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The
        Land Partnerships
                 Handbook



 A new approach - using land
to unlock business innovation
The Land Partnerships Handbook                                                                                                                      The Land Partnerships Handbook




The Land Partnerships Handbook                                                       A new approach, using land to unlock business innovation


Contents                                                                             Foreword                  Land is our most precious resource.
                                                                                                               Land supplies our food, water and
                                                                                                               energy. It supplies the raw materials
                                                                                                                                                         ways of thinking about old problems, new
                                                                                                                                                         opportunities for creating sustainable
                                                                                                                                                         businesses. And to think about the long
                                                                                                               for countless rural businesses and so     term as well as our immediate needs.
04 What is the Land Partnerships Approach?
                                                                                                              supports the local economy. It offers
                                                                                                               landscapes of outstanding beauty          This handbook sets out practical and
06 Step 1            Taking stock                                                                             and unforgettable experiences. It is a    constructive ways to build and strengthen
                                                                                                               haven for nature.                         the relationships that will make this
08 Step 2            Finding the right match                                                                                                            happen. It aims to unlock the potential
                                                                                                               But land is also a scarce resource        of land and of budding entrepreneurs, to
                                                                                     Dame Fiona Reynolds DBE   and one under increasing pressure from    encourage us to explore new forms of
10 Step 3            Creating a balanced agreement                                  Director-General          the demands of a growing population.      land tenure – and to use existing models
                                                                                     National Trust            We need smart land management             more imaginatively. It is both practical
12 Step 4            Selecting a legal framework                                                              that balances social, environmental and   guide and thought provoker. Above all, it
                                                                                                               economic needs – now and in the future.   is far sighted in seeking to address one of
18 Step 5            Thinking long-term                                        15                             That demands a new approach. This
                                                                                                               Land Partnerships Handbook sets out
                                                                                                                                                         the biggest challenges facing us all.

                                                                                                               that approach.                            Ultimately our success in managing our

      CASE STUDIES                                                              16                             Good land management depends on
                                                                                                               partnership – between landlords and
                                                                                                                                                         land will be judged by future generations.
                                                                                                                                                         Our responsibility is to do everything we
                                                                                                                                                         can to ensure that we hand on land that
     05 FarmStep project in Oxfordshire                                                                        tenants, producers and consumers,         meets their needs as well as it has met
                                                                                                               owners and communities. To manage our     our own. This will be not be a simple
     07 Dartington Hall Estate                                                                                 land in a balanced and sustainable way,   task. But by working as partners to meet
                                                                                                               we need to harness the enthusiasm and     social, environmental and economic
     09 HerePigPig                                                                                             creativity of all those groups, working   needs, now and for the long term future,
     15 FutureFarms                                                                                            together. We need fresh ideas, new        we stand a chance of doing that.

     16 Clinton Devon Estate 	
     19 The Story



Acknowledgements                                                                19     Why this is
                                                                                                               My long standing concern has
                                                                                                               been how we maintain a diverse
                                                                                                                                                         This issue was recognised by
                                                                                                                                                         representatives from across the

The Land Partnerships Handbook is itself the product of strong
                                                                                       needed now              and thriving farming industry for
                                                                                                               the future. It is now clear that we are
                                                                                                                                                         industry at the Fresh Start National
                                                                                                                                                         Farming Ladder Seminar in 2011.
partnership. The project was conceived by LandShare CIC and the                                                missing a crucial factor in ensuring      Now this timely handbook has
Dartington Hall Trust. The handbook was written by Tom Curtis of                                               this as we go forward. This is the        grasped the challenge. It is a major
LandShare CIC and David Riddle of LandWise Rural Resource                                                      ability for ambitious and innovative      step forward; without preaching
Management, with legal advice from Mark Charter of Blake Lapthorn                                              new farmers to gain a foothold and        radical change it points to how a
Solicitors. Alison Rickett of Fresh Start coordinated the production of the                                    get on up the farming ladder.             fresh, collaborative approach between
document, and the National Trust helped with print and production. Heidi                                                                                 landowners and ‘land entrepreneurs’
Proven of Landshare.net organised web resources. Rachel Harries of the                                         There are many reasons for this,          can unlock new potential.
Soil Association, James Copeman of James Copeman  Co and John                         Lord Donald Curry       but key is the sharp decline in
Channon of Dartington gave active support through the project steering                 of Kirkharle            medium size holdings, from 32,000         I urge you to read on. The partnership
group. Funding was very kindly provided by The Ernest Cook Trust, Holly                KB CBE FRAgS            to 18,000 in the past 20 years. This      behind this handbook demonstrates
Hill Trust, Dartington Hall Trust, and Blake Lapthorn Solicitors. We are also                                  means the barriers to entry are high,     how we as an industry can work
grateful for all the case studies and endorsements other organisations and                                     the opportunities limited, and we are     together to capture the talent and
businesses have contributed throughout the document. All contact details                                       in danger of having a closed shop.        passion of our future farmers.
can be found on www.LandPartnerships.org




02                                                                                                                                                                                               03
The Land Partnerships Handbook




What is the Land                                                                                                                                                                                                              Our approach
                                                                                                                                                                                                                              This handbook is structured around a


Partnerships approach?
                                                                                                                                                                                                                              five-step process, which is designed
                                                                                                                                                                                                                              to address both the technical and
                                                                                                                                                                                                                              the relationship-building aspects of
                                                                                                                                                                                                                              creating a strong business to business
                                                                                                                                                                                                                              arrangement. Each step emphasises
                                                                                                                                                                                                                              a critical element of the approach, as
Building on the long heritage of land                                                         Who might be interested?
                                                                                                                                                                                                                              described in the diagram below.

tenure, the emphasis is on creating                                                           Landowners                                                                                                                           Step 1: Taking stock
sound business relationships.                                                                 n L
                                                                                                 ate career farmers, thinking
                                                                                                about succession, planning to
                                                                                                                                                                                                                                  Making a clear assessment of the
                                                                                                                                                                                                                                  assets you have at your disposal,
                                                                                                                                                                                                                                 and what you would like to achieve




T
                                                                                                wind down from some of the
                                                                                                                                                                                                                                             with them
         his handbook describes a new        The conventional, and perfectly                    practical aspects of running a
         approach to help landowners         legitimate, way to let land is for a               farm, or to pass on experience to
         parcel out land and buildings on    landowner to advertise a tenancy                   a new generation
         which ‘land entrepreneurs’ can      opportunity with a ready-made draft              n  ew landowners, who want
                                                                                                N
establish new, independent businesses.       agreement. Prospective tenants compete             to see their land used practically      CASE STUDY                                                                                     Step 2: Finding
The approach places strong emphasis on       for selection through a tendering process.         and gainfully, but who are not                                                                                                          the right match
the process of forming and maintaining
sound business-to-business relationships.
                                             The Land Partnerships approach will tend
                                             to differ in terms of ethos and process:
                                                                                                in a position to farm the land
                                                                                                themselves
                                                                                                                                       Camilla and Roly, and the                                                                Getting the right combination of land,
                                                                                              n  ctive farmers, with land,
                                                                                                A                                      FarmStep project in Oxfordshire                                                               people, skills, and objectives

