1. Eunhan Roh
Hyung Nam Kim
Jiyoung Byun
Woo hee Kim
Yong hyo Kim
Eunji Park
Hyun woo Hur
Ah hyun Kim
Yeji Kim

2. About gap Why we want to find gaps?
Brand Identity Logo / Process
Find real gaps In Hong-ik University
4 Concepts For Hong-ik University students
How To Use It Application
How It Works Event/ promotion with brands
Main Project Development

3. About gap
Why we want to find ‘GAPS’?

4. About gap Why we want to find gaps?
In the crowded city,
there are a lots of people who seek the place to do something.

5. About gap Why we want to find gaps?
On the other hand, through our observation
there are a lots of empty and useful gaps between spaces.

6. Brand Identity
What does our logo mean?

7. Brand Identity Logo / Process

8. Brand Identity Logo / Process

9. Brand Identity Logo / Process

10. Find real gaps
Where are the gaps in our school?

11. Find real gaps In Hong-ik University
We decided to use these gaps for us.
At first, it will start in our school.

12. Find real gaps In Hong-ik University

13. Find real gaps In Hong-ik University

14. Find real gaps In Hong-ik University
What kinds of space we need in our school?
“There is not enough place to “I love our community in on-line. “There is no place just be alone or
exhibit my works..” What if we make it in off-line?” be together just with my friend. It’s
always crowded in here.”
Exhibit Communicate Relax
For designers, artists Share secrets / Make communities Alone /With others
We made concepts depends on the character’s of gap.

15. 4 Concepts
What kinds of space we will create?

16. 4 Concepts Concept 1/ Gallery to exhibit

17. 4 Concepts Concept 1/ Gallery to exhibit

18. 4 Concepts Concept 2 / Space to communicate

19. 4 Concepts Concept 2 / Space to communicate

20. 4 Concepts Concept 2 / Space to communicate

21. 4 Concepts Concept 3 / Space to communicate

22. 4 Concepts Concept 3 / Space to communicate

23. 4 Concepts Concept 3 / Space just for alone

24. 4 Concepts Concept 3 / Space just for alone
Why we want to be alone?

25. 4 Concepts Concept 3 / Park for relax

26. 4 Concepts Concept 3 / Park for relax

27. 4 Concepts Concept 4 / Park for relax

28. 4 Concepts Concept 4 / Park for relax

29. 4 Concepts Concept 4 / Park for relax

30. Main Project Concept 1 / Park for relax

31. How To Use It
How can we make it possible?

32. How To Use It
Find your gap

33. How To Use It Application
Contents
SEARCH THE GAP EVENT REPORT THE GAP
BY NEEDS VOTE/ COMMENT TAKE PICTURE
BY INTEREST CREATE THE EVENT EXPLAIN THE GAP
BY LOCATION ADVERTISEMENT LINK WITH MAP
RESERVATION
(WHO’S IN IT)

34. How To Use It Application/ Search
SERACH THE GAP SERACH THE GAP SERACH THE GAP SERACH THE GAP
SERACH Hong-ik University SERACH
NEEDS INTEREST LOCATION Hong-ik University
Hong-ik Station
Hong-ik libarary
Harry porters’ gap
SERACH EVENT REPORT SERACH EVENT EVENT
REPORT REPORT

35. How To Use It Application/ Event
SPECIAL EVENT SPECIAL EVENT SPECIAL EVENT
SPECIAL TODAY’S MY EVENT SPECIAL TODAY’S MY EVENT
Free coffee party
Starbucks will offer Starbucks will offer
free coffee free coffee
between Hong-ik and bar between Hong-ik and bar WHERE between Hong-ik and bar
innisfree offer girls’ night WHEN 2012. 04. 27 7PM.
innisfree offer girls’ night
party on friday! party on friday! DESCRIPTION
Starbucks will offer free coffee
between Hong-ik and bar Starbucks
Apple will hide ipad Apple will hide ipad will offer
between gaps. between gaps. free coffee between Hong-ik and bar
Starbucks will offer free coffee
between Hong-ik and bar Starbucks
SERACH EVENT REPORT SERACH EVENT REPORT SEARCH EVENT
will offer REPORT
free coffee between Hong-ik and bar

36. How To Use It Application/ Report
REPORT THE GAP REPORT THE GAP REPORT THE GAP
WHERE
DESCRIPTION
SERACH EVENT REPORT EVENT
REPORT

37. How It Works
Who will be our sponsor?
How to make it marketable?

38. How It Works Event/ promotion with brands
Student Union Alumni Association Shops

39. How It Works Event/ promotion with brands

40. Main Project
If it became real, how it might looks like?

41. Main Project Prototype / Park for relax

42. Main Project Prototype / Park for relax

43. Main Project Prototype / Park for relax

44. Main Project Prototype / Park for relax

45. Main Project Prototype / Park for relax

46. Main Project Rendering / Park for relax

47. Main Project Rendering / Park for relax

48. Main Project Rendering / Park for relax

49. Main Project Rendering / Park for relax

50. Thank you :)