Global Online Payment Methods 2011

Global Online Payment Methods 2011

May 2011

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RESEARCH ON INTERNATIONAL MARKETS
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s 2011
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Paym
O nline
G lobal

May 2011

Publication Date
May 2011
Language
English
Format
PDF & PowerPoint
Number of Pages/Charts
105
Covered Countries
USA, Canada, Argentina, Brazil, Mexico, Austria, Belgium, Croatia, Czech Republic, Denmark, Finland,
France, Germany, Hungary, Ireland, Italy, Netherlands, Norway, Poland, Portugal, Romania, Russia,
Serbia, Slovakia, Spain, Sweden, Switzerland, Turkey, UK, Ukraine, China, India, Israel, Japan,
Singapore, South Korea, Thailand, Vietnam, Australia, New Zealand, South Africa
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Key Findings
Covering Online Payment Methods and Trends for 41 Countries worldwide

• Credit cards are dominating the US B2C E-Commerce payment market, accounting for a market share of
approximately 40% in 2010. This share is expected to decrease slightly until 2015..

• “Invoice” was the most preferred online payment method in Germany in Q3 2010, followed by
“Mi ropayment Services”. “Card” only reached a smaller share on the German market.
c

• With almost 60%, “Card” was also the most preferred online payment method in the UK in Q3 2010, followed
by “Micropayment Services”.

• In France, “Card” was the most preferred online payment method in Q3 2010, too, followed by
“Micropayment Services”.

• The value of the electronic payment market in Japan is expected to reach almost JPY 50 trillion in 2014, up
from approximately JPY 40 trillion in 2010.

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Table of Contents (1 of 5)
1. NORTH AMERICA 2. LATIN AMERICA (cont.)

USA Mexico

• Most popular Payment Methods in B2C • Most preferred Online Payment Method, in %,
E-Commerce, Market Share in %, 2010 & 2015f 2010
(by Credit Card, Debit Card, Online Payment, (by Cash, Credit Card, Deposit/Online Transfer,
Prepaid Card, Retail Credit Card) Other)
• Payment Methods used for virtual Goods, in %,
2010 3. EUROPE
(by Completing Offers, Credit Card, Facebook
Credits, Game specific stored Value Cards,
PayByCash, PayPal, Payment via Mobile Phone, Regional
UltimatePay)
• Activities of Financial Services Company • Preferred Payment Methods of Online Shoppers,
American Express, 2011 in %, 2010
(by Cash, Cheque/Accept Giro, Credit Card, Debit/
Payment Card , Electronic Bank Transfer, PayPal)
Canada

• Activities of Payment Company FirstData, 2011 Austria

• Most preferred Payment Method for Distance Sales,
2. LATIN AMERICA including B2C E-Commerce, in %, 2009/2010
(by Bank Transfer, Credit Card, Other)
Regional
Belgium
• Most Preferred Payment Method of Online
Shoppers, in %, 2009
(by Cash, Check, Credit Card, Debit Card, Transfer, • Preferred Online Payment Methods of Internet Pure
Other) Players, 2009
(by Bancontact/Mister, Bank Transfer, Bank
• Online Payments made via Visa Cards, in USD Transfer in Advance, Buttons of Belgian Banks,
billion, 2008-2009 Cash on Delivery, Credit Card, iDeal, Other Online
Channels)
• Activities of Online Payment Service Ukash in
Argentina and Brazil, 2011 • Preferred Payment Methods of all Distance Sellers,
2009
• Activities of Online Payment Services Firms (by Advance Online Bank Transfer, Bancontact/
DineroMail and MercadoPago, 2011 Mister, Bank Transfer after Delivery, Buttons of
Belgian Banks, Cash on Delivery, Credit Card,
Argentina Financing & Company Cards, iDeal, Other Online
Payment)
• Activities of GlobalCollect/PaySafeCard, 2010
Croatia
Brazil
• Partnership between Auction Portal Locusto Aukcije
• Most popular Payment Method for E-Commerce, and PayPal, 2011
in %, 2009
(by Boleto Bancario, Cash on Delivery, Credit Card, Czech Republic
Direct Debit, Other)
• Mobile Payment Activities of MasterCard, • Online Shopping Payment Methods Usage, by