Legal agreements are an important            n   T
                                                  he ethos of Land Partnerships is             who wish to diversify their
part of this process but they are seen           essentially reciprocal, with both parties      business without the risks and         Camilla and Roly both grew up on farms, and both have had successful
as a follow-on to the formulation of a           taking the initiative to find each other       complexities involved with             agricultural careers working for FWAG and LEAF. Their dream was to set
good business deal. We show how you              and to shape the nature of the                 establishing and running several       up their own sheep farm – something to which they could bring significant                     Step 3: Creating a
can use a spectrum of legal models to            business deal itself. The result is likely     businesses at once                     practical and people skills, and a thorough knowledge of the sector.                         balanced agreement
create effective Land Partnerships,              to be more balanced, and more stable.        n  state owners or managers who
                                                                                                E                                      Crucially, they also had an upbeat attitude and lots of energy. The only
according to the nature and needs of                                                            have identified a gap in their         thing they were lacking was land.                                                       Working out how to share the risks and
the businesses involved.                     n   T
                                                  he details of what is on offer from the      estate system                              The Earth Trust is a land owning charity with 1,500 hectares of mixed                 rewards of new land enterprises
                                                 landowner and what is expected from          n  and owning trusts or charities
                                                                                                L                                      arable and grazing land, south of Oxford. The Trust was keen to diversify
The approach is primarily aimed at setting       the land entrepreneur will be less fixed.      wishing to find cost-effective         its farm business holding, partly to broaden the base of its income and
up new lettings or contracts but it can          This leaves the process open to novel          ways of achieving their social or      partly to create a buzz of active and engaging farm activities on its land,
also be used for the creative review or          proposals, and creates more potential          environmental objectives               with which to inspire public interest in food and farming. But establishing                   Step 4: Selecting
re-negotiation of existing arrangements.         for collaborative planning – coming up                                                a cluster of in-house businesses would have been complicated and
                                                 with ideas and solutions together.           Land entrepreneurs                       expensive. So the decision was made to invite in innovation through a
                                                                                                                                                                                                                                      a legal framework
What makes the                                                                                n Y
                                                                                                 oung farmers, with the               scheme called FarmStep.                                                                  Most of the required legal and business
approach different?                          n   D
                                                  eciding and agreeing the most                training and experience to set up          Camilla and Roly now run a sheep farm on the Trust’s estate. They                    structures exist already. This is about
There are already nearly 15,000 tenant           suitable form of agreement will be             a new farm business, but without       have 400 ewes and produce lamb which is sold through local farmers’                       using tried and tested tools to create
                                                                                                                                                                                                                                            novel outcomes
farmers in the UK, working on more than          the end point of the process rather            the land or capital                    markets. Roly says: “For us this is a lifelong ambition. The business is
a third of our agricultural land. The Land       than the starting point.                     n  xperienced farmworkers or land
                                                                                                E                                      ours, and the land is owned by the Trust. Setting up our sheep farm would
Partnerships approach builds on a long                                                          managers, who have decided             not have been possible if we had had to buy our own land, so this has
heritage of land tenure, from modern joint   Why is this useful?                                to take the step up into running       been an important opportunity for us.”                                                  Step 5: Thinking long-term
ventures and Farm Business Tenancies,        The promise of a Land Partnerships                 their own business, but who do                                                                                                   Being prepared for the inevitability
back to medieval common rights.              approach lies in the benefit it brings to          not have the capital to buy land                                                                                                    of change; creating options,
                                                                                              n  eople with a related business
                                                                                                P                                    both parties. Encouraging land-own-            improved risk management and new             optimising resources, and building
                                                                                                background, such as food retail      ers and land entrepreneurs to combine          ways of marketing, or it may simply         business relationships that will stand
Encouraging landowners and land entrepreneurs to                                                or horticulture, who are keen to     resources to create new land enterprises       involve the creation of a new business.
                                                                                                                                                                                                                                           the test of time
                                                                                                branch out into the business of      provides the owner with new ways to
combine resources to create new land enterprises                                                land-based production                diversify their operation. And it gives land   We think that opening up this space
provides the owner with new ways to diversify their                                           n  ommunities or groups of
                                                                                                C                                    entrepreneurs the chance to apply and          for creative entrepreneurship is          Potential land partners should use
                                                                                                consumers who wish to set up         develop their business skills without the      important. In a world of growing          the handbook as a stepping off point;
operation. And it gives land entrepreneurs the chance                                           or invest in a Community             prohibitive cost of land purchase.             needs and shrinking resources, we         to scope what is involved, to help
to apply and develop their business skills                                                      Supported farm which will
                                                                                                produce products on their behalf.    The outcomes might include better use
                                                                                                                                                                                    need to muster as many smart and
                                                                                                                                                                                    fresh ideas as we can to make best
                                                                                                                                                                                                                              explore options and to point towards
                                                                                                                                                                                                                              sources of more detailed and specific
without the prohibitive cost of land purchase.                                                                                       of assets, integration of enterprises,         use of the land. n                        information and advice.


04                                                                                                                                                                                                                                                                    05
The Land Partnerships Handbook




Step 1: Taking stock                                                                                                                                                                                            CASE STUDY

                                                                                                                                                                                                               Addressing risk on the
                                                                                                                                                                                                               Dartington Hall Estate
Scrutinising your own motivations,                                                                                                                                                                             in Devon
assets and requirements will be time                                                                                                                                                                           “For some years now, it has been our
well spent.                                                                                                                                                                                                    practice at Dartington Hall Estate to
                                                                                                                                                                                                               offer small parcels of land to rent for




W
                                                                                                                                                                                                               innovative or experimental uses to local
               hether you are the           3. Discuss. What do your family,              Land Partnerships                                                                                                    groups or individuals. Sound business
               landowner or the land        colleagues, land agent and other              are not restricted to                                                                                                planning is essential, as it is fair to say
                                                                                          farming. Enterprises
               entrepreneur, the Land       professional advisers think?                                                                                                                                       that the more innovative a proposal is,
                                                                                          at Dartington include
               Partnerships approach has                                                  the development of a
                                                                                                                                                                                                               the higher the risk to both parties is likely
to result in a viable and realistic         4. Balance clarity against being too          woodland products hub                                                                                                to be. The Estate accepts that some
business arrangement. The aim is to         prescriptive. It’s critical to be clear                                                                                                                            businesses will fail, but through our
generate value by bringing together         about what you are looking for, but you                                                                                                                            approach of encouraging a number of
complementary assets, skills and            should remain open about how you                                                                                                                                   different experimental enterprises, we
aspirations from both parties. The          might achieve your objectives. One of                                                                                                                              spread the risk and the failures are more
starting point for making this happen is    the benefits of Land Partnerships is                                                                                                                               than compensated for by businesses
to be very clear what your own assets,      that, by clubbing together with another                                                                                                                            which are successful.”
skills and aspirations are. By taking       business, you may discover unexpected
stock before starting to look for a land    solutions and opportunities.                                                                                                                                       John Channon
partner you will be able to:                                                                                                                                                                                   Land Use Manager
                                            Thinking about risk
n   C
     ommunicate what you have to offer,    Attitudes to risk, and perceptions of
    so that you can attract the most        risk, have a strong influence on decision    compliance or breadth of the customer
    appropriate partners                    making. In general it is natural for us to   base. Others will be external and less     Questions you might ask yourself
                                            perceive activities we are familiar with     controllable, such as input and
n   Draw up a focused set of search       as being safer than things that are new.     commodity costs, or the weather.                           Landowner                                           Land Entrepreneur
      criteria so that you can select the   But any business, whether long-              Some will be difficult to gauge, such
      best land partner for you and         established or an untried start-up, is       as those from novel enterprises,           Motivations    Is this about building up a farm business, or        Is this a stepping stone to something else, or
      your business                         exposed to risk. And in uncertain times      young entrepreneurs or untested plans.                    scaling back your commitment? Are you looking        do you want to settle down? Do you have a
                                            – as we face with land enterprise –          But that doesn’t mean they are not                        for someone to develop a particular business         precise vision for a type of farm or business?
n   I
     dentify clear outcomes and            taking a chance on the new might just        worth taking. The Land Partnerships                       opportunity, or are you open to suggestions?         Is this a way of life, a way to change the world,
    parameters against which to             pay off against holding fast to an old       approach encourages both parties to                       Is this part of a vision for the whole estate or a   or just a way of making a living? Are you
    evaluate potential partnerships         business model.                              examine their appetite for risk and to                    solution for one parcel of land? How hands-on        aiming for independence, or do you want a
                                                                                         plan for uncertainty proactively. The                     or hands-off do you want to be?                      close business partnership?
The process of taking stock can be          So it is important to make an                development of new businesses will
instructive and revealing. Our key          even-handed assessment of risk. Some         introduce new risks; but the opportunity   Assets         What land, buildings, and equipment might            What skills can you bring to the new
recommendations for getting the             risks will be familiar – internal to the     to diversify, integrate systems and                       you wish to make available? What other               business? Do they just relate to farming, or
most out of it are to:                      business or capable of being managed,        perhaps reduce off-farm inputs may                        business interests do you have which might           do they include marketing, communication,
                                            such as the diversity of income, legal       offset others. n                                          complement a new one? What markets can               retail or business development? Do you have
1. Structure your thinking. We find it                                                                                                             you give access to? What skills and experience       equipment or livestock? How much capital
useful to do this under three headings:                                                                                                            might you be willing to offer? Is there any          do you have access to? What’s your business
Motivations – what are you in this for?     It’s critical to be clear about what you are looking for,                                              infrastructure that you will need to develop or      idea? Are there any skills or plans you need to
Assets – what have you got to offer?                                                                                                               upgrade before you can offer up land?                develop before seeking a land partnership?
Requirements – what do you need?
                                            but you should remain open about how you might
                                            achieve your objectives. One of the benefits of Land                                    Requirements   Do you need the new business to provide a            Does this have to provide you with a living
2. Take time. Avoid simply plumping                                                                                                                particular service (straw, muck, energy…)?           wage? Do you need a house? How much
for the most obvious answers and            Partnerships is that, by clubbing together with another                                                Is there a financial benchmark you need to           land/property do you need to start? How
conclusions. The process of reviewing
your business situation might spark off
                                            business, you may discover unexpected solutions                                                        match? What absolute red lines do you have?
                                                                                                                                                   For example, these might relate to contractual
                                                                                                                                                                                                        much might you need further down the line?
                                                                                                                                                                                                        What infrastructure will you need? Are you
new ideas and perspectives.                 and opportunities.                                                                                     commitments, grant or tax pitfalls (see Legal        absolutely fixed on one business idea?
                                                                                                                                                   briefing on p17), or personal preferences.



