html
93. Keynote Topics /keynote-topics-2.html
94. Better Change Blog /blogs/better-change-blog.html
95. Clients /clients-2.html
96. Contact /contact-3.html
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30. Internet Competitive Analysis Report 9/19/2010
Advice for your same domain link texts
Search term: "Keynote Speaker"
Competitors Your Site Advice
Number of keywords: 0 to 11 0 You could use the search term "Keynote Speaker" at least <
once but this is optional.
Keyword density: 0% to 9% 0% You could increase the keyword density for the search term <
"Keynote Speaker" but this is optional.
Search term: "Keynote"
Competitors Your Site Advice
Number of keywords: 0 to 11 2 OK OK
Keyword density: 0% to 6% 1% OK OK
Search term: "Speaker"
Competitors Your Site Advice
Number of keywords: 0 to 47 0 You could use the search term "Speaker" at least once but this <
is optional.
Keyword density: 0% to 20% 0% You could increase the keyword density for the search term <
"Speaker" but this is optional.
Keywords "Keynote" or "Speaker"
Competitors Your Site Advice
Number of keywords: 0 to 58 2 OK OK
Keyword density: 0% to 12% 0% OK OK
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31. Internet Competitive Analysis Report 9/19/2010
Keyword use in outbound link texts
Moderately Important
Link texts are words and sentences that are used as links. Outbound link texts are the texts within the <a>...</a> tags
when the <a> tag links to a web page on a different domain. This chapter examines if Google.com gives relevance to
search terms in outbound link texts.
Example: The HTML tag <a href="http://www.not-your-site.com/about.htm">About the company</a> contains the
outbound link text "About the company".
Your contents
No. Outbound Link Text Link URL
1. Home http://employeemotivation.com/
2. Share http://addthis.com/bookmark.php?v=250&username
=shifthappens
3. Follow on twitter http://www.twitter.com/ShiftHappensNow
4. [empty] http://visitor.constantcontact.com/d.jsp?m=11034502994
16&p=oi
5. Subscribe to Newsletter http://visitor.constantcontact.com/d.jsp?m=11034502994
16&p=oi
6. Home http://employeemotivation.com/
Advice for your outbound link texts
Search term: "Keynote Speaker"
Competitors Your Site Advice
Number of keywords: all 0 0 OK OK
Keyword density: all 0% 0% OK OK
Search term: "Keynote"
Competitors Your Site Advice
Number of keywords: all 0 0 OK OK
Keyword density: all 0% 0% OK OK
Search term: "Speaker"
Competitors Your Site Advice
Number of keywords: 0 to 1 0 You could use the search term "Speaker" at least once but this <
is optional.
Keyword density: 0% to 9% 0% You could increase the keyword density for the search term <
"Speaker" but this is optional.
Keywords "Keynote" or "Speaker"
Competitors Your Site Advice
Number of keywords: 0 to 1 0 You could use one of the keywords "Keynote" or "Speaker" at <
Created by SplinternetMarketing.com 31 of 64 www.SplinternetMarketing.com
32. Internet Competitive Analysis Report 9/19/2010
Advice for your outbound link texts
Search term: "Keynote Speaker"
least once but this is optional.
Keyword density: 0% to 5% 0% You could increase the keyword density for the keywords <
"Keynote" or "Speaker" but this is optional.
Created by SplinternetMarketing.com 32 of 64 www.SplinternetMarketing.com
33. Internet Competitive Analysis Report 9/19/2010
Keyword use in same domain link URLs
Moderately Important
Links connect one web page to another. Same domain links are the links in <a href> attributes that point to other pages
on the same domain. This chapter examines if search terms in same domain link URLs are relevant to Google.com.
Example: The HTML tag <a href="contact.htm">Contact information</a> contains the same domain link URL
"contact.htm".