2010/2011 Gender and Age, in %, 2010
• Partnership between SafetyPay and BrasPag, 2010 (by Cash on Delivery, Cash Payment, Credit or
• Partnership between PayPal and Terra, 2011 Debit Cards over the Internet, Electronic Bank
Transfer, Prepaid Account over the Internet, Other
Payment Method)



3. EUROPE (cont.) 3. EUROPE (cont.)

Czech Republic (cont.) Germany (cont.)

• Most popular Payment Methods, Online Stores vs. • Payment Methods offered in Online Shops, in %,
Online Auctions, in %, 2010 2010
(by Bank Transfer, Cash on Delivery, Other) (by Bank Transfer after Delivery, Cash on Delivery,
ClickandBuy, Credit Card, Debit, Instant
Bank Transfer, Prepayment, PayPal, Other)
Denmark • Payment Methods used by Online Shoppers, in %
of Internet Users, 2010
• Most Preferred Payment Method of Online (by Cash Card, Cash on Delivery, ClickandBuy,
Shoppers, in %, Q3 2010 Credit Card, Direct Debit, Giropay, Installment
(by Cash on Delivery, Credit Card, Dankort, Purchase, Invoice, Mobile Payment, Other account-
Internet Banking Transfer, Invoice, Micropayment based Payment Methods, Other Online Payment,
Services, Other) Other Prepaid Payment, PayPal, Pre-Payment,
PaySafecard, Sofortüberweisung.de, Other)

Finland
Hungary
Shoppers, in %, Q3 2010 • Preferred Online Payment Method, in %, 2010
(by Card, Cash on Delivery, Installment Payments, (by Card, Pay on Delivery, Other)
Internet Banking Transfer, Invoice, Micropayment
Services, Other)
Ireland
France
• Activities of Online Payment Company Realex,
2010/2011
Shoppers, in %, Q3 2010 • Mobile Payment Activities of Telefonica O2 Ireland,
(by Card, Cash on Delivery, Installment Payment, 2011
Services, Mobile Telephone, Other)
Italy
• Preferred Payment Methods of Online Shoppers,
in %, 2010
• Payment Methods used by Internet Shops, in %,
(by Cash, Cheque/Accept Giro, Credit Card, Debit/ 2010
Payment Card, Electronic Bank Transfer, PayPal) (by Bank Transfer, Cash on Delivery, Credit Card,
PayPal, Other)
• Payment Providers utilized by Internet Shops, in
Germany %, 2010
(by Banca Intensa Sanpaolo, Cartasi, Deutsche
• Most Preferred Payment Method of Online Bank, IWBank, Monte Paschi Siena, PayPal, Sella,
Shoppers, in %, Q3 2010 Other)
(by Card, Cash on Delivery, Installment Payment,
in %, 2010
• Preferred Payment Methods of Online Shoppers, Payment Card, Electronic Bank Transfer, PayPal)
in %, 2010
Payment Card, Electronic Bank Transfer, PayPal) Netherlands
• Preferred Form of Online Payment, in %, 2010 • Preferred Payment Methods of Online Shoppers,
(by Credit Card, Direct Debit, Invoice, PayPal, Pre- in %, 2010
Payment) (by Cash, Cheque/Accept Giro, Credit Card, Debit/
Payment Card, Electronic Bank Transfer, PayPal)



3. EUROPE (cont.) 3. EUROPE (cont.)

Netherlands (cont.) Russia (cont.)

