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WordPress and Government
      Stephen Cronin
     6 November 2011
    WordCamp Gold Coast
Long Rambling Introduction
• My two worlds:
      – WordPress development
      – Government web management
•   Bringing the two together
•   Worlds collide: high priorty WordPress project
•   People keen to talk about WP and Govt
•   Some success, but many challenges


WordPress and Government   Stephen Cronin, WordCamp Gold Coast 2011   Page 2
The Compulsory Disclaimer
• Before I get too far…
• I'm here today representing myself. I work for
  the Queensland Government, but I in no way
  represent them here today. My views are
  entirely my own and not those of QLD Gov.
• May differ from government elsewhere
• And now with that out of the way…


WordPress and Government   Stephen Cronin, WordCamp Gold Coast 2011   Page 3
Successes
• Successes help frame the challenges
• In 2008, Mark Jaquith listed:
    http://markjaquith.wordpress.com/2008/08/18/us-government-agencies-using-wordpress/




• But what’s happened since then?

WordPress and Government           Stephen Cronin, WordCamp Gold Coast 2011         Page 4
Successes – The Showcase
• The Showcase list 22 sites under Government
     http://wordpress.org/showcase/tag/government/




WordPress and Government       Stephen Cronin, WordCamp Gold Coast 2011   Page 5
Successes – UK
•   Trend towards the greater use of WordPress
•   The Government Digital Service
•   Alpha.gov.uk blog (but not main site)
•   The Civil Service site relaunched in WordPress
     http://www.civilservice.gov.uk/
• Word Up Whitehall
• British Prime Minister’s site since 2008
     http://www.number10.gov.uk/



WordPress and Government       Stephen Cronin, WordCamp Gold Coast 2011   Page 6
Successes - US
• Federal Communications Commission (FCC)
      – Released plugins back to the community
      – WP Document Revisions plugin also related
• Library of Congress, but only the blogs
• Others:
      – The City of Albert Lea
          http://www.cityofalbertlea.org/
      – Administrative Conference of the United States
          http://www.acus.gov/


WordPress and Government         Stephen Cronin, WordCamp Gold Coast 2011   Page 7
Successes - Australia
• Federal level: govspace which hosts blogs and
  other websites on behalf of agencies
    http://govspace.gov.au/

• Queensland: Nothing….
      – Survey of all departments: None using WordPress
      – WordPress not even on the radar
      – Some partnership sites
• Except for the one I’m working on now…
• There should be more!!
WordPress and Government      Stephen Cronin, WordCamp Gold Coast 2011   Page 8
Challenges - Conservative ICT
• Government ICT is conservative by nature
• IE6
      – Still in use
      – WordPress Admin doesn’t work properly
      – Posts in Twenty Eleven theme blank?
• Social media
• Change management & security


WordPress and Government   Stephen Cronin, WordCamp Gold Coast 2011   Page 9
Challenges - Change Management
• Change = risk
• General model for change / testing:
      – DEV -> TEST -> PROD
      – Planning, including test and roll back plans
      – Change Advisory Board (CAB) approval
      – Communicate potential outages
• Required for all changes (even 1 click updates)
• Security

WordPress and Government   Stephen Cronin, WordCamp Gold Coast 2011   Page 10
Challenges - ICT View of WordPress
•   Plugin code quality
•   Update frequency
•   One click upgrade
•   Update immediately for security
•   Automatic updates



• Not all doom and gloom
WordPress and Government   Stephen Cronin, WordCamp Gold Coast 2011   Page 11
Types of Government Websites
• Campaign website:
      – Promoting an initiative, short life span
• Blogs:
      – Expect to see more of these in the future
• Specific purpose:
      – doing something different, specific purpose
• Enterprise website:
      – The huge complex informational website

WordPress and Government   Stephen Cronin, WordCamp Gold Coast 2011   Page 12
Enterprise Level Websites
• Picture of an enterprise level website:
      – Anywhere from 3,000 to 10,000 pages
      – Anywhere from 3 to 7 levels deep
      – Several hundred distributed authors
      – Complex workflows, up to 5 levels of approval
• How well does WordPress fit this type of site?
• It’s not about traffic, it’s about complexity
• The WordPress as CMS debate…

WordPress and Government   Stephen Cronin, WordCamp Gold Coast 2011   Page 13
Challenges – Enterprise Websites
• Functionality:
      – Search
      – Workflow!
      – User permissions
      – Managing 10,000 pages
• Terminology: Custom What Types?
• There’s a plugin for that
• Enterprise level support

WordPress and Government   Stephen Cronin, WordCamp Gold Coast 2011   Page 14
Challenges - Selection Process
• Depends on the project
• Large sites require formal selection process:
      – Selective tendering, or
      – Open tendering
      – Supplier must be accredited
• How does WordPress get to the table?
      – Automattic?
      – The department?
      – You?
WordPress and Government   Stephen Cronin, WordCamp Gold Coast 2011   Page 15
CMSs Used In Government
•   SharePoint
•   Interwoven TeamSite
•   OpenText / RedDot
•   Squiz Matrix:
      – Open Source
      – PHP based
      – Used extensively in Aust government
• So why are Squiz at the table?