06                                                                                                                                                                                                                                                         07
The Land Partnerships Handbook                                                                                                                                                                                                                                                                                      Online matchmaking
                                                                                                                                                                                                                                                                                                                    Making connections in person is
                                                                                                                                                                                                                                                                                                                    a good way of creating a credible
                                                                                                                                                                                                                                                                                                                    first impression, but the farming
                                                                                                                                                                                                                                                                                                                    community is making more and
                                                                                                                                                                                                                                                                                                                    more use of online forums,
                                                                                                                                                                                                                                                                                                                    discussions and classified ads for


Step 2: Finding
                                                                                                                                                                                                                                                                                                                    making business connections.
                                                                                                                                                                                                                                                                                                                        Landshare.net has developed
                                                                                                                                                                                                                                                                                                                    an online matchmaking service for




                                                                                                                                                                                                                                              © Ernest Cook Trust (www.ernestcooktrust.org.uk)/Alexander Caminada
                                                                                                                                                                                                                                                                                                                    people with land, and people

the right match                                                                                                                                                                                                                                                                                                     seeking land, to connect. Matches
                                                                                                                                                                                                                                                                                                                    span every scale from garden
                                                                                                                                                                                                                                                                                                                    veg patches to fully fledged
                                                                                                                                                                                                                                                                                                                    smallholdings, and now increasing
                                                                                                                                                                                                                                                                                                                    numbers of people are using it to
The right mix of land, people, skills and                                                                                                                                                                                                                                                                           identify business opportunities for
                                                                                                                                                                                                                                                                                                                    larger scale production such as:
aspirations forms the foundation of any                                                                                                                                                                                                                                                                             n  onverting surplus land into a
                                                                                                                                                                                                                                                                                                                      C
                                                                                                                                                                                                                                                                                                                      supply chain for local restaurants
land enterprise arrangement.                                                                                                                                                                                                                                                                                        n  ffering shares in the farm
                                                                                                                                                                                                                                                                                                                      O
                                                                                                                                                                                                                                                                                                                      business to the local community




T
                                                                                                                                                                                                                                                                                                                    n  etting up a new livestock
                                                                                                                                                                                                                                                                                                                      S
         he aim of this step, for both                 Examples might include firms of rural         Land Manager, Oliver                                                                                                                                                                                             business
                                                                                                     Dallyn, with tenant farmer,
         the landowner and the aspiring                surveyors, agricultural colleges, or
                                                                                                     Roger Giles-Austin of Calley
         land entrepreneur, is to make                 organisations such as Fresh Start.            Farm on the Ernest Cook                                                                                                                                                                                        CASE STUDY
         the most of their chances of                                                                Trust’s Hartwell Estate in
attracting the best and most compatible
land partner. For both parties this means
                                                   n   The Land Partnerships website
                                                         www.LandPartnerships.org gives
                                                                                                     Buckinghamshire.                                                                                                                                                                                               HerePigPig
presenting your skills and assets in the                 links to online sources of contacts                                                                                                                                                                                                                        Lee, Jason and John of HerePigPig
best light and to the right sort of people;              and information.                        n   Meet, at least once. The need for
                                                                                                                                                 typical, successful Land Partnerships          about the timing that is especially good,                                                                         met online, discussing a shared
understanding what others might                                                                      the land entrepreneur to come out             arrangement.                                   or perhaps not so good?                                                                                           passion for pigs. Within a year they
be looking for and, ultimately, making a           2. Choosing                                       to the land to meet the landowner is                                                                                                                                                                           had found a willing landowner
good choice about who to work with. In             Ideally both landowners and land                  obvious. We also find that visits in      n   Use a checklist and think through        n   Be clear about your needs and goals                                                                             to rent them some land and
practical terms this involves two things:          entrepreneurs will be in a position to            return by the landowner, in the other           these areas:                                   and avoid wishful thinking. If you have                                                                         established a four-acre piggery.
                                                   compare several options before making             direction, can create revealing and             Practicalities – could it work?                a nagging concern, flush it out and                                                                             They now rear an ever-growing
1. Putting the word out                            a choice. Our advice is to be both                different conversations. They also help         Personalities – will you get on?               address it now. Whatever the                                                                                    range of rare breeds which they
This is something to be strategic about.           methodical and to use your instincts:             emphasise the two-way nature of a               Circumstances – is there something             outcome, it’s better to know. n                                                                                 have started to sell through their
Advertising can be an expensive                                                                                                                                                                                                                                                                                     Own a Pig scheme.
business and it is important to
balance the need to get exposure to                    Top 10 things that landowners are looking for                                               Top 10 things that land entrepreneurs are looking for
lots of people against selectively getting
in touch with the best people, with the                1.  ealistic business ideas – the landowner has a financial interest in the
                                                           R                                                                                       1.  he right infrastructure – the basics; can they physically run their business
                                                                                                                                                       T
best credentials. The first and potentially                business doing well, so drive and enthusiasm has to be backed up with a                     from the property?
most effective avenues are likely to be:                   robust business case                                                                    2.  ccess to markets – is there passing trade? Are there established routes to
                                                                                                                                                       A
                                                       2. Professionalism – they need to be confident that compliance issues,                         market? Promising leads or favourable local demographics?
n   Personal and professional networks.                  contractual commitments and day-to-day business will be managed as a                    3.  fair deal – they might be betting their future on this, so a solid and
                                                                                                                                                       A
      It’s quite likely that you, a colleague or           matter of course and without fuss                                                           transparent deal will be important; more attractive than a bargain with the
      a local agent know someone, or know              3. Commitment – they want good people who will stick around; because                           risk of insecurity or unexpected costs
      someone who knows someone. This                      it’s essential for continuity, and because a high turnover of tenants is                4.  pace to develop – in terms of physical space, business growth and scope
                                                                                                                                                       S
      approach can give you access to                      expensive, time consuming and risky                                                         – will they have the freedom to adapt and grow as they go along?                                                                                             “We’re delighted to see new farm
      recommendations and intelligence at              4.  ractical proficiency – is critical for the day-to-day running of any
                                                           P                                                                                       5.  pportunities for collaboration – it may be marketing, logistics, ma-
                                                                                                                                                       O                                                                                                                                                            businesses emerging through our
      little cost. But unless it generates some            land-based business and will be seen as an asset to have around                             chinery. The existence of complementary enterprises, open to working                                                                                         land listings service. By working with
      attractive options, it makes sense to            5.  rive and confidence – to see the plan through
                                                           D                                                                                           together, can be attractive to a start-up which has yet to build up its capacity                                                                             Land Partnerships to help create
      open up the field and shop around:               6.  positive mind-set – making a living from the land can be hard and even
                                                           A                                                                                       6. Stability – they will need to put their all into their new business, so they                                                                                 even more successful matches,
                                                           the best business relationships have frustrations, so finding people who                    need to feel confident that circumstances are fairly stable                                                                                                  we look forward to seeing more
n   The press. This would most likely                    are upbeat has real value                                                               7. Experience – some will value the advice and perspectives of an                                                                                               people finding new ways into food
      involve a small-ad in the farming press          7.  sound financial position - they need to be confident that start-up costs
                                                           A                                                                                           experienced farmer or other established businesses                                                                                                           production and keeping livestock.”
      or in a local newspaper. Alternatively,              can be met, and that the business has the creditworthiness to invest and                8. Encouragement – this support is especially welcome if it is both optimistic
      Land Partnership opportunities can and               grow. Evidence of access to capital will look good                                          and emboldening                                                                                                                                              Hugh Fearnley-Whittingstall,
      have been promoted to the media as               8.  lear communication – is important in all working relationships
                                                           C                                                                                       9.  can-do approach to problem-solving – problems are bound to arise and
                                                                                                                                                       A                                                                                                                                                            Landshare.net
      news stories in themselves.                      9.  hared values – land goes deep and while the new enterprise needn’t be
                                                           S                                                                                           many day-to-day issues are impossible to legislate for. The practical
                                                           exactly what the landowner would do, it should at least fit with their ethos                capacity to react, solve, move on is priceless                                                                                                               Access the matchmaking service
n   Brokers. There is a wide range of                10.  omebody they get on with – farm communities often involve working
                                                             S                                                                                     10.  larity and consistency – is important to both parties. It saves time and
                                                                                                                                                         C                                                                                                                                                          at the Land Partnerships website
      professional and voluntary organisations               and living in close proximity. Finding people who fit in is of real value.                  builds trust.                                                                                                                                              www.LandPartnerships.org
      who may know of potential partners.