• Most popular Online Payment Systems, in %, 2010 • Cooperation between Banks and Yandex.Money,
(by Acceptgiro, Credit Cards, Credit Transfer, 2010
Direct Debit, iDEAL, PayPal)
• Expansion of Yandex.Money, 2011

Norway
Serbia
Shoppers, in %, Q3 2010 • Mobile Payment Activities of Telenor, 2011
(by Bank Access, Card, Cash on Delivery, Internet
Banking Transfer, Invoice, Micropayment Services, Slovakia
Other)
• Share of Consumers who use Cash on Delivery for
Poland E-Commerce, in %, 2010

• Top Online Payment Companies by Internet Shop
Use, in %, 2009 Spain
(by DialCom24, Dotpay, eCard, First Data Polska,
PayPal Polska, PayU, Other) • Most Preferred Payment Method of Online
• Availability and Popularity of Payment Methods in Shoppers, in %, Q3 2010
Internet Shops, in %, 2009 (by Card, Cash on Delivery, Installment Payment,
(by Bank Transfer, Card Payment, Micropayments Internet Banking Transfer, Invoice, Micropayment
per SMS, Payment in Installments, Payment upon Service, Mobile Telephone, Other)
Collection, Quick Internet Transfer, Others) • Preferred Payment Methods of Online Shoppers,
in %, 2010
Portugal (by Cash, Cheque/Accept Giro, Credit Card, Debit/
• Payment Methods used for Online Shopping, in %, • Payment Forms in Online Shopping, in % of Online
2010 Shoppers, 2009
(by ATM, Internet Banking, Payment on Delivery, (by Bank Transfer, Cash on Delivery, Credit/Debit
Providing Details of a Card over the Internet) Card, Direct Debit, Mobile, Pay as you go Card,
PayPal, Shop Card, Other)
Romania
Sweden
• Online Payments via Bank Cards, in EUR million,
Number of Transactions, in million, 2009-2010 • Most Preferred Payment Method of Online
Shoppers, in %, Q3 2010
Russia (by Card, Cash on Delivery, Internet Banking
Transfer, Invoice, Micropayment Services, Other)
• Share of Bank Cards on total Online Payments, • Preferred Payment Methods of Online Shoppers,
in %, 2010 in %, 2010
(by Bank Card Payments, Other) (by Cash, Cheque/Accept Giro, Credit Card, Debit/
• Value of the Electronic Payment Market, in RUB

billion, 2009-2010
• Top 10 Banks whose Cards are used for Online Switzerland
Payment, by Share in %, Q3 2010
(by Alfa-Bank, Avangard Bank, Bank of Moscow, • Payment Methods in Distance Selling, including
Citibank, Raiffeisen Bank, Rosbank, Sberbank, B2C E-Commerce, in %, 2010
TransCreditBank, Uralsib, VTB24) (by Credit Card, Debit Card, Invoice, Pre Payment)
• Partnership between BayRu and ePaySystem, 2011



3. EUROPE (cont.) 4. ASIA

Turkey Regional

• Most popular Payment Methods in B2C • Monthly Average of paying Bills online in China,

E-Commerce, 2010 Indonesia and Malaysia, in MYR, 2010
(by Credit Card, Mobile Payment, Virtual Card)
• Mobile Payment through NFC Technology,
2010/2011

China

UK • Preferred Online Payment Methods of Internet
Users, in %, 2009
(by Bankcard, Cash, Mail / Transfer Payment,
• Most Preferred Payment Method of Online Online Payment)
Shoppers, in %, Q3 2010
(by Card, Cash on Delivery, Installment Payment, • Online Payment, by Number of Users and
Internet Banking Transfer, Invoice, Micropayment Penetration in %, Dec 2009 & June 2010
in %, 2010
(by Cheque/Accept Giro, Credit Card, Debit/
Payment Card, Electronic Bank Transfer, PayPal,
Cash)
India

• Ever used and most used Payment Methods for
B2C E-Commerce, in %, 2009
(by Credit Card, Debit Card / Internet Banking,
Demand Draft, Mobile Payment, Place Order online
Ukraine and pay offline later, Prepaid Cash Cards)

