4. Jan
Chipchase
Jan Chipchase
• Principal Researcher at Mobile
HCI Group of Nokia Research
• has a Master degree of User
Interface Design in UK
• has a Blog
http://www.janchipchase.com
/
• is living and working in Tokyo
5. Jan
Chipchase
Working
• 50% of my time is on field study
related activities
• and 50% is on concept development.
6. Jan
Chipchase
Photos: Selection of field research photos: Jan Chipchase: Tehran, Tokyo, skies over Tibet, Ji Lin City in China, New Delhi, New York City, Indri Tulusan:
Indonesia, 2004 – 2007.
7. Jan
Chipchase
Field teams
• concept/industrial designers,
• psychologists,
• usability experts,
• sociologists,
• and ethnographers
12. Jan
Chipchase
Methodology
• observational techniques (observations,
shadowing, diaries, logging) to
• interactive techniques (in-depth or ad-hoc
interviews, walk-throughs, role play)
• engage participants in the design process
13. Jan
Chipchase
Jan Chipchase (2006). quot;Design Researchquot; presentation. Available http://research.nokia.com/people/jan_chipchase/index.html
14. Jan
Chipchase
Jan Chipchase (2006). quot;Design Researchquot; presentation. Available http://research.nokia.com/people/jan_chipchase/index.html
15. Jan
Chipchase
Jan Chipchase (2006). quot;Design Researchquot; presentation. Available http://research.nokia.com/people/jan_chipchase/index.html
16. Jan
Chipchase
Jan Chipchase (2006). quot;Design Researchquot; presentation. Available http://research.nokia.com/people/jan_chipchase/index.html
17. Jan
Chipchase
Jan Chipchase (2006). quot;Design Researchquot; presentation. Available http://research.nokia.com/people/jan_chipchase/index.html
19. Jan
Chipchase
Creating Scenarios
Jan Chipchase (2006). quot;Design Researchquot; presentation. Available http://research.nokia.com/people/jan_chipchase/index.html
42. The solution
SIGCHI
guidelines
• COULD support a specific target group
• COULD provide help information or a tools
• SHOULD be focused on a real location and be
sensitive to the target user's needs and those of the
local culture
• MUST clearly illustrate their design decisions and
demonstrate the user centered design processes
that have been followed.
43. SIGCHI
format
• Could be..
– a concept (i.e., a clear, detailed design specification that can be taken to
prototype)
– fully realized prototype
• Paper work: Teams will submit a short paper (6 pages maximum)
describing their design solution.
• Discussion: a poster presentation outlining their design, nd discuss their
proposed solution with a panel of Student Design Competition Judges
• Oral presentation:
46. SIGCHI
Inquiry
• Contextual inquiry with 68 subjects
47. SIGCHI
Analyze, Idea
• Choose target user (persona)
• Choose focus design concept (themes)
• Formed 8 personas, and 4 themes
• Development prototype
48. SIGCHI
Prototyping
• a journaling study based on an experience
prototype
• a user priority ranking exercise
• paper prototyping sessions
49. SIGCHI
validation,
• prepared 12 storyboards
• took these storyboards to potential user, and
discuss