08                                                                                                                                                                                                                                                                                                                                                       09
The Land Partnerships Handbook                                                                                                                                                                                                               The Land Partnerships Handbook
                                                                                                                                                                                         Landowners’ interests
                                                                                                                                                                                         might include
                                                                                                                                                                                         n I
                                                                                                                                                                                            ncome generation
                                                                                                                                                                                         n G
                                                                                                                                                                                            etting buildings used and maintained
                                                                                                                                                                                         n  upporting the local community
                                                                                                                                                                                           S
                                                                                                                                                                                         n  ncouraging young business talent
                                                                                                                                                                                           E


Step 3: Creating a
                                                                                                                                                                                         n  aintaining/enhancing their reputation
                                                                                                                                                                                           M
                                                                                                                                                                                         n  uilding support for future development
                                                                                                                                                                                           B
                                                                                                                                                                                         n  reation of complementary enterprises
                                                                                                                                                                                           C
                                                                                                                                                                                         n  dding value to existing enterprises
                                                                                                                                                                                           A

balanced agreement                                                                                                                                                                       n  emonstrating good practice
                                                                                                                                                                                           D
                                                                                                                                                                                         n  nhancing the environment
                                                                                                                                                                                           E
                                                                                                                                                                                         n  educing their carbon footprint
                                                                                                                                                                                           R
                                                                                                                                                                                         n  ncreasing local business resilience
                                                                                                                                                                                           I

Once landowners and entrepreneurs have found each                                                                                                                                        Entrepreneurs’ interests
                                                                                                                                                                                         might include
other they need to define a relationship that will last.                                                                                                                                 n M
                                                                                                                                                                                            aking a living




A
                                                                                                                                                                                         n R
                                                                                                                                                                                            ealising a dream
            new land enterprise involves         and is a crucial step towards building trust    resentments and be prone to disputes                                                    n  emaining in a locality
                                                                                                                                                                                           R
            a significant – and largely          and developing the insight needed to form       or early breakdown. It is fine for both                                                 n  ursuing a passion
                                                                                                                                                                                           P
            irretrievable – investment of        strong relationships.                           landowner and entrepreneur to hold on                                                   n  aking a brilliant business idea reality
                                                                                                                                                                                           M
            time, energy, money and                                                              passionately to their interests but positive                                            n  aking use of their specialist skills
                                                                                                                                                                                           M
goodwill. So the land entrepreneur will          To enable creativity, at this stage it is       relationships are about striking the right                                              n  eveloping new business skills
                                                                                                                                                                                           D
want to avoid the prospect of uprooting          important to keep options open and not          balance and being open minded about the                                                 n  ontributing to their community
                                                                                                                                                                                           C
their business, and the landowner will           become too focussed on a particular             best way to meet respective interests.                                                  n  ontinuing a family business
                                                                                                                                                                                           C
want to avoid having a high turnover of          outcome or predetermined solutions.             Enlightened professional advisers or                                                    n  stablishing a family enterprise for
                                                                                                                                                                                           E
lettings, empty properties or conflicts of       The better the understanding of each            agents working to a suitable brief can                                                    younger generations
interest; all of which take up resources,        other’s needs the more imaginative the          facilitate the whole process.                                                           n  orking alongside complementary
                                                                                                                                                                                           W
and can have an impact on local relations.       exploration of ways to meet them.                                                                                                         businesses
                                                                                                 In shaping the balance of the partnership
By this stage both parties will have a           This requires a transparent and flexible        a key consideration will be the degree of
clear idea of their own interests and            approach and a willingness to address           risk each party feels able to take. This will
objectives. Now, a crucial ingredient of the     issues and opportunities together, side         vary from relationship to relationship and
Land Partnerships approach is to develop         by side rather than in opposition across a      will depend on the experience, skills and
a genuine understanding of, and respect          negotiating table. To create really positive    confidence of each party as well as their
for, each other’s interests. This will help to   relationships it is in both party’s interests   personal motivations and resources.
spot synergies and potential conflicts early     to help solve the other’s problems and to
on so they can be built on or managed            look for mutual gains. Some things that         Typically, tenancy agreements are
constructively as needed. It will also help      might be of low cost to one might be of         drawn up by the owner or their agent
avoid misunderstandings that often result        high value to the other. Identifying such       and understandably tend to favour their
from preconceived ideas and ready-made           opportunities can be liberating.                particular interests. A Land Partnerships
assumptions. This is a two-way process                                                           approach encourages a more flexible
                                                 Successful Land Partnerships                    use of agreements, tailoring contractual
                                                 arrangements will not be founded on hard        responsibilities to suit individual
  Considerations in                              bargaining or one party getting a good deal     circumstances and the varying levels of
  defining the partnership                       at the other’s expense. One-sided               control required by each party. n
                                                 agreements will be weak, will harbour
  n W
     hat land and buildings are
    involved?
  n  ow long does the agreement
    H
                                                 “The most important aspect of the relationship
    need to be?                                  between a landlord and tenant is that it works for both                                                                                            The Country, Land  Business Association (CLA), which represents
  n  ho provides capital?
    W
  n  hat services are available?
    W                                            parties: this will involve trust, understanding, and a                                                                                             the landowners and managers responsible for around half of the rural
                                                                                                                                                 ©National Trust Images/ Penny Tweedie




  n  hat help and support might
    W
    the business need?
                                                 business arrangement that is mutually acceptable and                                                                                    land in England and Wales, welcomes this document as a valuable contribution
  n  ow much control does the
    H                                            which will last. Obtaining the highest possible rent is                                                                                 to the debate. It provides sound advice on a fresh approach to what is, for many
    owner want to retain?
  n  hat is the basis of payment?
    W                                            never the only factor, nor is it advisable to be too rigid;                                                                             CLA members, a core part of their businesses. We agree that effort applied to
  n  ow should payments be
    H                                            flexibility and sensible compromise are often the                                                                                       defining the parameters for a new venture is likely to be very worthwhile. If this
    reviewed?
  n  hat degree of risk is each
    W                                            hallmarks of a truly successful arrangement.”                                                                                           handbook helps people secure a more diverse and sustainable future for their
    party prepared to take?
                                                 Nicholas Ford Director and Agent for the Ernest Cook Trust                                                                              land and those who earn their living from it, it will have been a big success.

10                                                                                                                                                                                       Oliver Harwood, Chief Rural Surveyor, CLA                                            11
The Land Partnerships Handbook                                                                                                                                                                                                                The Land Partnerships Handbook




Step 4: Selecting                                                                                                                                                                                         own separate business. Typically, the
                                                                                                                                                                                                          owner will provide the land, buildings
                                                                                                                                                                                                          and fixed equipment while the farmer
                                                                                                                                                                                                                                                       5 Conventional Farm Business
                                                                                                                                                                                                                                                      Tenancies (FBTs) are the most
                                                                                                                                                                                                                                                      common model for new lettings of

a legal framework                                                                                                                                                                                         provides labour, management expertise
                                                                                                                                                                                                          and mobile machinery and equipment.
                                                                                                                                                                                                          Where livestock are involved they may
                                                                                                                                                                                                                                                      land. The owner is not directly involved
                                                                                                                                                                                                                                                      in the farm business and simply offers
                                                                                                                                                                                                                                                      land and/or buildings in return for an
                                                                                                                                                                                                          be shared, with both parties owning         agreed rent. The rent is typically based
                                                                                                                                                                                                          an agreed proportion of each animal or      on the market value of the holding and
Practicalities and terms defined, it’s time                                                  When discussing legal frameworks,
                                                                                             the clearer the brief, the more cost
                                                                                                                                                                                                          they may be provided entirely by one
                                                                                                                                                                                                          party. Input costs are shared in agreed
                                                                                                                                                                                                                                                      is reviewed every three years. As such
                                                                                                                                                                                                                                                      it does not reflect annual fluctuation of
to agree the right legal structure.                                                          effective the legal process will be.
                                                                                                                                                                     ©National Trust Images/Joe Cornish
                                                                                                                                                                                                          proportions and each party owns a
                                                                                                                                                                                                          pre-determined share of the produce.
                                                                                                                                                                                                                                                      farm business returns, which means
                                                                                                                                                                                                                                                      that the tenant can carry a high level




