1. Search Engine Optimization How to Rank Your Site #1 on Google

2. About Me Zeke Camusio Founder and CEO of Been Doing SEO Since 2001 and Ranked 250+ Websites on the First Page of Google

3. TheSEO Process

4. Competitive Analysis Site Optimization Keyword Research ✔ 1 2 3 Content Creation Link Building Analytics 4 5 6

5. Step #1: Keyword Research

6. The Keyword Research Process Albany Attorney Albany Lawyer 5 - 15 1- Discovery 2- Analysis 100 – 1,000

7. Keyword Discovery

8. Google Keyword Tool Your home page Other pages Your competitor’s site

9. The Keywords on Your Mind

10. Spy on Your Competitors

11. Spy on Your Competitors

12. Spy on Your Competitors

13. Dig Deeper

14. Keyword Analysis

15. Search Volume

16. Current Ranking http://tools.seobook.com/firefox/rank-checker/

17. Competition http://www.seomoz.org/keyword-difficulty/

18. Relevancy

19. Choosing The Right Keywords

20. Choosing the Right Keywords Primary Keywords (5-15) Secondary Keywords (100-500)

21. Step #2: Competitive Analysis http://bit.ly/ca-webinar

22. Step #3: Website Optimization Website Optimization PageOptimization ArchitectureOptimization

23. Architecture Optimization Content can be accessed by Google Effective linking structure No duplicate content Read this: http://bit.ly/zeke-seo-onsite

25. Meta description (1)

26. URL (1)

27. H1 Headline (1)

28. Possibly H2, H3 headlines (1)

29. Image ALT tags (1)

30. Image filenames (1)

31. Body text (once for every 100 words – no hard rule)

33. A 2-Step Process Content Creation Content Promotion

34. Content Creation

36. Your Subscribers

37. Forums / Discussion Boards

38. LinkedIn Groups

39. Facebook/Twitter/LinkedIn

41. Step #6: Analytics

42. What You Need to Analyze Visits per Keyword Conversion Rate per Keyword http://vimeo.com/20815516

43. Local SEO http://bit.ly/zeke-local-seo-webinar

44. Let’s review the SEO process again…

45. Competitive Analysis Site Optimization Keyword Research ✔ 1 2 3 Content Creation Link Building Analytics 4 5 6

46. Thank You! Zeke Camusio 503-367-7561 zeke@TheOutsourcingCompany.com www.TheOutsourcingCompany.com @ZekeCamusio LinkedIn.com/in/ZekeCamusio Facebook: Facebook.com/ZekeCamusio

47. Questions?