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Search engine optimization
1. Search engine optimization / Internet Marketing Services
Zaka Ullah
Email:- zakaullahchib@gmail.com
Phone:- 0039-388-3427526
PERSONAL SUMMARY
A highly motivated and confident individual who has a successful track record of making online
campaigns profitable, and who also possesses solid exposure to SEO and other related disciplines.
Background educational experience in emerging trends, best practices and in evolving strategies to
continually improve a sites performance in search results. Having highly technical knowledge of the
industry along with a very good strategic approach to problems. Currently looking for a suitable
consultancy position with a reputable and exciting employer.
CAREER HISTORY
SEO /Internet Marketing ( 2011 – Present)
Vision Srl, Italy.
Network Admin (2007-2008)
Alachisoft (diyatech , Pakistan)
Lab Assistant (2005-2007)
Bahria University Of Islamabad, Pakistan
Computer Network Instructor (2000-2005)
Digitec Computer Training Centre , Pakistan
ACADEMIC QUALIFICATIONS
Date:- 2003-2005
Master of Computer Science
COMSAT’s University , Pakistan.
Date:- 2009-2011
Master of Computer Science
Free University of Bolzano, Italy (In Progress)
2. Professional Experience:-
Improved client web sites’ search engine rankings, traffic and conversions.
Experience in the areas of Search Engine Optimization (SEO), Market Research, Business
Development & Technologies. Extensive experience in executing projects involving.
Analyzed potential client sites and wrote proposals.
Search Engine Marketing (SEM), Social Media Optimization (SMO), Web Analytics, Market
Research including online consumer behavior, understanding Search Engine behaviors, etc.
Performed keyword research and assignment.
Optimized content for chosen keywords including titles, meta data, on-page text and link anchor
text.
Advised on logical site architecture for usability, indexation and canonicalization.
Set up robots.txt and .htaccess files for redirects and error pages.
Generated, submitted and tracked XML,, Html,, Text URL list, sitemap files.
Recommended and supervised developers, designers and copywriters when needed.
Built links to sites and advised on content creation for continued link building.
Optimized sites and profile pages for local search, e.g. Yelp, Google Places.
Monitored search engine rankings, indexation and potential problems.
Analyzed traffic and made recommendations for further improvements.
Good extensive experience and understanding of Web Analytics (Click Tracks, Google Analytics
and etc), Google AdWords and Google Adsense for client accounts.
Knowledge of video search, blogging, twittering, web usability, site design, conversion rates, geo
targeting, and ranking methods etc.
Knowledge of Networking Management, Web development, and software process management.
Personal
Able to priorities work according to importance.
Excellent communication skills for client facing meetings.
Clear understanding of ROI analysis.
Willing to work off site at a client’s offices.
Able to explain SEO concepts to non-technical people including audiences.
Possessing a analytical mind.
Technical skills and competences
Quick adaptability to different Software/Hardware-System admin, Network admin- Tech
support /Helpdesk Mgmt/ and with Operating systems.
Excellent Communication skills and training capabilities.
Problem solving ability and diagnostic skills.
Capable of quick learning and delivering solutions as an individual and as part of a team.
3. Computer skills and competences
Install Software & Hardware in Computer
System & Network Administration
Curriculum of Operating System (Windows ,Linux ,Sun Solaris)
Graphic Designing (Coral Draw, Macromedia, Adobe)
Web Development (HTML, DHTML, Java Scripting, ASP.NET)
Programming Curriculum (C/C++ ,C#, Java 2EE, Visual Studio .NET)
Easily Troubleshoot System & Network.
SEO/ Internet Marketing COMPETENCIES AND SKILLS
Google SEO Web Tool /Analytics Integration with client websites
Links Building.
Content Strategy.
Social Media Management.
Key Words Analysis.
META optimization
Website Design and Development
Website management
Campaign management
Site structure
Business Development Management.
REFERENCES - Available on request.