O
                                                                                                                                                                                                                                                      of risk. FBTs are, however, much more
          nce the landowner and land          save money: the clearer the brief, the       in farming but don’t want to carry out                      somewhere between a traditional                     4 Licences are routinely used              flexible than their Agricultural Holdings
          entrepreneur have thoroughly        more cost effective the legal process        day-to-day operations. Typically the                        partnership and a company. While the               to let grazing rights on a short-term,      Act predecessors and landlord and
          defined their business              will be – a view endorsed on page 17         farmer will run the business and make                       members of an LLP may effectively                  often seasonal, basis. Formal               tenant have much greater freedom to
          relationship, they are in a         by Blake Lapthorn in their legal briefing.   key decisions but a contractor will carry                   operate as partners, many of the                   occupation of the land, for tax, single     agree terms which suit their particular
strong position to start thinking about                                                    out the practical farming operations as                     administrative requirements of an                  farm payment and cross compliance           relationship. There is great scope to
appropriate legal frameworks with             The spectrum of legal options                agent for the farmer. The farmer cannot                     LLP mirror those for a company, for                purposes, remains with the landowner.       use FBTs imaginatively to replicate the
which to formalise their agreement.           Various types of legal agreement are         seek a guaranteed income under such                         example, having to file accounts at                Licences can be useful for the land         benefits of other types of agreement in
                                              available, giving different degrees of       an arrangement as, for tax purposes he/                     Companies House. The attraction of                 entrepreneur, often as a supplement         a more familiar form.
In broad terms, the legal options             control to the landowner and land            she must be seen to be taking financial                     an LLP is that an individual partner’s             to other land held under longer term
exist along a spectrum of control:            entrepreneur. At one extreme, the            risk. They will also retain responsibility                  liability may be limited in a way that is          agreements, for instance for grazing,        6 Long Term Lets. Owners who are
from landowners retaining full control        land would be farmed in-hand giving          for legal and regulatory compliance.                        not the case in a traditional partnership.         forage-making, or to harvest a specialist   content to hand over a high degree of
at one end, to land entrepreneurs taking      the owner total command over                                                                             The relationship between partners may              crop. For the landowner they can offer      control of their land but do not want
progressively more control towards            management and business decisions,            2 Farming Partnerships can be used                         be regulated by a partner’s agreement,             a means to graze pasture without            to part with it completely can consider
the other end, as illustrated below.          performing most of the farming               to enable an owner to run a farming                         and between company shareholders by                the need to run a livestock enterprise,     long term lets. A FBT or a business
One effective way of homing in on the         operations directly and carrying the full    operation with others where they are                        a shareholder’s agreement.                         or to introduce new rotational options      letting could suit, depending on the
sort of agreement that might work for         financial risk. At the other, the owner      all business partners. These are often                                                                         into an arable system, such as              type of property. n
you is to locate where you think the          might sell the land, handing it over to      used to involve family members and                          Other models that follow a corporate               grass/clover leys.
terms of your business relationship sit       someone else. Between these two lie          can be complex legally and in terms of                      or similar structure exist and a number
on this spectrum.                             a number of options that might suit          taxation. They need to be very carefully                    of these are referred to under in our
                                              different circumstances:                     set up and managed to avoid problems                        examples overleaf.                                 ”The TFA seeks to promote the landlord/tenant
If you can get this far before briefing                                                    on the death or retirement of a partner.
your lawyers, then you are more likely        1 Contract Farming is a model often                                                                       3 Share Farming is a way of                       system in agriculture but it is absolutely right that
to get a legal framework which serves         used by owners or agricultural tenants       A limited liability partnership (LLP) is                    enabling two parties to farm the same              landowners and entrepreneurs engage to ensure that
your purposes. You are also likely to         who want to retain their involvement         an alternative legal entity that sits                       land jointly with each running their
                                                                                                                                                                                                          the legal arrangements they use to cement their
                                                                                                                                                                                                          ongoing relationships are in keeping with their shared
The spectrum of legal options available for farm-based Land Partnerships arranged
according to the apportionment of control between the landowner and land entrepreneur                                                                                                                     vision and objectives. Falling into the wrong type of
                                                                                                                                                                                                          legal structure for the wrong reasons will always be
        Greater                                                                                                                                                              Greater control
     control to the
                            Contract
                                                   Partnerships
                                                                                Share
                                                                                                      Licences
                                                                                                                           Conventional              Long                      to the land                a recipe for frustration, conflict and failure. When
      landowner             farming                                            farming                                      tenancies              term lets                  entrepreneur
                                                                                                                                                                                                          drafting a Farm Business Tenancy, for example, it is
                                                                                                                                                                                                          tempting for the professionals to leap towards a
                              1                        2                        3                       4                        5                   6
       Land is                                                                                                                                                                   Freehold
       farmed                                                                                                                                                                     is sold                 standard format when a bespoke agreement based on
       in-hand                                                                                                                                                                       on
                                                                                                                                                                                                          a thoroughly thought through Heads of Terms would be
     The landowner
      exercises full
                               The farm
                           business is run
                                                    Arrangements
                                                    where separate
                                                                               The parties
                                                                           remain as separate
                                                                                                     The landowner
                                                                                                       retains close
                                                                                                                            The main use for
                                                                                                                             Farm Business
                                                                                                                                                  A form of lease
                                                                                                                                                 usually achieved
                                                                                                                                                                               A complete
                                                                                                                                                                               disposal of
                                                                                                                                                                                                          more appropriate. This handbook provides the parties
      management          by the landowner,          parties come            businesses, but             control of        Tenancies. Though     through a FBT or           interests, though             with a good framework to assess the options available
         control             but practical        together to operate          collaborate            the land, with        FBTs offer a wide    business letting,         convenants can be
                           operations are          a single business          operationally          specific rights        range of levels of    but with longer           applied to restrict           to achieve sustainable outcomes.”
                           contracted out                                                            being granted            engagement               terms                    future use
                                                                                                        on licence
                                                                                                                                                                                                          George Dunn Chief Executive, Tenant Farmers Association

12                                                                                                                                                                                                                                                                                          13
Land Partnership Handbook
Land Partnership Handbook
Land Partnership Handbook
Land Partnership Handbook

