This talk is a 'Behind-the-Scenes' look on Identity Design through a case-study. A step by step story about the process of developing a visual identity. Where to begin, which stages are necessary, what to present (and what to hold back). The whole thing, from first ideas to endresult.
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...
The Birth of a Logo
1. The birth of a logo
A quick look behind the scenes at identity design
2. The brief
Exploring
Concept
Overview Presentation
Design and play
Presentation
Focus, adjustments
Finish
3. The getting to
know part
Brief & Exploring
#questions #future #market
#competition #targetgroup
#followers
4. “Hi, we are the
natural
networking
festival.
Brief
You know us.
We want a new
website.”
5.
6.
7. The who is &
will be part
Concepting
#values #authenticity #story
#strategy #character
#conceptlines #firstsketches
8.
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13.
14. The what
do they think
part 1
First presentation
#storytelling #concepts #tuning
#moodboard #motivation
#advice #share #codecide
15.
16.
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18.
19. The how could
it look part
Design fase 1
#draw #shapes #colours #play
#signature #face #style #alive
20.
21.
22. The what
do they think
part 2
Second presentation
#wow #makeittheirs #pride
#motivation #possibilities
#rough #options
23.
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27.
28. The how shall
it look part
Design fase 2
#finetuning #details #mail
#adjustments #finish
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35. WOUT ER BUNING vormverteller
wouter@vormverteller.nl
(06) 81 499 147
www.wouterbuning.nl
De opzet en inhoud van deze presentatie wordt
verspreid onder een Creative Commons licentie.
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T HANK YOU!
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