The long tail, the most famous concept in web2.0 introduced by Chris Anderson needs to be applied at a higher level. Let's introduce the double long tail concept. With that new concept, many things will need to be redefined. The long tail is redefining the music industry. So will the double long tail do with financial institutions.

2. The long tail

3. The long tail

5. The double long tail

6. The double long tail Fund Make

8. Meet the family

11. User Generated Project “ In a world of abundant knowledge, hoarding technology is a self-limiting strategy. Nor can any organization, even the largest, afford any longer to ignore the tremendous external pools of knowledge that exist.” Henry Chesbrough, Harvard Prof.

12. Open “ In a world of abundant knowledge, hoarding technology is a self-limiting strategy. Nor can any organization, even the largest, afford any longer to ignore the tremendous external pools of knowledge that exist.” Henry Chesbrough, Harvard Prof. Project

13. Going beyond

14. I have a dream Martin Luther King, Jr. 1929-1968

19. Meet the parents David Zoé Xavier

23. Meet potential partners You Incubators