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Land Partnership Handbook

  • 1. The Land Partnerships Handbook A new approach - using land to unlock business innovation
  • 2. The Land Partnerships Handbook The Land Partnerships Handbook The Land Partnerships Handbook A new approach, using land to unlock business innovation Contents Foreword Land is our most precious resource. Land supplies our food, water and energy. It supplies the raw materials ways of thinking about old problems, new opportunities for creating sustainable businesses. And to think about the long for countless rural businesses and so term as well as our immediate needs. 04 What is the Land Partnerships Approach? supports the local economy. It offers landscapes of outstanding beauty This handbook sets out practical and 06 Step 1 Taking stock and unforgettable experiences. It is a constructive ways to build and strengthen haven for nature. the relationships that will make this 08 Step 2 Finding the right match happen. It aims to unlock the potential But land is also a scarce resource of land and of budding entrepreneurs, to Dame Fiona Reynolds DBE and one under increasing pressure from encourage us to explore new forms of 10 Step 3 Creating a balanced agreement Director-General the demands of a growing population. land tenure – and to use existing models National Trust We need smart land management more imaginatively. It is both practical 12 Step 4 Selecting a legal framework that balances social, environmental and guide and thought provoker. Above all, it economic needs – now and in the future. is far sighted in seeking to address one of 18 Step 5 Thinking long-term 15 That demands a new approach. This Land Partnerships Handbook sets out the biggest challenges facing us all. that approach. Ultimately our success in managing our CASE STUDIES 16 Good land management depends on partnership – between landlords and land will be judged by future generations. Our responsibility is to do everything we can to ensure that we hand on land that 05 FarmStep project in Oxfordshire tenants, producers and consumers, meets their needs as well as it has met owners and communities. To manage our our own. This will be not be a simple 07 Dartington Hall Estate land in a balanced and sustainable way, task. But by working as partners to meet we need to harness the enthusiasm and social, environmental and economic 09 HerePigPig creativity of all those groups, working needs, now and for the long term future, 15 FutureFarms together. We need fresh ideas, new we stand a chance of doing that. 16 Clinton Devon Estate 19 The Story Acknowledgements 19 Why this is My long standing concern has been how we maintain a diverse This issue was recognised by representatives from across the The Land Partnerships Handbook is itself the product of strong needed now and thriving farming industry for the future. It is now clear that we are industry at the Fresh Start National Farming Ladder Seminar in 2011. partnership. The project was conceived by LandShare CIC and the missing a crucial factor in ensuring Now this timely handbook has Dartington Hall Trust. The handbook was written by Tom Curtis of this as we go forward. This is the grasped the challenge. It is a major LandShare CIC and David Riddle of LandWise Rural Resource ability for ambitious and innovative step forward; without preaching Management, with legal advice from Mark Charter of Blake Lapthorn new farmers to gain a foothold and radical change it points to how a Solicitors. Alison Rickett of Fresh Start coordinated the production of the get on up the farming ladder. fresh, collaborative approach between document, and the National Trust helped with print and production. Heidi landowners and ‘land entrepreneurs’ Proven of Landshare.net organised web resources. Rachel Harries of the There are many reasons for this, can unlock new potential. Soil Association, James Copeman of James Copeman Co and John Lord Donald Curry but key is the sharp decline in Channon of Dartington gave active support through the project steering of Kirkharle medium size holdings, from 32,000 I urge you to read on. The partnership group. Funding was very kindly provided by The Ernest Cook Trust, Holly KB CBE FRAgS to 18,000 in the past 20 years. This behind this handbook demonstrates Hill Trust, Dartington Hall Trust, and Blake Lapthorn Solicitors. We are also means the barriers to entry are high, how we as an industry can work grateful for all the case studies and endorsements other organisations and the opportunities limited, and we are together to capture the talent and businesses have contributed throughout the document. All contact details in danger of having a closed shop. passion of our future farmers. can be found on www.LandPartnerships.org 02 03
  • 3. The Land Partnerships Handbook What is the Land Our approach This handbook is structured around a Partnerships approach? five-step process, which is designed to address both the technical and the relationship-building aspects of creating a strong business to business arrangement. Each step emphasises a critical element of the approach, as Building on the long heritage of land Who might be interested? described in the diagram below. tenure, the emphasis is on creating Landowners Step 1: Taking stock sound business relationships. n L ate career farmers, thinking about succession, planning to Making a clear assessment of the assets you have at your disposal, and what you would like to achieve T wind down from some of the with them his handbook describes a new The conventional, and perfectly practical aspects of running a approach to help landowners legitimate, way to let land is for a farm, or to pass on experience to parcel out land and buildings on landowner to advertise a tenancy a new generation which ‘land entrepreneurs’ can opportunity with a ready-made draft n ew landowners, who want N establish new, independent businesses. agreement. Prospective tenants compete to see their land used practically CASE STUDY Step 2: Finding The approach places strong emphasis on for selection through a tendering process. and gainfully, but who are not the right match the process of forming and maintaining sound business-to-business relationships. The Land Partnerships approach will tend to differ in terms of ethos and process: in a position to farm the land themselves Camilla and Roly, and the Getting the right combination of land, n ctive farmers, with land, A FarmStep project in Oxfordshire people, skills, and objectives Legal agreements are an important n T he ethos of Land Partnerships is who wish to diversify their part of this process but they are seen essentially reciprocal, with both parties business without the risks and Camilla and Roly both grew up on farms, and both have had successful as a follow-on to the formulation of a taking the initiative to find each other complexities involved with agricultural careers working for FWAG and LEAF. Their dream was to set good business deal. We show how you and to shape the nature of the establishing and running several up their own sheep farm – something to which they could bring significant Step 3: Creating a can use a spectrum of legal models to business deal itself. The result is likely businesses at once practical and people skills, and a thorough knowledge of the sector. balanced agreement create effective Land Partnerships, to be more balanced, and more stable. n state owners or managers who E Crucially, they also had an upbeat attitude and lots of energy. The only according to the nature and needs of have identified a gap in their thing they were lacking was land. Working out how to share the risks and the businesses involved. n T he details of what is on offer from the estate system The Earth Trust is a land owning charity with 1,500 hectares of mixed rewards of new land enterprises landowner and what is expected from n and owning trusts or charities L arable and grazing land, south of Oxford. The Trust was keen to diversify The approach is primarily aimed at setting the land entrepreneur will be less fixed. wishing to find cost-effective its farm business holding, partly to broaden the base of its income and up new lettings or contracts but it can This leaves the process open to novel ways of achieving their social or partly to create a buzz of active and engaging farm activities on its land, also be used for the creative review or proposals, and creates more potential environmental objectives with which to inspire public interest in food and farming. But establishing Step 4: Selecting re-negotiation of existing arrangements. for collaborative planning – coming up a cluster of in-house businesses would have been complicated and with ideas and solutions together. Land entrepreneurs expensive. So the decision was made to invite in innovation through a a legal framework What makes the n Y oung farmers, with the scheme called FarmStep. Most of the required legal and business approach different? n D eciding and agreeing the most training and experience to set up Camilla and Roly now run a sheep farm on the Trust’s estate. They structures exist already. This is about There are already nearly 15,000 tenant suitable form of agreement will be a new farm business, but without have 400 ewes and produce lamb which is sold through local farmers’ using tried and tested tools to create novel outcomes farmers in the UK, working on more than the end point of the process rather the land or capital markets. Roly says: “For us this is a lifelong ambition. The business is a third of our agricultural land. The Land than the starting point. n xperienced farmworkers or land E ours, and the land is owned by the Trust. Setting up our sheep farm would Partnerships approach builds on a long managers, who have decided not have been possible if we had had to buy our own land, so this has heritage of land tenure, from modern joint Why is this useful? to take the step up into running been an important opportunity for us.” Step 5: Thinking long-term ventures and Farm Business Tenancies, The promise of a Land Partnerships their own business, but who do Being prepared for the inevitability back to medieval common rights. approach lies in the benefit it brings to not have the capital to buy land of change; creating options, n eople with a related business P both parties. Encouraging land-own- improved risk management and new optimising resources, and building background, such as food retail ers and land entrepreneurs to combine ways of marketing, or it may simply business relationships that will stand Encouraging landowners and land entrepreneurs to or horticulture, who are keen to resources to create new land enterprises involve the creation of a new business. the test of time branch out into the business of provides the owner with new ways to combine resources to create new land enterprises land-based production diversify their operation. And it gives land We think that opening up this space provides the owner with new ways to diversify their n ommunities or groups of C entrepreneurs the chance to apply and for creative entrepreneurship is Potential land partners should use consumers who wish to set up develop their business skills without the important. In a world of growing the handbook as a stepping off point; operation. And it gives land entrepreneurs the chance or invest in a Community prohibitive cost of land purchase. needs and shrinking resources, we to scope what is involved, to help to apply and develop their business skills Supported farm which will produce products on their behalf. The outcomes might include better use need to muster as many smart and fresh ideas as we can to make best explore options and to point towards sources of more detailed and specific without the prohibitive cost of land purchase. of assets, integration of enterprises, use of the land. n information and advice. 04 05