WordPress and Government   Stephen Cronin, WordCamp Gold Coast 2011   Page 16
Squiz Matrix vs WordPress
•   Squiz is the company, Matrix the product
•   Squiz are an accredited supplier to govt
•   Functionality
•   Custom Functionality
•   Tighter focus
•   Lots of other govt clients
•   Secure hosting (used by other govt clients)
•   Services and support
WordPress and Government   Stephen Cronin, WordCamp Gold Coast 2011   Page 17
Challenges - The Government Niche
• Government as a niche
• Real estate and other niches
• Government niche involves:
      – Low volume
      – High effort (inc accreditation)
      – Long lead times
      – End to end services and support
• Any of you up for that?

WordPress and Government   Stephen Cronin, WordCamp Gold Coast 2011   Page 18
Positives
• Plenty of things in WordPress’s favour
• It’s free, flexible, extendible, proven, avoids
  lock in, many plugins, great community, etc
• Greater emphasis on business benefits
• Trends towards WordPress in government
• Everyone’s using WordPress at home



WordPress and Government   Stephen Cronin, WordCamp Gold Coast 2011   Page 19
What Can The Community Do
•   Relax (only the big sites are a problem)
•   Align the language with the enterprise
•   Build core plugins for government
•   Precedence: A big govt site on WordPress
•   Market the business benefits
•   Companies targeting the government niche.
•   Now get out there and go for it!

WordPress and Government   Stephen Cronin, WordCamp Gold Coast 2011   Page 20
Thank You
• Thanks to everyone!
• If you want to discuss this further grab me
  after the talk, or contact me:
      – Email:             sjc@scratch99.com
      – Website:           http://scratch99.com
      – Twitter:           @stephencronin




WordPress and Government     Stephen Cronin, WordCamp Gold Coast 2011   Page 21

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WordPress and Government by Stephen Cronin