Your contents
No. Same Domain Link URL Link Text
1. [empty] [/] [empty]
2. about jim 2 [/about-jim-2.html] About Jim
3. bio [/bio.html] Bio
4. articles [/articles.html] Articles
5. photos [/photos.html] Photos
6. consulting [/consulting.html] Consulting
7. videos [/videos.html] Videos
8. shift happens the lost decade video Shift Happens The Lost Decade Video
[/shift-happens-the-lost-decade-video.html]
9. other links [/other-links.html] Other Links
10. handouts [/handouts.html] Handouts
11. for meeting planners 2 [/for-meeting-planners-2.html] For Meeting Planners
12. request info [/request-info.html] Request Info
13. post booking [/post-booking-.html] Post Booking
14. printable brochure [/printable-brochure.html] Printable Brochure
15. special [/special.html] Special
16. your budget [/your-budget.html] Your Budget
17. keynote topics 2 [/ keynote-topics-2.html] Keynote Topics
18. change management topics Change Management Topics
[/change-management-topics.html]
19. shift happens thriving on change Shift Happens! Thriving On Change
[/shift-happens-thriving-on-change.html]
20. extreme makeover you edition Extreme Makeover - You Edition
[/extreme-makeover---you-edition.html]
21. creating your bucket list [/creating-your-bucket-list.html] Creating Your Bucket List
22. waist management [/waist-management.html] Waist Management
23. mplc umbrella license [/mplc-umbrella-license.html] MPLC Umbrella License
24. customer service topics [/customer-service-topics.html] Customer Service Topics
25. d a t i n g your customer [/d-a-t-i-n-g-your-customer.html] D-A-T-I-N-G Your Customer
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34. Internet Competitive Analysis Report 9/19/2010
Your contents
No. Same Domain Link URL Link Text
26. becoming a meaningful memory provider Becoming A Meaningful Memory Provider
[/becoming-a-meaningful-memory-provider.html]
27. doctor travels cure for the common trip Doctor Travel's Cure For The Common Trip
[/doctor-travels-cure-for-the-common-trip.html]
28. one size does not fit all [/one-size-does-not-fit-all.html] One Size Does Not Fit All
29. attitudes are caught not taught Attitudes Are Caught Not Taught
[/attitudes-are-caught-not-taught.html]
30. innovative thinking topics [/innovative-thinking-topics.html] Innovative Thinking Topics
31. what if 2 [/what-if-2.html] What If
32. stop the stupid stuff [/stop-the-stupid-stuff.html] Stop The Stupid Stuff
33. fundraising solutions [/fundraising-solutions.html] Fundraising Solutions
34. 3dthinking [/3dthinking.html] 3DThinking
35. blogs better change blog [/blogs/better-change-blog.html] Better Change Blog
36. blogs im not in the donut business I'm not in the donut business
[/blogs/im-not-in-the-donut-business.html]
37. blogs on target its not about price On Target: It's not about price
[/blogs/on-target-its-not-about-price.html]
38. blogs how to survive the recession free ebook How To Survive the Recession: FREE ebook
[/blogs/how-to-survive-the-recession-free-ebook.html]
39. blogs 5 shifts to deliver excellent e commerce customer 5 Shifts to Deliver Excellent e-Commerce Customer
service Service
[/blogs/5-shifts-to-deliver-excellent-e-commerce-customer
-service.html]
40. blogs at your service [/blogs/at-your-service.html] At Your Service
41. blogs creating a to be list Creating a "To Be" List
[/blogs/creating-a-to-be-list.html]
42. blogs its time for innovation It's Time For Innovation
[/blogs/its-time-for-innovation.html]
43. blogs cash and courtesy [/blogs/cash-and-courtesy.html] Cash and Courtesy
44. blogs waist management Waist Management
[/blogs/waist-management.html]
45. blogs customer service stories Customer Service Stories
[/blogs/customer-service-stories.html]
46. blogs iwant iphone vs ipad debate between friends iWant: iPhone vs. iPad Debate Between Friends
[/blogs/iwant-iphone-vs-ipad-debate-between-friends.html]
47. blogs create customer insistence Create Customer Insistence
[/blogs/create-customer-insistence.html]
48. clients 2 [/clients-2.html] Clients
49. client list [/client-list.html] Client List
50. client reviews [/client-reviews.html] Client Reviews
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35. Internet Competitive Analysis Report 9/19/2010
Your contents