  • 4. The Land Partnerships Handbook Step 1: Taking stock CASE STUDY Addressing risk on the Dartington Hall Estate Scrutinising your own motivations, in Devon assets and requirements will be time “For some years now, it has been our well spent. practice at Dartington Hall Estate to offer small parcels of land to rent for W innovative or experimental uses to local hether you are the 3. Discuss. What do your family, Land Partnerships groups or individuals. Sound business landowner or the land colleagues, land agent and other are not restricted to planning is essential, as it is fair to say farming. Enterprises entrepreneur, the Land professional advisers think? that the more innovative a proposal is, at Dartington include Partnerships approach has the development of a the higher the risk to both parties is likely to result in a viable and realistic 4. Balance clarity against being too woodland products hub to be. The Estate accepts that some business arrangement. The aim is to prescriptive. It’s critical to be clear businesses will fail, but through our generate value by bringing together about what you are looking for, but you approach of encouraging a number of complementary assets, skills and should remain open about how you different experimental enterprises, we aspirations from both parties. The might achieve your objectives. One of spread the risk and the failures are more starting point for making this happen is the benefits of Land Partnerships is than compensated for by businesses to be very clear what your own assets, that, by clubbing together with another which are successful.” skills and aspirations are. By taking business, you may discover unexpected stock before starting to look for a land solutions and opportunities. John Channon partner you will be able to: Land Use Manager Thinking about risk n C ommunicate what you have to offer, Attitudes to risk, and perceptions of so that you can attract the most risk, have a strong influence on decision compliance or breadth of the customer appropriate partners making. In general it is natural for us to base. Others will be external and less Questions you might ask yourself perceive activities we are familiar with controllable, such as input and n Draw up a focused set of search as being safer than things that are new. commodity costs, or the weather. Landowner Land Entrepreneur criteria so that you can select the But any business, whether long- Some will be difficult to gauge, such best land partner for you and established or an untried start-up, is as those from novel enterprises, Motivations Is this about building up a farm business, or Is this a stepping stone to something else, or your business exposed to risk. And in uncertain times young entrepreneurs or untested plans. scaling back your commitment? Are you looking do you want to settle down? Do you have a – as we face with land enterprise – But that doesn’t mean they are not for someone to develop a particular business precise vision for a type of farm or business? n I dentify clear outcomes and taking a chance on the new might just worth taking. The Land Partnerships opportunity, or are you open to suggestions? Is this a way of life, a way to change the world, parameters against which to pay off against holding fast to an old approach encourages both parties to Is this part of a vision for the whole estate or a or just a way of making a living? Are you evaluate potential partnerships business model. examine their appetite for risk and to solution for one parcel of land? How hands-on aiming for independence, or do you want a plan for uncertainty proactively. The or hands-off do you want to be? close business partnership? The process of taking stock can be So it is important to make an development of new businesses will instructive and revealing. Our key even-handed assessment of risk. Some introduce new risks; but the opportunity Assets What land, buildings, and equipment might What skills can you bring to the new recommendations for getting the risks will be familiar – internal to the to diversify, integrate systems and you wish to make available? What other business? Do they just relate to farming, or most out of it are to: business or capable of being managed, perhaps reduce off-farm inputs may business interests do you have which might do they include marketing, communication, such as the diversity of income, legal offset others. n complement a new one? What markets can retail or business development? Do you have 1. Structure your thinking. We find it you give access to? What skills and experience equipment or livestock? How much capital useful to do this under three headings: might you be willing to offer? Is there any do you have access to? What’s your business Motivations – what are you in this for? It’s critical to be clear about what you are looking for, infrastructure that you will need to develop or idea? Are there any skills or plans you need to Assets – what have you got to offer? upgrade before you can offer up land? develop before seeking a land partnership? Requirements – what do you need? but you should remain open about how you might achieve your objectives. One of the benefits of Land Requirements Do you need the new business to provide a Does this have to provide you with a living 2. Take time. Avoid simply plumping particular service (straw, muck, energy…)? wage? Do you need a house? How much for the most obvious answers and Partnerships is that, by clubbing together with another Is there a financial benchmark you need to land/property do you need to start? How conclusions. The process of reviewing your business situation might spark off business, you may discover unexpected solutions match? What absolute red lines do you have? For example, these might relate to contractual much might you need further down the line? What infrastructure will you need? Are you new ideas and perspectives. and opportunities. commitments, grant or tax pitfalls (see Legal absolutely fixed on one business idea? briefing on p17), or personal preferences. 06 07
  • 5. The Land Partnerships Handbook Online matchmaking Making connections in person is a good way of creating a credible first impression, but the farming community is making more and more use of online forums, discussions and classified ads for Step 2: Finding making business connections. Landshare.net has developed an online matchmaking service for © Ernest Cook Trust (www.ernestcooktrust.org.uk)/Alexander Caminada people with land, and people the right match seeking land, to connect. Matches span every scale from garden veg patches to fully fledged smallholdings, and now increasing numbers of people are using it to The right mix of land, people, skills and identify business opportunities for larger scale production such as: aspirations forms the foundation of any n onverting surplus land into a C supply chain for local restaurants land enterprise arrangement. n ffering shares in the farm O business to the local community T n etting up a new livestock S he aim of this step, for both Examples might include firms of rural Land Manager, Oliver business Dallyn, with tenant farmer, the landowner and the aspiring surveyors, agricultural colleges, or Roger Giles-Austin of Calley land entrepreneur, is to make organisations such as Fresh Start. Farm on the Ernest Cook CASE STUDY the most of their chances of Trust’s Hartwell Estate in attracting the best and most compatible land partner. For both parties this means n The Land Partnerships website www.LandPartnerships.org gives Buckinghamshire. HerePigPig presenting your skills and assets in the links to online sources of contacts Lee, Jason and John of HerePigPig best light and to the right sort of people; and information. n Meet, at least once. The need for typical, successful Land Partnerships about the timing that is especially good, met online, discussing a shared understanding what others might the land entrepreneur to come out arrangement. or perhaps not so good? passion for pigs. Within a year they be looking for and, ultimately, making a 2. Choosing to the land to meet the landowner is had found a willing landowner good choice about who to work with. In Ideally both landowners and land obvious. We also find that visits in n Use a checklist and think through n Be clear about your needs and goals to rent them some land and practical terms this involves two things: entrepreneurs will be in a position to return by the landowner, in the other these areas: and avoid wishful thinking. If you have established a four-acre piggery. compare several options before making direction, can create revealing and Practicalities – could it work? a nagging concern, flush it out and They now rear an ever-growing 1. Putting the word out a choice. Our advice is to be both different conversations. They also help Personalities – will you get on? address it now. Whatever the range of rare breeds which they This is something to be strategic about. methodical and to use your instincts: emphasise the two-way nature of a Circumstances – is there something outcome, it’s better to know. n have started to sell through their Advertising can be an expensive Own a Pig scheme. business and it is important to balance the need to get exposure to Top 10 things that landowners are looking for Top 10 things that land entrepreneurs are looking for lots of people against selectively getting in touch with the best people, with the 1. ealistic business ideas – the landowner has a financial interest in the R 1. he right infrastructure – the basics; can they physically run their business T best credentials. The first and potentially business doing well, so drive and enthusiasm has to be backed up with a from the property? most effective avenues are likely to be: robust business case 2. ccess to markets – is there passing trade? Are there established routes to A 2. Professionalism – they need to be confident that compliance issues, market? Promising leads or favourable local demographics? n Personal and professional networks. contractual commitments and day-to-day business will be managed as a 3. fair deal – they might be betting their future on this, so a solid and A It’s quite likely that you, a colleague or matter of course and without fuss transparent deal will be important; more attractive than a bargain with the a local agent know someone, or know 3. Commitment – they want good people who will stick around; because risk of insecurity or unexpected costs someone who knows someone. This it’s essential for continuity, and because a high turnover of tenants is 4. pace to develop – in terms of physical space, business growth and scope S approach can give you access to expensive, time consuming and risky – will they have the freedom to adapt and grow as they go along? “We’re delighted to see new farm recommendations and intelligence at 4. ractical proficiency – is critical for the day-to-day running of any P 5. pportunities for collaboration – it may be marketing, logistics, ma- O businesses emerging through our little cost. But unless it generates some land-based business and will be seen as an asset to have around chinery. The existence of complementary enterprises, open to working land listings service. By working with attractive options, it makes sense to 5. rive and confidence – to see the plan through D together, can be attractive to a start-up which has yet to build up its capacity Land Partnerships to help create open up the field and shop around: 6. positive mind-set – making a living from the land can be hard and even A 6. Stability – they will need to put their all into their new business, so they even more successful matches, the best business relationships have frustrations, so finding people who need to feel confident that circumstances are fairly stable we look forward to seeing more n The press. This would most likely are upbeat has real value 7. Experience – some will value the advice and perspectives of an people finding new ways into food involve a small-ad in the farming press 7. sound financial position - they need to be confident that start-up costs A experienced farmer or other established businesses production and keeping livestock.” or in a local newspaper. Alternatively, can be met, and that the business has the creditworthiness to invest and 8. Encouragement – this support is especially welcome if it is both optimistic Land Partnership opportunities can and grow. Evidence of access to capital will look good and emboldening Hugh Fearnley-Whittingstall, have been promoted to the media as 8. lear communication – is important in all working relationships C 9. can-do approach to problem-solving – problems are bound to arise and A Landshare.net news stories in themselves. 9. hared values – land goes deep and while the new enterprise needn’t be S many day-to-day issues are impossible to legislate for. The practical exactly what the landowner would do, it should at least fit with their ethos capacity to react, solve, move on is priceless Access the matchmaking service n Brokers. There is a wide range of 10. omebody they get on with – farm communities often involve working S 10. larity and consistency – is important to both parties. It saves time and C at the Land Partnerships website professional and voluntary organisations and living in close proximity. Finding people who fit in is of real value. builds trust. www.LandPartnerships.org who may know of potential partners. 08 09