  • 1. WordPress and Government Stephen Cronin 6 November 2011 WordCamp Gold Coast
  • 2. Long Rambling Introduction • My two worlds: – WordPress development – Government web management • Bringing the two together • Worlds collide: high priorty WordPress project • People keen to talk about WP and Govt • Some success, but many challenges WordPress and Government Stephen Cronin, WordCamp Gold Coast 2011 Page 2
  • 3. The Compulsory Disclaimer • Before I get too far… • I'm here today representing myself. I work for the Queensland Government, but I in no way represent them here today. My views are entirely my own and not those of QLD Gov. • May differ from government elsewhere • And now with that out of the way… WordPress and Government Stephen Cronin, WordCamp Gold Coast 2011 Page 3
  • 4. Successes • Successes help frame the challenges • In 2008, Mark Jaquith listed: http://markjaquith.wordpress.com/2008/08/18/us-government-agencies-using-wordpress/ • But what’s happened since then? WordPress and Government Stephen Cronin, WordCamp Gold Coast 2011 Page 4
  • 5. Successes – The Showcase • The Showcase list 22 sites under Government http://wordpress.org/showcase/tag/government/ WordPress and Government Stephen Cronin, WordCamp Gold Coast 2011 Page 5
  • 6. Successes – UK • Trend towards the greater use of WordPress • The Government Digital Service • Alpha.gov.uk blog (but not main site) • The Civil Service site relaunched in WordPress http://www.civilservice.gov.uk/ • Word Up Whitehall • British Prime Minister’s site since 2008 http://www.number10.gov.uk/ WordPress and Government Stephen Cronin, WordCamp Gold Coast 2011 Page 6
  • 7. Successes - US • Federal Communications Commission (FCC) – Released plugins back to the community – WP Document Revisions plugin also related • Library of Congress, but only the blogs • Others: – The City of Albert Lea http://www.cityofalbertlea.org/ – Administrative Conference of the United States http://www.acus.gov/ WordPress and Government Stephen Cronin, WordCamp Gold Coast 2011 Page 7
  • 8. Successes - Australia • Federal level: govspace which hosts blogs and other websites on behalf of agencies http://govspace.gov.au/ • Queensland: Nothing…. – Survey of all departments: None using WordPress – WordPress not even on the radar – Some partnership sites • Except for the one I’m working on now… • There should be more!! WordPress and Government Stephen Cronin, WordCamp Gold Coast 2011 Page 8
  • 9. Challenges - Conservative ICT • Government ICT is conservative by nature • IE6 – Still in use – WordPress Admin doesn’t work properly – Posts in Twenty Eleven theme blank? • Social media • Change management & security WordPress and Government Stephen Cronin, WordCamp Gold Coast 2011 Page 9
  • 10. Challenges - Change Management • Change = risk • General model for change / testing: – DEV -> TEST -> PROD – Planning, including test and roll back plans – Change Advisory Board (CAB) approval – Communicate potential outages • Required for all changes (even 1 click updates) • Security WordPress and Government Stephen Cronin, WordCamp Gold Coast 2011 Page 10
  • 11. Challenges - ICT View of WordPress • Plugin code quality • Update frequency • One click upgrade • Update immediately for security • Automatic updates • Not all doom and gloom WordPress and Government Stephen Cronin, WordCamp Gold Coast 2011 Page 11
  • 12. Types of Government Websites • Campaign website: – Promoting an initiative, short life span • Blogs: – Expect to see more of these in the future • Specific purpose: – doing something different, specific purpose • Enterprise website: – The huge complex informational website WordPress and Government Stephen Cronin, WordCamp Gold Coast 2011 Page 12
  • 13. Enterprise Level Websites • Picture of an enterprise level website: – Anywhere from 3,000 to 10,000 pages – Anywhere from 3 to 7 levels deep – Several hundred distributed authors – Complex workflows, up to 5 levels of approval • How well does WordPress fit this type of site? • It’s not about traffic, it’s about complexity • The WordPress as CMS debate… WordPress and Government Stephen Cronin, WordCamp Gold Coast 2011 Page 13
  • 14. Challenges – Enterprise Websites • Functionality: – Search – Workflow! – User permissions – Managing 10,000 pages • Terminology: Custom What Types? • There’s a plugin for that • Enterprise level support WordPress and Government Stephen Cronin, WordCamp Gold Coast 2011 Page 14
  • 15. Challenges - Selection Process • Depends on the project • Large sites require formal selection process: – Selective tendering, or – Open tendering – Supplier must be accredited • How does WordPress get to the table? – Automattic? – The department? – You? WordPress and Government Stephen Cronin, WordCamp Gold Coast 2011 Page 15
  • 16. CMSs Used In Government • SharePoint • Interwoven TeamSite • OpenText / RedDot • Squiz Matrix: – Open Source – PHP based – Used extensively in Aust government • So why are Squiz at the table? WordPress and Government Stephen Cronin, WordCamp Gold Coast 2011 Page 16
  • 17. Squiz Matrix vs WordPress • Squiz is the company, Matrix the product • Squiz are an accredited supplier to govt • Functionality • Custom Functionality • Tighter focus • Lots of other govt clients • Secure hosting (used by other govt clients) • Services and support WordPress and Government Stephen Cronin, WordCamp Gold Coast 2011 Page 17
  • 18. Challenges - The Government Niche • Government as a niche • Real estate and other niches • Government niche involves: – Low volume – High effort (inc accreditation) – Long lead times – End to end services and support • Any of you up for that? WordPress and Government Stephen Cronin, WordCamp Gold Coast 2011 Page 18
  • 19. Positives • Plenty of things in WordPress’s favour • It’s free, flexible, extendible, proven, avoids lock in, many plugins, great community, etc • Greater emphasis on business benefits • Trends towards WordPress in government • Everyone’s using WordPress at home WordPress and Government Stephen Cronin, WordCamp Gold Coast 2011 Page 19
  • 20. What Can The Community Do • Relax (only the big sites are a problem) • Align the language with the enterprise • Build core plugins for government • Precedence: A big govt site on WordPress • Market the business benefits • Companies targeting the government niche. • Now get out there and go for it! WordPress and Government Stephen Cronin, WordCamp Gold Coast 2011 Page 20
  • 21. Thank You • Thanks to everyone! • If you want to discuss this further grab me after the talk, or contact me: – Email: sjc@scratch99.com – Website: http://scratch99.com – Twitter: @stephencronin WordPress and Government Stephen Cronin, WordCamp Gold Coast 2011 Page 21