4. To be the leading global ad platform for premium
digital publishers that connects them directly to
agencies and their brand advertisers who want
proven high impact, high reach placements with
quality audiences
6. • Why continue to innovate?
• Market requirements call for this
• Whether looking to increase engagement,
allowing advertisers to stand-out from the crowd,
or even to meet new measurements, for example:
Viewable Impressions
7.
8. • comScore defines “in-view” ads as those of which 50% of the
pixels of the ad must be in-view for at least 1 second*
• ZEDO has innovated to meet this market demand:
– ZEDO InView format – which displays on scroll – achieves
99% viewable score
– This has been verified by comScore
*Source: comScore vCE™ Charter Study, “Changing How the World Sees Digital Advertising”, March 2012
10. • InView Formats • First Impression
• Slider Ads • Stay On Ads
• Full Screen Video • Shuffle Ads
• Page Pusher
11. FEATURES
EASY TO IMPLEMENT
COMPLETELY SUPPLEMENTAL
REVENUE FOR PUBLISHERS
STANDARD BANNER SIZES
HIGH PERFORMANCE FOR CTR
AND BRAND RECALL
MONETIZE PAGES WHERE
USERS SCROLL DOWN
IFRAME , JS SUPPORT
OPTIONS:
• 7-second customizable display
trigger
• Minimum screen size
• Frequency cap on ad unit
• Loading indicator
• Slide transition options
12. FEATURES
AVAILABLE IN SINGLE, DOUBLE
OR FLY-IN
DISPLAYS ON USER SCROLL
“FOLLOWS” USER DOWN THE
PAGE
STANDARD BANNER SIZES
JAVASCRIPT AND IFRAME
SUPPORT
OPTIONS:
• 7-second customizable display
trigger
• Minimum screen size
• Frequency cap on ad unit
• Loading indicator
• Slide transition
13. FEATURES
SEAMLESSLY AND
UNOBTRUSIVELY BRINGS TV
VIDEO CONTENT TO USERS
FULL SCREEN TV ADS
MORE EFFECTIVE WEB
ADVERTISING
LOW-INTRUSTION TV-QUALITY
EXPERIENCE
AUDIO BEGINS ON
MOUSEOVER
CLICK FOR FULL-SCREEN VIDEO
OPTIONS:
• Support for low/high bandwidth
users
• Standard and custom banner sizes
• Recommended length is 30
seconds
• FLV, F4V, MP4 files
• 4:3 or 16:9
14. FEATURES
AUTOMATICALLY “PUSHES”
PAGE CONTENT TO THE LEFT
STANDARD IMAGE FILE, FLASH
OR VIDEO SUPPORTED
AUTO-CLOSE WHEN COMPLETE
OPTIONS:
• Options go here
15. FEATURES
HIGH-QUALITY, HIGH-IMPACT
MESSAGE
VIEWERS CAN’T MISS CAN’T
MISS
DARK OR LIGHT EFFECT ON
WEBSITE TO GIVE ADS FRONT-
AND-CENTER FOCUS
STANDARD AND LARGE
CREATIVE FORMATS
IMAGE, FLASH OR VIDEO
OPTIONS:
• Customizable skip time
• Customizable header text
16. FEATURES
“FOLLOWS” USER DURING
SCROLL
DOESN’T BLOCK CONTENT,
USER CAN CONTROL THE PAGE
POSITION
IMAGE, FLASH, EXPANDABLE OR
FULL SCREEN VIDEO
OPTIONS:
• Optional reply for Flash ads
• Optional close button for user
control
17. FEATURES
IN-PAGE UNIT
27 EFFECT OPTIONS
CUSTOMIZABLE SHUFFLE PERIOD
OPTIONS:
• Options go here
18. • InView Formats • First Impression
• Slider Ads • Stay On Ads
• Full Screen Video • Shuffle Ads
• Page Pusher