No. Same Domain Link URL Link Text
51. contact 3 [/contact-3.html] Contact
52. search [/search] Advanced Search
53. JamesFeldmanPacket [/JamesFeldmanPacket.pdf] [empty]
54. blogs cash and courtesy [/blogs/cash-and-courtesy.html] Cash and Courtesy
55. blogs its time for innovation It's Time For Innovation
[/blogs/its-time-for-innovation.html]
56. blogs iwant iphone vs ipad debate between friends iWant: iPhone vs. iPad Debate Between Friends
[/blogs/iwant-iphone-vs-ipad-debate-between-friends.html]
57. blogs create customer insistence Create Customer Insistence
[/blogs/create-customer-insistence.html]
58. blogs creating a to be list Creating a "To Be" List
[/blogs/creating-a-to-be-list.html]
59. blogs at your service [/blogs/at-your-service.html] At Your Service
60. blogs 5 shifts to deliver excellent e commerce customer 5 Shifts to Deliver Excellent e-Commerce Customer
service Service
[/blogs/5-shifts-to-deliver-excellent-e-commerce-customer
-service.html]
61. blogs how to survive the recession free ebook How To Survive the Recession: FREE ebook
[/blogs/how-to-survive-the-recession-free-ebook.html]
62. blogs on target its not about price On Target: It's not about price
[/blogs/on-target-its-not-about-price.html]
63. blogs im not in the donut business I'm not in the donut business
[/blogs/im-not-in-the-donut-business.html]
64. [empty] [/] Home
65. change management topics Change Management Topics
[/change-management-topics.html]
66. change management [/change-management.html] Learn more
67. change management topics Change Management Topics
[/change-management-topics.html]
68. shift happens thriving on change Shift Happens! Thriving On Change
[/shift-happens-thriving-on-change.html]
69. extreme makeover you edition Extreme Makeover - You Edition
[/extreme-makeover---you-edition.html]
70. creating your bucket list [/creating-your-bucket-list.html] Creating Your Bucket List
71. waist management [/waist-management.html] Waist Management
72. customer service topics [/customer-service-topics.html] Customer Service Topics
73. customer service [/customer-service.html] Learn more
74. customer service topics [/customer-service-topics.html] Customer Service Topics
75. d a t i n g your customer [/d-a-t-i-n-g-your-customer.html] D-A-T-I-N-G Your Customer
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36. Internet Competitive Analysis Report 9/19/2010
Your contents
No. Same Domain Link URL Link Text
76. customer service [/customer-service.html] [empty]
77. becoming a meaningful memory provider Becoming A Meaningful Memory Provider
[/becoming-a-meaningful-memory-provider.html]
78. customer service [/customer-service.html] [empty]
79. attitudes are caught not taught Attitudes Are Caught Not Taught
[/attitudes-are-caught-not-taught.html]
80. one size does not fit all [/one-size-does-not-fit-all.html] One Size Does Not Fit All
81. doctor travels cure for the common trip Doctor Travel's Cure For The Common Trip
[/doctor-travels-cure-for-the-common-trip.html]
82. innovative thinking topics [/innovative-thinking-topics.html] Innovative Thinking Topics
83. innovative thinking [/innovative-thinking.html] Learn more
84. innovative thinking topics [/innovative-thinking-topics.html] Innovative Thinking Topics
85. 3dthinking [/3dthinking.html] [empty]
86. 3dthinking [/3dthinking.html] 3DThinking
87. fundraising solutions [/fundraising-solutions.html] Fundraising Solutions
88. stop the stupid stuff [/stop-the-stupid-stuff.html] Stop The Stupid Stuff
89. innovation is the product of discomfort Innovation Is The Product Of Discomfort
[/innovation-is-the-product-of-discomfort.html]
90. special [/special.html] [empty]
91. about jim 2 [/about-jim-2.html] About Jim
92. for meeting planners 2 [/for-meeting-planners-2.html] For Meeting Planners
93. keynote topics 2 [/ keynote-topics-2.html] Keynote Topics
94. blogs better change blog [/blogs/better-change-blog.html] Better Change Blog
95. clients 2 [/clients-2.html] Clients
96. contact 3 [/contact-3.html] Contact
Advice for your same domain link URLs
Search term: "Keynote Speaker"
Competitors Your Site Advice
Number of keywords: 0 to 43 0 You could use the search term "Keynote Speaker" at least <
once but this is optional.
