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“FROM BEST DESIGN TO JUST DESIGN” by TOMMI LAITIO
                                              From OPEN DESIGN NOW

                                                       2012/12/17
Master‘s Program of the Graduate School of Media and Governance 1 year
                                                      Daisuke Nakahara




                                                                    1
Problem institution

-   Can open design contribute to the world’s bigger problems,
    such as depletion and squandering of natural resources,
    population growth, consumerism and widespread poverty?
-   Can pooling knowledge and resources , re-evaluating the
    concept of time, and facilitating user participation help
    open design make a strong contribution to sustainability?




                                                                 2
The author


Tommi Latio
“open design is a tool to solve problems that arise from
systemic moral bankruptcy. Building stronger communities
along the way.”




                                                           3
Background

-   Exhaustion of environmental resources
-   Population explosion
-   consumer society is not stopped




Method for Production and distribution are needed to a full
paradigm shift.
- Minor tweaks to traditional methods will no longer suffice.
- e.g. classic approaches to market segmentation no longer
  function

                                                                4
Social design

- Social design covers a range between products and services,
  creating to solve problems in society
- Open design is part of a shift from ‘wow design’ to ‘we design’.
   e.g. Fab Labs




                                                                 5
Social design




                6
Social design


Strong local communities
e.g. Open Source Washing
Machine
This was a project aiming to build a cheap
open-source washing machinine in
developing countries for local
comminities.




                                             7
Social design


Strong local communities
e.g. Take Loppukiri
- Loneliness/helpless or useless
- Build a house and a community




                                   8
Concept of time

- Open design requires a re-evaluation of the concept of time.
- People are willing to contribute more time to shared
  initiatives when they have a sense of the common good.




                                                                 9
Concept of time




                  Although many
                  people from both
                  groups will remain
                  in or enter the
                  labour market, the
                  number of people
                  who have nothing
                  meaningful to do is
                  still growing.




                                 10
Thank you.


             11

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121217FROM BEST DESIGN TO JUST DESIGN

  • 1. “FROM BEST DESIGN TO JUST DESIGN” by TOMMI LAITIO From OPEN DESIGN NOW 2012/12/17 Master‘s Program of the Graduate School of Media and Governance 1 year Daisuke Nakahara 1
  • 2. Problem institution - Can open design contribute to the world’s bigger problems, such as depletion and squandering of natural resources, population growth, consumerism and widespread poverty? - Can pooling knowledge and resources , re-evaluating the concept of time, and facilitating user participation help open design make a strong contribution to sustainability? 2
  • 3. The author Tommi Latio “open design is a tool to solve problems that arise from systemic moral bankruptcy. Building stronger communities along the way.” 3
  • 4. Background - Exhaustion of environmental resources - Population explosion - consumer society is not stopped Method for Production and distribution are needed to a full paradigm shift. - Minor tweaks to traditional methods will no longer suffice. - e.g. classic approaches to market segmentation no longer function 4
  • 5. Social design - Social design covers a range between products and services, creating to solve problems in society - Open design is part of a shift from ‘wow design’ to ‘we design’. e.g. Fab Labs 5
  • 7. Social design Strong local communities e.g. Open Source Washing Machine This was a project aiming to build a cheap open-source washing machinine in developing countries for local comminities. 7
  • 8. Social design Strong local communities e.g. Take Loppukiri - Loneliness/helpless or useless - Build a house and a community 8
  • 9. Concept of time - Open design requires a re-evaluation of the concept of time. - People are willing to contribute more time to shared initiatives when they have a sense of the common good. 9
  • 10. Concept of time Although many people from both groups will remain in or enter the labour market, the number of people who have nothing meaningful to do is still growing. 10