Contenu connexe Similaire à Soccer Moms And Pizza Pies (20) Soccer Moms And Pizza Pies1. LEARNING HOW A BASIC UNDERSTANDING OF URBANISM CAN TRANSFORM YOUR FACILITIES
AND REACT TO BABY BOOMERS AND THE SHIFTING MARKETPLACE
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11. SOCCER MOMS
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12. SOCCER MOMS
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“ af-flu-en-za: n. 1. The bloated, sluggish and unfulfilled feeling
that results from efforts to keep up with the Joneses. 2. An epidemic of stress,
overwork, waste and indebtedness caused by dogged pursuit of the American
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Dream. 3. An unsustainable addiction to economic growth.
John de Graaf and Vivia
Boe, Affluenza (1997)
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SHIFTING MARKET
The American Dream is an evolving image…
At one point a dream moves us to a new vision of
the city and community, at another the reflection
of the city transforms that dream with harsh
realities or alluring opportunities. We are at that
point of transformation once again and the two,
city and dream, are changing together. [...]
Certain traditional values – diversity, community,
frugality, and human scale – should be the
foundation of a new direction for the American
Dream. These values are not a retreat to
nostalgia or imitation, but a recognition that
certain qualities of culture and community are
timeless. And these timeless imperatives must
be married to the modern condition in new ways.
It is time to redefine the
”
American Dream.
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create-in-place relax-in-place date-in-place socialize-in-place
protest-in-place dance-in-place golf-in-place visit-in-place
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49. SUMMARY
QUESTIONS??? 2 5 7
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50. REFERENCES
BOOKS:
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