• Payment Methods used in B2C E-Commerce, in %, • Activities of PayPal, 2011
2010 • Payment Activities of Online Travel Company
(by Cash on Delivery, Bank Transfer, Credit or Yatra.com, 2011
Discount Card)
• Structure of Online Payments, in %, Q1 2010
(by Cable Television, Internet Services, Mobile
Communication Services, Online Stores, Public
Utilities Services, Services of Ukrtelecom)
• Top 5 Banks regarding Online Payment Volume, Israel
in %, Q2 2010
(by OTP Bank, Privat Bank, Raiffeisen Bank Aval,
Ukreximbank, Ukrsotsbank, Others) • Activities of PayPal, 2010/2011



4. ASIA (cont.) 5. OCEANIA

Japan Australia

• Value of the Electronic Payment Market, in JPY • Share of Respondents who pay most of their Bills
trillion, 2005-2014f online, and Share who make Online Transfers, in
%, 2011
• Breakdown of the Electronic Payment Market, by
Payment Method, in %, 2009 • Online Payment Trends, 2011
(by Credit Card, Others)
• Activities of PayPal, 2010

Singapore New Zealand

• Activities of PayPal, 2011 • Preferred Payment Methods and Methods ever
used of Online Shoppers, in %, 2011
• Cooperation between Singapore Airlines and (by Cash on Delivery, Cheque, Credit Card, Debit
PayPal, 2011 Card, Direct Debit, Direct Deposit, Pay at a
physical Shop-Front, PayPal, POLi, Prepaid Credit
Card, Telephone/Fax to pay by Credit Card)
South Korea

• B2C E-Commerce Transaction Value by Payment
Method, in %, 2010
(by Credit Card, E-Money, Money Transfer, Other)

Thailand

• Cooperation between PayEasy and PAYSBUY, 2010 6. AFRICA
• Activities of Advance mPay, 2010
South Africa

Vietnam • Most Preferred Payment Method of Online
Shoppers, in %, 2009
• Partnership between Crudential Vietnam and
(by Credit Card, Debit Card, Electronic Transfer,
Vietcombank, 2011 Other)

• Partnership between Vietinbank and Vietnam • Activities of Bidorbuy.com, 2010
Airlines, 2011


Global Mobile and M-Commerce Trends 2011

Samples


61% of Czech online shoppers paid by cash on delivery, while 34%
preferred online banking transfers in 2010.
Czech Republic: Online Shopping Payment Methods Usage, by Gender and Age, in %, 2010
(by Cash on Delivery, Cash Payment, Credit or Debit Cards over the Internet, Electronic Bank Transfer, Prepaid
Account over the Internet, Other Payment Method)

Provided Provided pre-
Electronic
credit or debit paid account Other
bank transfer Cash on
card details details over Cash Payment Payment
via Internet Delivery
over the the Internet Method
banking
Internet (e.g. PayPal)
Total 16+ 2.9 3.6 33.5 60.8 22.0 1.2
Sex
Males 3.7 4.7 37,5 57.1 24.3 1.3
Females 2.1 2.5 28,8 64.9 19.3 1.2
Age group
16–24 3.4 3.7 25.8 62.4 22.1 1.5
25–34 2.4 3.8 37.5 60.7 19.9 1.3
35–44 2.1 2.9 34.0 65.1 20.9 1.3
45–54 4.6 5.3 35.0 57.7 22.5 n/a
55–64 n/a n/a 37.2 51.4 28.1 n/a
65–74 n/a n/a n/a 57.9 34.7 n/a
75+ n/a n/a n/a n/a 69.9 n/a
Source: Czech Statistical Office, 2010

34


With 71% “Credit Card” was the most preferred online payment
method in South Korea in 2010, followed by “Money Transfer” (26%).
South Korea: B2C E-Commerce Transaction Value by Payment Method, in %, 2010
(by Credit Card, E-Money, Money Transfer, Other)

E-Money Other
0,2% 3,1%

Money Transfer
25,9%

Credit Card
70,8%

Source: Statistics Korea, March 2011

93


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