Tweets from Space
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My presentation from the 2011 Special Libraries Association conference on NASA libraries and use of social media. Includes tips for libraries on using social media to communicate with customers and increase awareness of - and support for - library services.
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Tweets from Space
- 1. Special Libraries Association Annual Conference 2011 Jaime Ann Scibelli Science Librarian Wyle Information Systems/NASA Glenn Research Center Cleveland, OH Tweets From Space
- 4. NASA and Social Media http://www.nasa.gov/connect/index.html
- 7. NASA Glenn Science & Engineering Library and Social Media
- 8. NASA Glenn Science & Engineering Library and Social Media Library resources and recommended websites are bookmarked… … and displayed on the Library’s website
- 13. So Many Choices, so Little Time… Which Social Media Outlet(s) do I Use? Before you ask ‘which?’ you need to ask WHAT? and WHY?
Editor's Notes
- The ‘usual’ outlets: Twitter, Facebook, MySpace, YouTube, flickr. NASA also uses UStreamTV, foursquare, and Gowalla. UStreamTV-live HDTV feeds; foursquare and Gowalla-’locator’ site, users ‘check in’, get tips about the places they visit, earn ‘badges’ for doing new things; Slideshare (not shown in image)-share slides and presentations. There’s also NASA chat, NASA blogs, NASA RSS feeds, NASA apps, NASA Tweetups…lots of possibilities!
- Tweetups: informal, in-person meetings between Twitter followers of NASA. Users register with the intent to travel to the site of an event (shuttle launch, etc.) and others can follow online at the NASA buzzroom.
- IT security – for internal communication, need to maintain Agency network security while allowing all 10 Centers to communicate easily. We can’t even see all of our Center Library websites due to differences in IT policy from Center to Center. Also, for external communications (like del.icio.us), need to ensure that only NASA researchers have access to subscription-based resources. Staffing – need enough staff, need to train staff, need to have time to maintain. Funds – additional services can cost money.
- Learning – learn from others’ use of social media. Don’t be afraid to ask questions, it can help you find the right one! “ shiny syndrome” – trying new social media is great, but don’t spread yourself too thin. You’ll alienate your users and your staff.
- Conversation – don’t walk away from your users; interaction is possible even if it’s via email and not within the particular tool. Don’t start it if you can’t commit to continuing it. Personal – tell your own story with your own voice