  • 6. The Land Partnerships Handbook The Land Partnerships Handbook Landowners’ interests might include n I ncome generation n G etting buildings used and maintained n upporting the local community S n ncouraging young business talent E Step 3: Creating a n aintaining/enhancing their reputation M n uilding support for future development B n reation of complementary enterprises C n dding value to existing enterprises A balanced agreement n emonstrating good practice D n nhancing the environment E n educing their carbon footprint R n ncreasing local business resilience I Once landowners and entrepreneurs have found each Entrepreneurs’ interests might include other they need to define a relationship that will last. n M aking a living A n R ealising a dream new land enterprise involves and is a crucial step towards building trust resentments and be prone to disputes n emaining in a locality R a significant – and largely and developing the insight needed to form or early breakdown. It is fine for both n ursuing a passion P irretrievable – investment of strong relationships. landowner and entrepreneur to hold on n aking a brilliant business idea reality M time, energy, money and passionately to their interests but positive n aking use of their specialist skills M goodwill. So the land entrepreneur will To enable creativity, at this stage it is relationships are about striking the right n eveloping new business skills D want to avoid the prospect of uprooting important to keep options open and not balance and being open minded about the n ontributing to their community C their business, and the landowner will become too focussed on a particular best way to meet respective interests. n ontinuing a family business C want to avoid having a high turnover of outcome or predetermined solutions. Enlightened professional advisers or n stablishing a family enterprise for E lettings, empty properties or conflicts of The better the understanding of each agents working to a suitable brief can younger generations interest; all of which take up resources, other’s needs the more imaginative the facilitate the whole process. n orking alongside complementary W and can have an impact on local relations. exploration of ways to meet them. businesses In shaping the balance of the partnership By this stage both parties will have a This requires a transparent and flexible a key consideration will be the degree of clear idea of their own interests and approach and a willingness to address risk each party feels able to take. This will objectives. Now, a crucial ingredient of the issues and opportunities together, side vary from relationship to relationship and Land Partnerships approach is to develop by side rather than in opposition across a will depend on the experience, skills and a genuine understanding of, and respect negotiating table. To create really positive confidence of each party as well as their for, each other’s interests. This will help to relationships it is in both party’s interests personal motivations and resources. spot synergies and potential conflicts early to help solve the other’s problems and to on so they can be built on or managed look for mutual gains. Some things that Typically, tenancy agreements are constructively as needed. It will also help might be of low cost to one might be of drawn up by the owner or their agent avoid misunderstandings that often result high value to the other. Identifying such and understandably tend to favour their from preconceived ideas and ready-made opportunities can be liberating. particular interests. A Land Partnerships assumptions. This is a two-way process approach encourages a more flexible Successful Land Partnerships use of agreements, tailoring contractual arrangements will not be founded on hard responsibilities to suit individual Considerations in bargaining or one party getting a good deal circumstances and the varying levels of defining the partnership at the other’s expense. One-sided control required by each party. n agreements will be weak, will harbour n W hat land and buildings are involved? n ow long does the agreement H “The most important aspect of the relationship need to be? between a landlord and tenant is that it works for both The Country, Land Business Association (CLA), which represents n ho provides capital? W n hat services are available? W parties: this will involve trust, understanding, and a the landowners and managers responsible for around half of the rural ©National Trust Images/ Penny Tweedie n hat help and support might W the business need? business arrangement that is mutually acceptable and land in England and Wales, welcomes this document as a valuable contribution n ow much control does the H which will last. Obtaining the highest possible rent is to the debate. It provides sound advice on a fresh approach to what is, for many owner want to retain? n hat is the basis of payment? W never the only factor, nor is it advisable to be too rigid; CLA members, a core part of their businesses. We agree that effort applied to n ow should payments be H flexibility and sensible compromise are often the defining the parameters for a new venture is likely to be very worthwhile. If this reviewed? n hat degree of risk is each W hallmarks of a truly successful arrangement.” handbook helps people secure a more diverse and sustainable future for their party prepared to take? Nicholas Ford Director and Agent for the Ernest Cook Trust land and those who earn their living from it, it will have been a big success. 10 Oliver Harwood, Chief Rural Surveyor, CLA 11
  • 7. The Land Partnerships Handbook The Land Partnerships Handbook Step 4: Selecting own separate business. Typically, the owner will provide the land, buildings and fixed equipment while the farmer 5 Conventional Farm Business Tenancies (FBTs) are the most common model for new lettings of a legal framework provides labour, management expertise and mobile machinery and equipment. Where livestock are involved they may land. The owner is not directly involved in the farm business and simply offers land and/or buildings in return for an be shared, with both parties owning agreed rent. The rent is typically based an agreed proportion of each animal or on the market value of the holding and Practicalities and terms defined, it’s time When discussing legal frameworks, the clearer the brief, the more cost they may be provided entirely by one party. Input costs are shared in agreed is reviewed every three years. As such it does not reflect annual fluctuation of to agree the right legal structure. effective the legal process will be. ©National Trust Images/Joe Cornish proportions and each party owns a pre-determined share of the produce. farm business returns, which means that the tenant can carry a high level O of risk. FBTs are, however, much more nce the landowner and land save money: the clearer the brief, the in farming but don’t want to carry out somewhere between a traditional 4 Licences are routinely used flexible than their Agricultural Holdings entrepreneur have thoroughly more cost effective the legal process day-to-day operations. Typically the partnership and a company. While the to let grazing rights on a short-term, Act predecessors and landlord and defined their business will be – a view endorsed on page 17 farmer will run the business and make members of an LLP may effectively often seasonal, basis. Formal tenant have much greater freedom to relationship, they are in a by Blake Lapthorn in their legal briefing. key decisions but a contractor will carry operate as partners, many of the occupation of the land, for tax, single agree terms which suit their particular strong position to start thinking about out the practical farming operations as administrative requirements of an farm payment and cross compliance relationship. There is great scope to appropriate legal frameworks with The spectrum of legal options agent for the farmer. The farmer cannot LLP mirror those for a company, for purposes, remains with the landowner. use FBTs imaginatively to replicate the which to formalise their agreement. Various types of legal agreement are seek a guaranteed income under such example, having to file accounts at Licences can be useful for the land benefits of other types of agreement in available, giving different degrees of an arrangement as, for tax purposes he/ Companies House. The attraction of entrepreneur, often as a supplement a more familiar form. In broad terms, the legal options control to the landowner and land she must be seen to be taking financial an LLP is that an individual partner’s to other land held under longer term exist along a spectrum of control: entrepreneur. At one extreme, the risk. They will also retain responsibility liability may be limited in a way that is agreements, for instance for grazing, 6 Long Term Lets. Owners who are from landowners retaining full control land would be farmed in-hand giving for legal and regulatory compliance. not the case in a traditional partnership. forage-making, or to harvest a specialist content to hand over a high degree of at one end, to land entrepreneurs taking the owner total command over The relationship between partners may crop. For the landowner they can offer control of their land but do not want progressively more control towards management and business decisions, 2 Farming Partnerships can be used be regulated by a partner’s agreement, a means to graze pasture without to part with it completely can consider the other end, as illustrated below. performing most of the farming to enable an owner to run a farming and between company shareholders by the need to run a livestock enterprise, long term lets. A FBT or a business One effective way of homing in on the operations directly and carrying the full operation with others where they are a shareholder’s agreement. or to introduce new rotational options letting could suit, depending on the sort of agreement that might work for financial risk. At the other, the owner all business partners. These are often into an arable system, such as type of property. n you is to locate where you think the might sell the land, handing it over to used to involve family members and Other models that follow a corporate grass/clover leys. terms of your business relationship sit someone else. Between these two lie can be complex legally and in terms of or similar structure exist and a number on this spectrum. a number of options that might suit taxation. They need to be very carefully of these are referred to under in our different circumstances: set up and managed to avoid problems examples overleaf. ”The TFA seeks to promote the landlord/tenant If you can get this far before briefing on the death or retirement of a partner. your lawyers, then you are more likely 1 Contract Farming is a model often 3 Share Farming is a way of system in agriculture but it is absolutely right that to get a legal framework which serves used by owners or agricultural tenants A limited liability partnership (LLP) is enabling two parties to farm the same landowners and entrepreneurs engage to ensure that your purposes. You are also likely to who want to retain their involvement an alternative legal entity that sits land jointly with each running their the legal arrangements they use to cement their ongoing relationships are in keeping with their shared The spectrum of legal options available for farm-based Land Partnerships arranged according to the apportionment of control between the landowner and land entrepreneur vision and objectives. Falling into the wrong type of legal structure for the wrong reasons will always be Greater Greater control control to the Contract Partnerships Share Licences Conventional Long to the land a recipe for frustration, conflict and failure. When landowner farming farming tenancies term lets entrepreneur drafting a Farm Business Tenancy, for example, it is tempting for the professionals to leap towards a 1 2 3 4 5 6 Land is Freehold farmed is sold standard format when a bespoke agreement based on in-hand on a thoroughly thought through Heads of Terms would be The landowner exercises full The farm business is run Arrangements where separate The parties remain as separate The landowner retains close The main use for Farm Business A form of lease usually achieved A complete disposal of more appropriate. This handbook provides the parties management by the landowner, parties come businesses, but control of Tenancies. Though through a FBT or interests, though with a good framework to assess the options available control but practical together to operate collaborate the land, with FBTs offer a wide business letting, convenants can be operations are a single business operationally specific rights range of levels of but with longer applied to restrict to achieve sustainable outcomes.” contracted out being granted engagement terms future use on licence George Dunn Chief Executive, Tenant Farmers Association 12 13