Keyword density: 0% to 28% 0% You could increase the keyword density for the search term <
"Keynote Speaker" but this is optional.
Search term: "Keynote"
Competitors Your Site Advice
Number of keywords: 0 to 43 2 OK OK
Keyword density: 0% to 14% 1% OK OK
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37. Internet Competitive Analysis Report 9/19/2010
Advice for your same domain link URLs
Search term: "Keynote Speaker"
Search term: "Speaker"
Competitors Your Site Advice
Number of keywords: 0 to 70 0 You could use the search term "Speaker" at least once but this <
is optional.
Keyword density: 0% to 25% 0% You could increase the keyword density for the search term <
"Speaker" but this is optional.
Keywords "Keynote" or "Speaker"
Competitors Your Site Advice
Number of keywords: 0 to 111 2 OK OK
Keyword density: 0% to 18% 0% OK OK
Created by SplinternetMarketing.com 37 of 64 www.SplinternetMarketing.com
38. Internet Competitive Analysis Report 9/19/2010
Keyword use in outbound link URLs
Moderately Important
Links connect one web page to another. Outbound links are the links on a web page that point to web pages on other
web sites, i.e. links to other domains. This chapter examines if Google.com gives relevance to search terms in outbound
links
Example: The HTML tag <a href="http://www.not-your-site.com/info.htm">Click here</a> contains the outbound link URL
"www.not-your-site.com/info.htm".
Your contents
No. Outbound Link URL Link Text
1. employeemotivation [http://employeemotivation.com/] Home
2. addthis bookmark v 250 amp username shifthappens Share
[http://addthis.com/bookmark.php?v=250&username
=shifthappens]
3. www twitter ShiftHappensNow Follow on twitter
[http://www.twitter.com/ShiftHappensNow]
4. visitor constantcontact d m 1103450299416 amp p oi [empty]
[http://visitor.constantcontact.com/d.jsp?m=1103450299
416&p=oi]
5. visitor constantcontact d m 1103450299416 amp p oi Subscribe to Newsletter
[http://visitor.constantcontact.com/d.jsp?m=1103450299
416&p=oi]
6. employeemotivation [http://employeemotivation.com/] Home
Advice for your outbound link URLs
Search term: "Keynote Speaker"
Competitors Your Site Advice
Number of keywords: 0 to 12 0 You could use the search term "Keynote Speaker" at least <
once but this is optional.
Keyword density: 0% to 7% 0% You could increase the keyword density for the search term <
"Keynote Speaker" but this is optional.
Search term: "Keynote"
Competitors Your Site Advice
Number of keywords: 0 to 12 0 You could use the search term "Keynote" at least once but this <
is optional.
Keyword density: 0% to 6% 0% You could increase the keyword density for the search term <
"Keynote" but this is optional.
Search term: "Speaker"
Competitors Your Site Advice
Number of keywords: 0 to 12 0 You could use the search term "Speaker" at least once but this <
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39. Internet Competitive Analysis Report 9/19/2010
Advice for your outbound link URLs
Search term: "Keynote Speaker"
is optional.
Keyword density: 0% to 7% 0% You could increase the keyword density for the search term <
"Speaker" but this is optional.
Keywords "Keynote" or "Speaker"
Competitors Your Site Advice
Number of keywords: 0 to 24 0 You could use one of the keywords "Keynote" or "Speaker" at <
least once but this is optional.
Keyword density: 0% to 6% 0% You could increase the keyword density for the keywords <
"Keynote" or "Speaker" but this is optional.
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40. Internet Competitive Analysis Report 9/19/2010
Keyword use in meta description
Moderately Important
The Meta Description tag allows you to describe your web page. This chapter tries to find out if Google.com takes the
Meta Description tag into account. Some search engines display the text to the user in the search results.
Example: <meta name="description" content="This sentence describes the contents of your web site.">
Even if the Meta Description tag might not be important for ranking purposes, you should use the Meta Description tag to
make sure that your web site is displayed with an attractive description in the search results.
