2. Advertisement Poster
I think that my main media product and ancillary texts are effective in the way that they
stick to the criteria of the project I was set out as all aspects of my media product
that I have used in the production have been relevant to the topic I chosen to focus
on. The ancillary texts were also relevant and did not move away from the topic I was
concentrating on as all of the texts used such as on the advert for example we had to
find a way of displaying details about the documentary in a short and precise way in
addition to being creative with how we did so. The advert text had to be short and to
the point as a large chuck of text would have differed from the conventions of
documentary adverts as adverts are only given an allotted time of 30 seconds
maximum to fit all of the information in. The text and logo used was relevant to the
documentary and to the channel it was being broadcasted on to help the view
remember and distinguish what kind of programme is being advertised to them and
whether it is of interest to them. By using text in this way I believe has made our
ancillary texts much more effective when combined with our main product as not only
is it relevant it is interesting, informative and follows the conventions that I had
earlier researched for these type of texts.
3. I also think that the combination of my media product and ancillary texts are effective
in the way that the texts narrate the images that my media products show and
example of the use of this would be in my documentary when titles narrate who is
talking and their profession to highlight who they are and their relevance to the
documentary topic. This is very effective in letting the audience know who is being
interviewed as this might effect their opinion on the content of what is being said in
the interview. This effect also highlights the type of person being interviewed
whether they are a professional in the field that is mentioned in the topic or if they
are just a regular person. Ancillary text have played a significant part in our
documentary as all of the texts used in all o9f our media products highlight
relevance to the topic and provide clarity to the audience about the content of the
media products. These two factors are very important when creating effective
media products as they provide vital information to the audience that otherwise
would be hard to get across without using effective ancillary text which I believe
the texts I have used are.
4. If I got to redo my media project in reference to how effective it is would
be with my radio add. If I was to recreate my radio add I would use a
different narrator as the one that I currently have does not sound
enthusiastic enough which affects how effective the voice over is as the
usual connotations of a radio add for a programme that is going to be
aired on E4 is quite enthusiastic and lively as the target audience for this
type of media is a the younger generation such as teenagers and young
adults. When targeting this type of audience the most effective type of
marketing is to have enthusiastic elements to it to not make the media
products sound too dull or mundane. The voice over for our current
media add is not as effective in this case due to these connotations of
advertising to young people as the voice over is not enthusiastic as what
it should be for this type of target audience. Excluding the voice over no
my radio add I do not think i would change any of my other media
products as I think the ancillary tests on all of my other pieces of work
are effective as they contain all of the criteria and connotations to
documentary ancillary texts and is relevant to our target audience as in
have established in earlier points.
