Effective Marketing content can help your business to achieve your goals. Are you investing in generating the right content to feed your business?

1. What can marketing content do for your business?Marketing Content Management services Defining your market presence Sept 2010

3. Having informative, engaging, updated and easily understandable content across all your communication channels is a must today in order to succeed

4. Website

5. Brochures/Presentations

6. Newsletter subscriptions

7. Campaigns/Events presence

8. Press Releases

9. White papers

10. Thought leadership articles

11. Other resources/tools2

12. What can good marketing content do for your business? 3

14. Difficult to capture the technical nature of the products/services

15. Lacks domain expertise

16. Direct salaries cost or high contract costs

17. Difficult to find technically savvy writers

18. Full time hires tend to look intrinsic to the org rather than extrinsic

19. Expensive option

20. One research report typically does not cover all items that you are looking for

21. Customized research is even more expensiveMost of the options are not able to meet the core objectives of generating good marketing content 4

22. Marketing Content Management (MCM) services from Xenia 5 It is very important for your business to communicate effectively with your prospects, customers and stakeholders. With our services, we help you do just that ! MCM process workflow

23. 6 End of presentation Thank you www.xenia-consulting.com http://xenia-consulting.blogspot.com