Their contents
Rank Keyword use in meta description
1 [not used]
2 [not used]
3 Motivational speaker Garrison Wynn is a keynote speaker known for his entertaining, customized and research
driven keynotes in sales, customer service, leadership, change management and success. He is a professional
speaker based in Houston, Texas providing keynotes for corporate events and association meetings that are drop
dead funny, motivational and full of research on what the most successful do differently.
4 Speak Inc - A professional motivational speakers bureau providing keynote, motivational, professional, and
corporate speakers.
5 Big Speak Motivational Speaker s Bureau arranges professional keynote speakers, business speakers and
celebrities for your conferences, business meetings and corporate events.
6 Official site for Susan RoAne, keynote speaker, best-selling author, expert in business networking, building
relationships, how to work a room and overcome shyness.
7 LDS general authority Dallin H. Oaks will be the keynote speaker at a Constitution Day event next month
sponsored by the University of Utah’s Hinckley
8 If you’re looking for a Professional Humorous Motivational Speaker with a powerful message, who is hilarious and
inspirational, then Book Doug Dvorak as your motivational humorous and keynote speaker. Contact us now at
1.847.359.6969!
9 At Speaker s Network Worldwide, We bring research, depth and tremendous choice to your selection. Visit us
today for best motivational speaker, bureau speakers, keynote speakers and professional business speakers.
For more details call us at 877-342-0095.
10 All-American Speaker s Bureau offers professional motivational speakers, sports speakers, celebrity speakers,
famous keynote speakers you can hire or book for any business or corporate speaking engagement, including
sports figures, authors, corporate business speakers, celebrity agent, talent booking agency, celebrity personal
appearances, entertainment booking agency speaker, celebrity chefs, top celebrity talent and comedians for
celebrity endor [and 85 additional characters]
Your contents
Keynote speaker topics for Jim Feldman & Shift Happens. He specializes in Change Management, Customer Services
& Innovative Problem Solving
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Advice for your meta description
Search term: "Keynote Speaker"
Competitors Your Site Advice
Number of keywords: 0 to 1 1 OK OK
Keyword density: 0% to 10% 10% OK OK
Search term: "Keynote"
Competitors Your Site Advice
Number of keywords: 0 to 3 1 OK OK
Keyword density: 0% to 7% 5% OK OK
Search term: "Speaker"
Competitors Your Site Advice
Number of keywords: 0 to 8 1 OK OK
Keyword density: 0% to 14% 5% OK OK
Keywords "Keynote" or "Speaker"
Competitors Your Site Advice
Number of keywords: 0 to 9 2 OK OK
Keyword density: 0% to 11% 5% OK OK
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42. Internet Competitive Analysis Report 9/19/2010
Number of trailing slashes in URL
Moderately Important
The number of trailing slashes (/) in the URL indicates where a web page falls in a site's overall hierarchy. If the URL
contains many trailing slashes, meaning it is placed in a sub-sub-directory, then the webmaster does not seem to think
that the page is important in relation to the other pages.
Number of trailing slashes
Your 1 2 3 4 5 6 7 8 9 10 Range
Site
0 1 0 0 0 0 0 3 0 0 0 0 to 3
Advice for the number of trailing slashes in your web site URL
The URL shifthappens.com/keynote-topics-2.html does not contain more or less trailing slashes than the top OK
ranked pages. This means that you do not have to change the number of trailing slashes in your URL.
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HTML validation of web page to W3C standards
Slightly Important
Web pages are written in special languages called HTML and CSS. Like any language, HTML and CSS change
constantly. The World Wide Web Consortium (W3C) is the governing body that establishes what is valid HTML/CSS and
what is not. Search engines obey the HTML/CSS standard. If there are errors in the HTML/CSS code of your web page,
then search engines might not be able to read everything of your web page.
Validation results
Validity
HTML: no errors, valid
http://validator.w3.org/check?uri=http://shifthappens.com/keynote-topics-2.html
CSS: no errors, valid
http://jigsaw.w3.org/css-validator/validator?uri=http://shifthappens.com/keynote-topics-2.html
Advice regarding the validity of your web site
Both the CSS code and the HTML code of your web page shifthappens.com/keynote-topics-2.html is valid OK
according to the W3C specifications. This means that Google.com does not have problems reading your web page.
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